Latin GRAMMY® Awards to Utilize YANGAROO Awards' Digital Solution
16 Janvier 2013 - 3:00PM
Business Wire
YANGAROO Inc., (TSX-V: YOO, OTCBB: YOOIF) the industry's
leading secure digital media management company, and The Latin
Recording Academy® have entered into a multi-year agreement to
digitize the process of Latin GRAMMY Awards submissions and provide
its international membership the ability to listen to music
considered for the world’s premier Latin music award.
A web-based digital solution, YANGAROO Awards, which is powered
by YANGAROO’s Digital Media Distribution System (DMDS) platform, is
an end-to-end solution that instantly and securely connects
artists, judges, event organizers, and auditors. It streamlines
every element of award show management, including nominations,
committee review, voting, results tabulation, and auditing.
YANGAROO Awards has quickly emerged as the industry standard for
awards shows voting in North America, being employed similarly by
The Recording Academy®; — GRAMMY Awards, The MTV Video Music Awards
(VMAs), The MTV Movie Awards, BET Awards, The Academy of Country
Music Awards, and The JUNO Awards, among many others.
The first of its kind, the partnership will connect the U.S. and
the international Latino music community as they submit product for
Latin GRAMMY consideration. Through a secure digital system
YANGAROO Awards will be utilized by the voting membership to stream
online nominated music. Product that is under consideration will
first be digitally submitted, then it will be securely distributed
to the voting members of The Latin Recording Academy in the U.S.
and throughout 35 countries around the world.
“The Latin Recording Academy is pleased to partner with industry
leader YANGAROO for the opportunity to deploy its cutting-edge
technology for the Latin GRAMMY Awards,” said Gabriel Abaroa
President/CEO of The Latin Recording Academy. "We are confident
that our members, internationally based, will find this digital
technology helpful and efficient as they go through the awards
process."
“The Latin GRAMMY Awards are one of the world’s preeminent
awards shows and we’re honored that they have chosen the YANGAROO
Awards solution,” said Cliff Hunt, Vice Chairman and COO, YANGAROO
Inc. “The Latin music community is large, vibrant, and growing, and
we look forward to a long and successful partnership.”
Broadcast on the Univision Network and reaching more than 100
countries, the Latin GRAMMY Awards is one of the network’s
most-watched live events, annually ranking as its highest-rated
special. The 12th Annual Latin GRAMMY Awards telecast was watched
by 11.1 million viewers in the U.S. who tuned in to all or part of
the live three-hour program. It also generated more than 25 million
impressions on Twitter throughout the evening.
About The Latin Recording Academy:
The Latin Recording Academy is an international,
membership-based organization comprised of Spanish- and
Portuguese-speaking recording artists, musicians, songwriters,
producers and other creative and technical recording professionals.
The organization is dedicated to improving the quality of life and
cultural condition for Latin music and its makers. In addition to
producing the Latin GRAMMY Awards to honor excellence in the
recorded arts and sciences, The Latin Recording Academy provides
educational and outreach programs for the Latin music community.
For more information about The Latin Recording Academy, please
visit www.latingrammy.com. For breaking news and exclusive
content, join the organization's social networks as a Twitter
follower at www.twitter.com/latingrammys, and a Facebook fan
at www.facebook.com/latingrammys.
About YANGAROO:
YANGAROO is a company dedicated to digital media management.
YANGAROO’s patented Digital Media Distribution System (DMDS) is a
leading secure B2B digital cloud based solution focused on the
music and advertising industries. The DMDS solution provides more
accountable, effective, and far less costly digital management of
broadcast quality media via the Internet. It replaces the physical,
satellite and closed network distribution and management of audio
and video content, for music, music videos, and advertising to
television, radio, media, retailers, and other authorized
recipients. The YANGAROO Awards platform powers many of North
America’s major awards shows.
YANGAROO has offices in Toronto, New York, Los Angeles, and
Dallas. YANGAROO trades on the TSX Venture Exchange (TSX-V) under
the symbol YOO and in the U.S. under OTCBB: YOOIF. For further
information, please contact Gary Moss at 416-534-0607 ext.111 or
visit www.yangaroo.com. Follow us on Twitter at
www.twitter.com/yangaroodmds or on Facebook at
www.facebook.com/yangaroodmds.
The statements contained in this release that are not purely
historical are forward-looking statements and are subject to risks
and uncertainties that could cause such statements to differ
materially from actual future events or results. Such
forward-looking statements are made pursuant to the safe harbor
provisions of the Private Securities Litigation Reform Act of 1995.
The TSX Venture Exchange does not accept responsibility for the
adequacy or accuracy of this release.
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