IFF Establishes Creative Haven for Fine Fragrances in Grasse
02 Mai 2019 - 10:15PM
Business Wire
Regulatory News:
International Flavors & Fragrances Inc. (NYSE: IFF)
(Euronext Paris: IFF) (TASE: IFF), a leading innovator of scent,
taste, and nutrition, is opening L’Atelier du Parfumeur – IFF in
Grasse, France, the historic cradle of perfumery. The new site is
designed to encourage creativity and to provide a space where
perfumers and customers can freely collaborate outside of their
usual environments with time to reflect, research, and explore.
Nicolas Mirzayantz, Divisional CEO, Scent, for IFF said,
“L’Atelier du Parfumeur – IFF presents a unique experience in the
industry for visionaries and creatives that are interested in
exploring and understanding our driving purpose of artistically
designing fragrance. Every detail of the space was thoughtfully
considered for its power to inspire and its connection with
technical intelligence, craftsmanship, nature, heritage, and
modernity.”
Located near the Company’s IFF-LMR Naturals site, its proximity
will offer the “residents” of the Atelier with unfettered access to
unique natural ingredients in the course of their explorations and
experimentation. The site will also serve as a home to
artists-in-residence – both from within and outside of perfumery –
to ensure a constant flow of creative thinking. The atelier will
periodically open its doors during special events to share and
ignite the passion of perfumery with the public. While designed to
nurture the artistic process, the site is also intended to be
flexible and support the evolving needs of IFF and the
industry.
“This is an exciting moment for IFF, and one that I am very
proud of,” continued Mr. Mirzayantz. “It is an opportunity to bring
fresh focus on the art and expertise that is at the very heart of
perfumery. We are looking forward to this space becoming a pulse
point of endless imagination and innovation.”
L’Atelier du Parfumeur – IFF will open its doors on May 27,
2019.
# # #
Meet IFF
International Flavors & Fragrances Inc. (NYSE:IFF) (Euronext
Paris: IFF) (TASE: IFF) is a leading innovator of scent, taste, and
nutrition, with 97 manufacturing facilities, 105 R&D centers,
and 39,000 customers globally. At the heart of our company, we
are fueled by a sense of discovery, constantly asking “what if?”.
That passion for exploration drives us to co-create unique products
that consumers experience in more than 90,000 unique products sold
annually. Our 13,000 team members globally take advantage of
leading consumer insights, naturals exploration, research and
development, creative expertise, and customer intimacy to develop
differentiated offerings for consumer products.
Learn more at www.iff.com, Twitter , Facebook, Instagram, and
LinkedIn.
International Flavors & Fragrances Inc.521 West 57th
StreetNew York, NY 10019
T +212.765.5500F +212.708.7132iff.com
View source
version on businesswire.com: https://www.businesswire.com/news/home/20190502005753/en/
Michael DeVeauHead of Investor Relations and Communications
& Divisional CFO, Scent212.708.7164Michael.DeVeau@iff.com