IFF Opens New Dubai Taste Creative Center
22 Octobre 2020 - 10:15PM
Business Wire
Regulatory News:
IFF (NYSE:IFF) (Euronext Paris: IFF) (TASE: IFF), a leading
innovator of taste, scent, and nutrition & ingredients, today
announced the opening of a new creation, application and innovation
center for its Taste division in Dubai, UAE to better serve its
customers’ unique needs and drive growth in the African, Middle
Eastern, Turkish and Indian markets.
“The new facility is a testament to our commitment to investing
in the region and to support the specific innovation needs of our
customers, leveraging dedicated leadership and cross-functional
regional resources,” said Kathy Fortmann, Divisional CEO, Taste.
“It will support our ongoing strategy to expand our geographic and
customer reach, while accelerating growth in fast-growing emerging
markets.”
The state-of-the-art 1400m2 creative facility, centrally located
in Dubai Science Park, will service companies in key regional
markets by offering innovative flavors, savory solutions,
juice-based compounds, inclusions, colors, and food protection
solutions. The new lab will support both the creation and
application needs of all key categories, including snacks,
beverages, savory, sweet, and dairy. The site also includes a
full-scale Sensory and Consumer Insights lab, as well as an
analytical lab. In line with the Company’s focus on sustainability,
the facility is LEED certified.
Helga Moelschl, Vice President, Regional General Manager, added,
“With our investment in the Dubai Creative Center, we are reaching
a key milestone to provide enhanced and locally relevant support
for our regional customer base through strong consumer insights,
deep understanding of the consumer in these exciting markets, and
speed-to-market. Our customers will also gain access to our global
Re-Imagine innovation programs, which will bring global
capabilities to the local markets. We are committed to raising the
bar on the products and services we provide to meet our customers’
needs – both for now and in the future.”
IFF has a long-standing presence and footprint in key Middle
East markets. The investment follows the 2017 expansion and upgrade
of the Taste facility in Cairo, Egypt, which has been operational
since 1979 and includes sales offices, creation and applications
labs and flavor production facilities. It is also the second
investment made specifically in Dubai, where in 2011, IFF opened a
state-of-the-art flavor and fragrance facility, housing creative
and application labs and sales and marketing offices.
Welcome to IFF
At IFF (NYSE:IFF) (Euronext Paris: IFF) (TASE: IFF), we’re using
Uncommon Sense to create what the world needs. As a collective of
unconventional thinkers and creators, we put science and artistry
to work to create unique and unexpected scents, tastes, experiences
and ingredients for the products our world craves. Learn more at
iff.com, Twitter , Facebook, Instagram, and LinkedIn.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20201022005890/en/
Michael DeVeau Head of Investor Relations and Communications
212.708.7164 Michael.DeVeau@iff.com