Ahead of its upcoming appearance in the 2020 Rose Parade presented
by Honda, The UPS Store, Inc. announces the three winners of “Tell
Your Tale,” a nationwide contest for short stories written by young
authors, in celebration of childhood literacy.
The winning writers, ranging in age from 7-16 years old, will
each receive a $1,000 prize plus $10,000 worth of books from
Scholastic provided through the Marine Toys for Tots Foundation,
for their respective school or an organization of their choice. The
contest aligns with the mission of the Toys for Tots Literacy
Program® to encourage a love for reading and improve access to
books for children across the United States. The three winners of
The UPS Store sponsored “Tell Your Tale” contest are:
- Luca F, Granite Bay, California
- Story Title: “The Golden Tamarin Monkey’s Journey Across the
Jungle”
- Organization: Oakhills Elementary School
- Rebecca L, Harrisburg, Missouri
- Story Title: “Reading Day!”
- Organization: Christian Fellowship School
- Allison S, Fort Pierre, South Dakota
- Story Title: “Recycling for Our Community”
- Organization: Stanley County School District
By sharing their creative stories, each of the winning authors
demonstrated the importance of childhood literacy in cultivating a
passion for learning.
“Reading is important because it’s fun, and we can learn many
things,” said author Luca.
“My favorite part about reading is how it makes me think,” said
author Rebecca. “Reading is important because it is the foundation
for other areas of learning.”
“I enjoy reading because I can get lost in the story, and it’s a
simple thing that makes me happy,” added author Allison. “I think
that reading is an important tool because no matter where you go or
what you do you will always have to read.”
Each short story was inspired by a rendering of The UPS
Store-sponsored float which will appear in the 2020 Rose Parade.
The selection of stories will be published in a special anthology
book, of which 10,000 copies will be handed out at the Tournament
of Roses® Post Parade event on Jan. 1-2 in Pasadena, California and
will also be available online. A number of the books distributed
will be available in braille to support literacy for children that
are visually impaired.
“The UPS Store, Inc. congratulates these imaginative and
inspiring young authors for sharing their stories. These wonderful
tales capture the spirit of our float and parade theme of hope,”
said Tim Davis, president of The UPS Store, Inc. “Our contest
winners will help us shine a light on improving children’s literacy
on the national stage at the Rose Parade.”
As the books are being printed, The UPS Store, Inc., which won
last year’s top parade prize, is also hard at work preparing for
its fourth appearance in the annual New Year’s Day procession.
The UPS Store-sponsored Rose Parade float, titled “Stories
Change Our World,” will make its way down Pasadena’s iconic 5.5
mile stretch of Colorado Boulevard. Designed by Fiesta Parade
Floats, the majestic float will showcase tamarin monkeys, an
endangered species, alongside toucans, salamanders, butterflies and
parrots, to represent hope and strong community ties.
At 35 feet tall and 55 feet long, this tropical-themed, colorful
float will showcase thousands of fresh flowers with animated
animals and sparkling waterfalls, all of which are synchronized and
powered by a state-of-the-art hydraulic system. As the animals move
and the waterfalls cascade, the system also enables the float to
lower from 35 feet to 16 feet in less than a minute when passing
under low wires and bridges along the route.
To create a unique life-like and natural setting, the float will
be meticulously adorned with diverse floral varieties, from vibrant
blue statice blossoms to 25,000 dark pink Hot Lady roses. The
family of golden tamarin monkeys will be fashioned in layers of
bronze and gold strawflower petals, highlighted in bands of gold
and orange marigolds and finished with thousands of Mokara,
Oncidium and James Story orchid stems. The monkeys will slowly turn
their heads side-to-side, butterflies’ wings will gently flutter
and beautiful music will play setting the scene. Non-floral
elements on the float will include surprising plant-based material
such as black seaweed, green split peas, orange lentils, mung beans
and white coconut chips.
The national retailer’s parade appearance is the culmination of
the annual Toys for Tots Literacy Program, created by The UPS
Store, Inc. and the Marine Toys for Tots Foundation in 2008.
Through its 4,800 plus retail locations in communities throughout
the United States, The UPS Store® network has collected more than
$5.1 million and distributed over 41 million books to help children
who need it most since the Toys for Tots Literacy Program began.
Each locally owned and operated The UPS Store location is
fundamental to the success of the program and will collect
donations through the end of the year.
See The UPS Store float in the 131st Rose Parade presented by
Honda at 8 a.m. PST on Wednesday, Jan. 1, 2020 on ABC, NBC,
Hallmark Channel, RFDtv, KTLA or Univision.
To learn more about the Tell Your Tale contest, the Toys for
Tots Literacy Program and The UPS Store’s appearance in the Rose
Parade, visit https://www.theupsstore.com/literacy.
About The UPS Store
With approximately 5,000 locations across North America, The UPS
Store® network comprises the nation’s largest franchise system of
retail shipping, postal, print and business service centers. The
UPS Store locations in the U.S. are independently owned and
operated by licensed franchisees of The UPS Store, Inc., a
subsidiary of UPS (NYSE: UPS). Services, products, pricing and
hours of operation may vary by location. For additional information
on The UPS Store, visit theupsstore.com.
In 2019, The UPS Store ranked #5 overall in Entrepreneur
Magazine’s Franchise 500 and #1 in the Postal & Business
Centers category for the 29th consecutive year. For information on
franchise opportunities for opening a The UPS Store location, visit
https://www.theupsstorefranchise.com/. Follow The UPS Store on
Twitter at @TheUPSStore and like The UPS Store on Facebook at
facebook.com/theupsstore.
Lindsay Weightman
858-455-8846
lweightman@upsstore.com
United Parcel Service (NYSE:UPS)
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