Edenred unveils its purpose: Enrich connections. For good.
Press releaseMay 11, 2021
Edenred unveils its purpose:Enrich
connections. For good.
Edenred unveiled its purpose at its
General Meeting on May 11, 2021. Defined by its employees and
approved by the Board of Directors, the
Group’s overriding goal is
to “Enrich connections. For
good.”
Since it was founded, Edenred has been the
everyday companion for people at work. The Group connects over 50
million users and 2 million partner merchants in 46 countries via
more than 850,000 corporate clients, driving a virtuous circle
through its 250-plus specific-purpose payment programs for food,
mobility, incentives and corporate payments. With the unveiling of
its purpose, Edenred is reaffirming its commitment to creating
sustainable value for all its stakeholders thanks to these
connections.
“Enrich connections.
For good.” brings new light to Edenred’s
ambition, making a strong link between the Group’s roots, its
current position, and the future that it envisages. This purpose is
intended to inform the Group’s strategic decisions and unite its
teams by giving meaning to its organization, in line with its
“Ideal” corporate social responsibility policy.
Enrich connections.
“Enrich connections.” reflects the Group’s
expertise in transforming each transaction into an enhanced
experience, into a smart, safe and efficient connection, while
enhancing its value. Indeed, beyond payments, each transaction,
each connection, addresses specific needs to enhance employees’
well-being and purchasing power, improve companies’ attractiveness
and efficiency, and vitalize the employment market and the local
economy.
For good.
“For good.” is a message of progress and the
possibility of a better future. Edenred’s solutions have a positive
impact on health and well-being. They support the local economy,
protect vulnerable communities and preserve the environment.
“For good.” is also a promise: in a world where
many connections are fleeting, Edenred sets out to form solid,
lasting bonds – meaningful, trust-based connections.
Bertrand Dumazy, Chairman and Chief
Executive Officer of Edenred, said: “Defining our purpose
marks a new chapter in Edenred’s history, which started with the
invention of the Ticket Restaurant in 1962, and has seen the Group
spread its wings since its establishment in 2010. I would like
to thank our employees for boldly taking up this challenge.
Together, we took the time to think about what brings us together:
our values, our strategic ambitions, our role as an economic player
and corporate citizen, our relationships with our stakeholders, and
our CSR policy. We managed to sum up all of these bonds in a
meaningful expression that captures the essence of Edenred as it is
today, and will guide us as we build the Edenred of tomorrow:
‘Enrich connections. For good.’”
“Ideal”:
3 commitments that embody
Edenred’s purpose
Edenred’s purpose is embedded in all the Group’s
strategic thinking. It can be seen in action in its corporate
social responsibility policy, through three strong commitments.
- People: 40% women among executive
position by 2030
- Planet: -52% greenhouse gas
emissions by 2030 vs. 2013
- Progress: 85% of merchants &
users sensitized to nutrition and food waste by 2030
The Combined General Meeting of Edenred
shareholders, which was held in Paris on Tuesday, May 11, 2021
under the chairmanship of Bertrand Dumazy, Chairman and Chief
Executive Officer, also adopted resolution no. 17 proposed by the
Board of Directors, which notably aims to make the authorization to
proceed with 25% of the free share allocation plan contingent on
the achievement of these criteria, assessed over three consecutive
financial years.
A project driven by 10,000 committed
employees in 46 countries
The development of Edenred’s purpose was a truly
collective undertaking, involving several hundred Group employees
around the world.
Launched in April 2020, the project was
initially driven by young Edenred talent taking part in the Group’s
“Edenstep” graduate program. Participants were divided into two
working groups and asked to reflect on the concept of purpose,
which involved organizing numerous workshops, benchmarks, surveys
and interviews with other employees.
The young graduates then handed the project over
to a “mirror group” of some 20 employees representing Edenred’s
various businesses and geographies, so that they could provide an
operational perspective. Lastly, a larger group of roughly 300
employees was consulted by means of a questionnaire to establish
Edenred’s main assets and strengths in its environment.
While this was taking place, an independent
study was conducted to stimulate the thought process, seeking input
from internal and external stakeholders including clients,
partners, public authorities, investors, sociologists and
philosophers.
Watch
Edenred’s
purpose in motion
Our manifesto: Enrich connections. For
good.
It all started with a small piece of paper. A
voucher.
This is what we first used to connect
restaurants and employees.
Since then, we Edenreders never stopped.
Connecting here. Connecting on all continents.
Merchants, users, companies, public authorities,
we make connections happen. But more importantly, we make them
matter. Today, they are often temporary, we make them last. Many
are unsafe, we build trust. Because it is about a shared moment.
The joy of a gift. An easier day at work. More freedom on the
drive. New guests in the restaurant.
At Edenred, we believe great connections are an
unstoppable force. We channel them to strengthen businesses and to
foster inclusive solutions. We craft local ecosystems that create
more wealth. And more health. Not only for people, but also for our
environment. Better bonds can better life. We give them a purpose:
grow progress.
There is so much we can do with smarter ways to
eat, move, care, pay and more, for people at work.
We look different today as we embrace new
technologies.
Still, we will always be a passport for sharing
great stories.
By turning networks into net worth, we make
people and our planet win.
This is our purpose.Enrich connections. For
good.
To find out more about
Edenred’s
purpose and 2020 highlights, visit the
Group’s Integrated Report
website.
▬▬
Edenred is a leading digital platform for services and payments
and the everyday companion for people at work, connecting over 50
million users and 2 million partner merchants in 46 countries via
more than 850,000 corporate clients.
Edenred offers specific-purpose payment solutions for food (such
as meal benefits), mobility (such as multi-energy, maintenance,
toll, parking and commuter solutions), incentives (such as gift
cards, employee engagement platforms) and corporate payments (such
as virtual cards).
True to the Group’s purpose, “Enrich connections. For good.”
these solutions enhance users’ well-being and purchasing power.
They improve companies’ attractiveness and efficiency, and vitalize
the employment market and the local economy. They also foster
access to healthier food, more environmentally friendly products
and softer mobility.
Edenred’s 10,000 employees are committed to
making the world of work a connected ecosystem that is safer, more
efficient and more responsible every day.
In 2020, thanks to its global technology assets,
the Group managed close to €30 billion in business volume,
primarily carried out via mobile applications, online platforms and
cards.
Edenred is listed on the Euronext Paris stock exchange and
included in the following indices: CAC Next 20, FTSE4Good and
MSCI Europe.
The logos and other trademarks mentioned and featured in this
press release are registered trademarks of Edenred S.A., its
subsidiaries or third parties. They may not be used for commercial
purposes without prior written consent from their owners.
▬▬
CONTACTS
Communications Department
Emmanuelle Châtelain +33 (0)1 86 67 24 36
emmanuelle.chatelain@edenred.com Media
Relations Matthieu Santalucia+33 (0)1 86 67 22
63matthieu.santalucia@edenred.com |
Investor
Relations Cédric Appert+33 (0)1 86 67 24
99cedric.appert@edenred.com Loïc Da Silva+33 (0)1 86 67 20
67loic.dasilva@edenred.com |
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