The UPS Store Presents The “Tell Your Tale” National Contest For Young Writers
17 Septembre 2019 - 5:00PM
The UPS Store, Inc. is launching “Tell Your Tale,” a nationwide
contest of stories written by young authors, in celebration of
childhood literacy. A selection of stories will be published in a
special book to be distributed at events surrounding the 2020 Rose
Parade presented by Honda on Jan. 1, 2020, in Pasadena, California.
The UPS Store, which won the parade’s top award last year for its
eye-catching float, is participating once again in the iconic New
Year’s Day procession.
The UPS Store, Inc. is seeking submissions of stories written by
students ages 5 to 17 years, inspired by a rendering of The UPS
Store® float in the 2020 Rose Parade, now through 5:00 p.m. Pacific
Time on Oct. 6. Up to five winning submissions will receive a
$1,000 prize, plus $10,000 worth of books from Scholastic provided
through the Marine Toys for Tots Foundation, for their respective
school or an organization of their choice that aligns with the Toys
for Tots® Literacy Program mission. Winners will be announced to
the public mid-December. Stories must be submitted by the parent or
legal guardian of the author.
A selection of stories will be compiled into a special anthology
book, of which 10,000 copies will be handed out at the Tournament
of Roses® Post Parade event and will also be available online.
Additionally, a portion of the books distributed will be available
in braille to support literacy for children that are visually
impaired. According to DoSomething.org, one in four sighted
children in America grow up without learning how to read. Those
numbers only stand to grow among visually impaired children as the
cost of braille books are substantially higher.
“As we continue to support The Toys for Tots Literacy Program,
we are proud to launch the ‘Tell Your Tale’ contest as part of our
participation in the 2020 Rose Parade,” said Tim Davis, president
of The UPS Store, Inc. “The contest and parade mark a unique
opportunity for our brand to reach broad audiences with the worthy
goal of improving access to books for children in communities
across the country.”
The UPS Store’s Rose Parade float, titled “Stories Change Our
World,” will serve as the inspiration for the stories. Centered on
this year’s parade theme, “The Power of Hope,” the majestic float
will showcase an endangered species of tamarin monkeys alongside a
pair of toucans, salamanders and even parrots, to represent hope
and strong community ties.
“This year’s theme, The Power of Hope, showcases how hope
inspires us to achieve great things,” said Laura Farber, 2020
Tournament of Roses® President. “Through its children’s
storytelling contest and participation in the parade, The UPS Store
reminds us that our communities instill hope in future generations.
Teaching and sharing a love for reading inspires our children to
believe that with hope, everything is possible.”
The national retailer’s parade appearance is the culmination of
the annual Toys for Tots Literacy Program, created by The UPS
Store, Inc. and the Marine Toys for Tots Foundation. Through its
5,000 plus retail locations in communities throughout North
America, The UPS Store network has raised more than $5.1 million
and distributed 41 million books to help children thrive since the
Toys for Tots Literacy Program began. Each locally owned and
operated The UPS Store location is fundamental to the success of
the program and will collect donations through the end of the
year.
According to the latest Scholastic Kids & Family Reading
Report™, infrequent readers have an average of 74 books in their
homes, below the national average of 103 books. The Toys for Tots
Literacy Program continues to help fill a vital need in the United
States, as childhood literacy disparities between socioeconomic
groups persist. Access to books and frequency of reading, both in
and outside the home, is critical to a child’s reading proficiency
that is needed for academic success.
Visit theupsstore.com/literacy to submit your child’s story
and for complete official rules to learn more about the contest,
including eligibility and judging criteria. Open only to
individuals who are residents of the 50 U.S. states or DC, 18 years
or older, and are the parent or legal guardian of the child who
completes the short story. Void where prohibited. Sponsored by The
UPS Store, Inc., 6060 Cornerstone Court West San Diego, CA
92121.
About The UPS Store
With approximately 5,000 locations across North America, The UPS
Store® network comprises the nation’s largest franchise system of
retail shipping, postal, print and business service centers. The
UPS Store locations in the U.S. are independently owned and
operated by licensed franchisees of The UPS Store, Inc., a
subsidiary of UPS (NYSE: UPS). Services, products, pricing and
hours of operation may vary by location. For additional information
on The UPS Store, visit theupsstore.com.
In 2019, The UPS Store ranked #5 overall in Entrepreneur
Magazine’s Franchise 500 and #1 in the Postal & Business
Centers category for the 29th consecutive year. For information on
franchise opportunities for opening a The UPS Store location, visit
https://www.theupsstorefranchise.com. Follow The UPS Store on
Twitter at @TheUPSStore and like The UPS Store on Facebook at
facebook.com/theupsstore.
Tracy Spahr
858-642-7968
tspahr@upsstore.com
United Parcel Service (NYSE:UPS)
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