TIDMMEX
Tortilla Mexican Grill PLC
28 February 2022
28 February 2022
Tortilla Mexican Grill plc
("Tortilla" or the "Group")
Tortilla announces strategic partnership with Chartwells
Universities, part of Compass Group
Tortilla Mexican Grill plc ("Tortilla"), the largest and most
successful fast-casual Mexican restaurant group in the UK, today
announces its partnership with Chartwells Universities, part of
Compass Group UK & Ireland.
Through the strategic partnership, at least 14 Tortilla sites
will be opened by Chartwells on a franchise basis across their
estate of universities over the next five years.
Tortilla's highly customisable, affordable offer is already
available at Middlesex University, Brunel University, Sussex
University and Swansea University as part of a trial by Chartwells,
with further openings planned this year.
This is the latest in Tortilla's continued expansion into new
locations and formats beyond the high street, following the opening
of sites at Gatwick Airport and Leeds Skelton Lakes Services, in
partnership with SSP Group plc.
The agreement brings together two like-minded businesses, both
of which are committed to finding greener, more sustainable ways of
doing business; embracing progressive, multi-channel marketing
strategies; and supplying fresh, customisable, value-for-money
products that appeal to a wide range of demographics.
Andy Naylor, Chief Financial Officer of Tortilla, commented:
"We are excited to partner with Chartwells Universities and
launch new sites across the UK. In recent years, we have been
successful in adapting the brand for new locations and formats, and
this will be another opportunity for us to showcase our ability to
bring Tortilla to customers across a breadth of locations. This is
an important agreement for us and will support our long-term UK
growth ambitions, while driving consumer awareness within a key
target demographic."
ENQUIRIES
Tortilla Mexican Grill PLC Via Hudson Sandler
Emma Woods, Non-Executive Chair
Richard Morris, CEO
Andy Naylor, CFO
Liberum Capital Limited (Nominated Adviser, Tel: 020 3100 2222
Sole Broker)
Andrew Godber
Edward Thomas
Christopher Whitaker
Nikhil Varghese
Hudson Sandler (Public Relations) Tel: 020 7796 4133
Alex Brennan tortilla@hudsonsandler.com
Lucy Wollam
Charlotte Cobb
For further information , visit tortillagroup.co.uk
NOTES TO EDITORS
About Tortilla Mexican Grill plc
Tortilla is the largest and most successful fast-casual Mexican
restaurant group in the UK specialising in the sale of freshly made
Californian-inspired Mexican cuisine. The Group has 68 sites
worldwide, comprising 51 sites in the UK operated by the Group,
three sites franchised to SSP Group in the UK, four sites
franchised to Compass Group UK & Ireland and ten franchised
sites in the Middle East.
The Group was founded in 2007 by Brandon Stephens, originally
from California who, upon his arrival in London in 2003, found it
difficult to satisfy his desire for quality burritos and tacos. As
a result, Brandon established Tortilla with a mission of offering
customers freshly prepared, customisable, and authentic
Californian-inspired Mexican food.
The brand is synonymous with an energetic, vibrant culture, and
with providing a great value-for-money proposition. It embraces
fast-growing sector trends (including eating out, healthy eating,
provenance, ethnic cuisine, delivery) across a variety of
locations, through a differentiated product offering which is
popular with a broad customer base, and a clearly defined
multi-channel marketing strategy. It benefits from flexible site
locations and formats, and a scalable central infrastructure.
About Chartwells Universities
Chartwells Universities is part of the education catering sector
of Compass UK & Ireland. It currently operates over 16 sites
across the country, delivering bespoke catering solutions tailored
for the specific needs of its clients. In addition to its central
concepts, it has brand partnerships with Subway, Greggs, Costa and
Tortilla. To meet the needs and demands of the students it serves,
the business embraces a progressive multi-channel marketing
strategy, as well as sustainable business practices and
products.
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