Europcar Mobility Group Continues the Acceleration of Its New Mobility Activities in 2019, with a New Business Unit Management
10 Janvier 2019 - 6:20PM
Business Wire
Regulatory News:
Europcar Mobility Group (Paris:EUCAR) has become in less than 5
years a « mobility service company », offering now a wide
range of mobility solutions: vehicle rental, chauffeur services,
vehicle sharing (cars and scooters), peer-to-peer car rental. This
transformation has been supported by an organization in 5 Business
Units: Cars, Vans & Trucks, Low Cost, New Mobility and
International Coverage (franchises, alliances and international
sales development).
In 2019, Europcar Mobility Group will be pursuing the scale up
of its New Mobility Business Unit. Well positioned on double digit
growth segments in Europe, the new mobility activities of the Group
– vehicle sharing, chauffeur services, peer-to-peer car rental –
experienced a +52% growth in 2018 versus 2017 (YTD results end of
Q3 2018).
In this context, the Group has set an ambitious target for those
activities for 2019, with a doubling of its revenue. This
target will be achieved through growth in cities where services are
already operated and through service openings in new cities and new
countries. At the forefront of these developments: Ubeeqo (round
trip car-sharing, BtoB and BtoC), Scooty (scooter-sharing) and
Brunel (chauffeur services).
Europcar Mobility Group plans to deploy its services in 4 new
countries (Portugal, Denmark, Australia and New-Zealand), and to
intensify the presence in the current 7 countries in which those
services are already operated (France, Germany, Belgium, Italy,
Ireland, Spain, UK).
This expansion will be supported by the doubling of the vehicle
sharing fleet: from 2,500 vehicles to 5,000 vehicles.
In line with this ambition, the Management team of the Business
Unit is evolving:
- Sheila Struyck, who joined Europcar
Mobility Group nearly 4 years ago to create the Group Lab of
innovation, launched the New Mobility activities and set up the
Business Unit, has decided to step down from her executive role of
Managing Director of the Business Unit, after having strongly
contributed to its development. She will first act as Senior
Advisor for the BU and will then leave the company end of July
2019.
- François Barraud is appointed as Deputy
Managing Director of the Business Unit, under the leadership of
Fabrizio Ruggiero, Deputy CEO of the Group and Head of the Business
Units. François Barraud has over 25 years experience in various
business environments (Bain & Company, Carrefour Group and Arc
International), including digital « pure players » and
tech companies – such as Brainsonicand Microsoft – where he
held several senior management positions. He has a proven track
record of successful implementation of synergies and
cross-fertilization, as enablers of business acceleration and scale
up, in France and in other countries.
His key priorities will be to manage growth and optimize the
existing synergies between the New Mobility Business Unit and the
other activities of the Group.
Fabrizio Ruggiero, Europcar Mobility Group Deputy CEO, Head of
Business Units (Cars, Vans & Trucks, Low Cost, New Mobility and
International), comments: “As a “mobility service company”, we want
to offer alternative attractive to vehicle ownership, delivering an
experience of open mobility for all. While some new mobility
players proceed to divestments, we want to expand our new mobility
activities in a sustainable and profitable manner. In this context,
it is key to be able to address identified customer needs building
the expansion of our New Mobility Business Unit on our historical
know-how in fleet management. That is exactly what we plan to do in
2019.”
ENDS
About Europcar Mobility GroupEuropcar Mobility Group is a
major player in mobility markets and listed on Euronext Paris.The
mission of Europcar Mobility Group is to be the preferred “Mobility
Service Company” by offering alternative attractive solutions to
vehicle ownership, with a wide range of mobility-related services:
vehicle-rental, chauffeur services, car-sharing, scooter-sharing
and peer-to-peer car-rental.Customers’ satisfaction is at the heart
of the Group’s mission and all of its employees and this commitment
fuels the continuous development of new services.Europcar Mobility
Group operates through multi brands meeting every customer specific
needs; its 4 major brands being: Europcar® - the European leader in
vehicle rental services, Goldcar® - the most important low-cost
car-rental company in Europe, InterRent® – ‘mid-tier’ brand focused
on leisure and Ubeeqo® – one of the European leaders in car-sharing
(BtoB, BtoC).Europcar Mobility Group delivers its mobility
solutions worldwide through an extensive network in 135 countries
(including 16 wholly owned subsidiaries in Europe, 2 in Australia
and New Zealand, franchises and partners).
Plus d’informations sur
:www.europcar-mobility-group.com
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Media:Europcar Mobility GroupValérie Sauteret /
Marie-Anne Bénardais+33 1 30 44 98
82europcarpressoffice@europcar.com
Publicis ConsultantsSalima Djeziri+33 (0) 1 44 82 47
48salima.djeziri@publicisconsultants.com