Top Building Materials Retailer Contracts Bridgeline for AI-Powered SmartSearch
24 Janvier 2024 - 2:30PM
Bridgeline Digital, Inc. (NASDAQ: BLIN), a marketing technology
company, announced today that a leading building materials retailer
has selected Bridgeline's AI-powered search technology, HawkSearch,
to enhance their eCommerce site.
The building materials retailer has selected HawkSearch to
increase revenue by improving product discovery within their newly
expanded catalog of over 5,000 products. The retailers’ online
catalog will become more user-friendly with HawkSearch, due to
navigation tools like autocomplete, drop-down menus, and faceted
search results. For instance, when a customer searches for "crown
molding" on the eCommerce site, HawkSearch will instantly display
relevant search results with detailed product attributes, allowing
customers to quickly narrow down their options based on specific
criteria like size, material, or style.
The retailer will leverage HawkSearch Recommendations to provide
a personalized shopping experience, encouraging exploration of the
retailer’s diverse range of products and simplifying the
decision-making process for customers. This tool intelligently
recommends products to customers based on their browsing behavior
and search patterns. HawkSearch Recommendations increases sales by
showcasing relevant products that customers are more likely to
purchase.
Ari Kahn, CEO of Bridgeline Digital, commented on the
partnership, stating, "Partnering with a growing eCommerce brand as
they expand their online catalog marks a step in our efforts to
enhance engagement in the building materials industry. The
integration of HawkSearch into their eCommerce platform is pivotal
in using advanced search technology to improve how customers
interact with and navigate extensive online catalogs in the
building materials sector, contributing to a more efficient online
shopping experience."
About Bridgeline DigitalBridgeline helps
companies grow online revenue by increasing traffic, conversion
rates, and average order value. To learn more, please visit
www.bridgeline.com.
Contact:Danielle ColvinSVP of MarketingBridgeline
Digitalpress@bridgeline.com
Bridgeline Digital (NASDAQ:BLIN)
Graphique Historique de l'Action
De Mai 2024 à Juin 2024
Bridgeline Digital (NASDAQ:BLIN)
Graphique Historique de l'Action
De Juin 2023 à Juin 2024