SimCity(TM) Co-Creator Jeff Braun Joins Red Mile Entertainment as Strategic Advisor
12 Février 2008 - 3:00PM
Marketwired
SAUSALITO, CA , a worldwide developer and publisher of
interactive entertainment software, today announced that Jeff
Braun, the renowned co-creator of the SimCity(TM) franchise and
co-founder of Maxis (now part of Electronic Arts) has joined Red
Mile's strategic advisory team.
Mr. Braun has a game industry career that spans more than 20
years, which began when he co-founded Maxis with Will Wright in
1987. Mr. Braun has been a key contributor to more than 25 games
throughout his career and is a noted speaker and author on both the
creative and business sides of the industry.
The appointment of Braun as an advisor is the latest in a series
of key strategic moves by Red Mile since it first came to
prominence as a publisher with the release of its first franchise
title, Heroes of the Pacific, in 2005. In February 2007, the
company appointed Glenn Wong, former President of Electronic Arts
Canada, as its President and Chief Operating Officer, and in late
2007 it secured the game rights to Frank Miller's "Sin City," a
major license.
"Red Mile got my attention when it licensed Frank Miller's 'Sin
City.' The opportunity to work with a company that has the rights
to such an influential Frank Miller property is very compelling,"
said Braun. "The next big challenge for Red Mile will be to turn
this property into a triple-A game and make the transition to a
top-tier publisher. I believe their development strategy, in
addition to the management experience of Glenn Wong, are key steps
toward achieving this goal."
"Jeff brings a deep understanding of video games that is
unparalleled in the industry," stated Red Mile CEO Chester
Aldridge. "SimCity(TM) was the genesis of one of the best-selling
games of all time and Jeff's experience working with this and many
other leading game franchises will be of great value to us."
About Red Mile Entertainment, Inc.
Red Mile Entertainment, Inc. is a worldwide developer and
publisher of interactive-entertainment software. Red Mile creates,
incubates, and licenses premier intellectual properties and
develops products for console video-game systems, personal
computers, and other interactive entertainment platforms. For more
information about Red Mile Entertainment, Inc. please visit our web
site at http://www.redmileentertainment.com.
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Media Contacts: Todd Weimer (415) 339-4242
Red Mile Entertainment (GM) (USOTC:RDML)
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