ADLPARTNER : 2017 NET SALES UP 1.6%
30 Janvier 2018 - 6:00PM
PRESS RELEASE
Paris, 30 January 2018 (6:00pm)
ADLPartner:
2017 NET SALES UP 1.6%
The ADLPartner
Group recorded a fourth consecutive year of growth in 2017. Net
sales([i]) came to €124.2 million, up 1.6% from 2016, with the gross
sales volume([ii]) up 0.6%
year-on-year to €279.5 million.
Quarterly business trends
At 31 December |
2017 |
2016 |
Change |
|
Gross sales volume (€ million) |
279.5 |
277.9 |
+0.6% |
1st quarter |
70.9 |
68.2 |
+4.0% |
2nd quarter |
69.6 |
67.3 |
+3.4% |
3rd quarter |
63.9 |
63.1 |
+1.3% |
4th quarter |
75.1 |
79.3 |
-5.3% |
|
|
|
|
Net sales (€ million) |
124.2 |
122.3 |
+1.6% |
1st quarter |
31.3 |
29.8 |
+5.3% |
2nd quarter |
30.8 |
29.6 |
+4.2% |
3rd quarter |
28.9 |
27.7 |
+4.3% |
4th quarter |
33.2 |
35.3 |
-5.9% |
Net sales for the fourth quarter,
down compared with a high basis for comparison, were marked by i/
the optimization of commercial investments in the longstanding
product lines, ii/ the slowdown in growth for marketing services
faced with the contraction in sales in Spain in a volatile
environment, and iii/ the continued progress with sales for ADLP
Assurances, the specialist direct marketing insurance brokerage
subsidiary.
Developments for each
region
At 31 December |
2017 |
2016 |
Change |
|
|
|
|
Active open-ended subscriptions (units) |
2,982,313 |
3,093,222 |
-3.6% |
France |
2,923,944 |
3,017,715 |
-3.1% |
Spain |
58,369 |
75,507 |
-22.7% |
|
|
|
|
Gross sales volume (€ million) |
279.5 |
277.9 |
+0.6% |
France |
267.3 |
263.9 |
+1.3% |
Spain |
12.2 |
13.9 |
-12.2% |
|
|
|
|
Net sales (€ million) |
124.2 |
122.3 |
+1.6% |
France |
114.1 |
111.2 |
+2.6% |
Spain |
10.1 |
11.1 |
-8.4% |
Change in the product mix
At 31 December |
2017 |
2016 |
Change |
|
|
|
|
Gross sales volume (€ million) |
279.5 |
277.9 |
+0.6% |
Open-ended subscriptions |
207.6 |
204.7 |
+1.4% |
Fixed-term subscriptions |
32.7 |
36.2 |
-9.6% |
Books, merchandise, audio and video |
16.2 |
18.6 |
-12.9% |
Other (insurance and marketing services) |
23.0 |
18.4 |
+25.1% |
|
|
|
|
Net sales (€ million) |
124.2 |
122.3 |
+1.6% |
Open-ended subscriptions |
77.0 |
75.6 |
+1.9% |
Fixed-term subscriptions |
12.6 |
14.5 |
-13.3% |
Books, merchandise, audio and video |
14.0 |
16.0 |
-12.7% |
Other (insurance and marketing services) |
20.6 |
16.1 |
+27.5% |
In its longstanding markets, the
open-ended subscription business achieved solid growth in its sales
volume in 2017, making it possible to limit the contraction in its
portfolio at end-December. Prospecting volumes were scaled back
significantly for the fixed-term subscription offers and books,
merchandise, audio and video products in line with their
unfavorable outlook.
In the new markets, the progress
with marketing services primarily reflects the increase in the
basis for consolidation, following the full consolidation of
Activis from October 2016 and LEOO from July 2017. The growth of
insurance policy sales (3.1% of full-year net sales) is benefiting
from the major commercial investments made to support the
development of a portfolio that will generate recurrent
revenues.
Outlook
The ADLPartner Group is moving
forward with its strategy to create value and capitalize on its
marketing expertise in new developing markets with a view to
further strengthening its growth and profitability over the medium
and long term.
Next date: 2017 full-year
earnings on 23 March 2018 (after close of trading)
With its extensive track record in
performance marketing, ADLPartner designs, markets and implements
customer relationship management and loyalty services on its own
behalf or for its major partners (banks, retailers,
services,
e-commerce, etc.) across all distribution channels.
ADLPartner is listed on the regulated market Euronext Paris -
Compartment C.
ISIN: FR0000062978-ALP - Bloomberg: ALP:FP - Reuters:
ALDP.PA
www.adlpartner.com
ADLPartner
Investor Relations & Financial Information
tel: +33 1 41 58 72 03
relations.investisseurs@adlpartner.fr
|
Calyptus
Cyril Combe
tel: +33 1 53 65 68 68
adlpartner@calyptus.net
|
(i) Net sales
(determined in line with the French professional status for
subscription sales) only include the amount of remuneration paid by
magazine publishers; for subscription sales, net sales therefore
correspond to a gross margin, deducting the cost of magazines sold
from the amount of sales recorded. For acquisition and management
commissions linked to sales of insurance policies, net sales
comprise current and future commissions issued, acquired by the
accounting reporting date, net of cancellations.
(ii) Gross
sales volume represents the value of subscriptions and other
products sold. It is equal to net sales for the insurance
business.
2017 net sales
This
announcement is distributed by Nasdaq Corporate Solutions on behalf
of Nasdaq Corporate Solutions clients.
The issuer of this announcement warrants that they are solely
responsible for the content, accuracy and originality of the
information contained therein.
Source: ADLPARTNER via Globenewswire