- Ford adds a third North American assembly plant to meet Ford
Pro customer demand for one of its most popular and profitable
vehicles; adding initial capacity for 100,000 F-Series Super Duty
trucks, including future multi-energy technology, at Oakville
Assembly Complex in Ontario, Canada
- The move supports the Ford+ plan for profitable growth,
including maximizing Ford’s manufacturing footprint, extending
global truck leadership and expanding its Ford Pro commercial
business
- Ford will make efficient investments to expand Super Duty
production, initially securing approximately 1,800 jobs at Oakville
Assembly Complex and adding about 150 jobs at Windsor Engine
Complex, while adding roughly 70 jobs and additional overtime at
U.S. component plants
- Ford remains committed to developing a growing and profitable
electric vehicle business, including three-row electric utility
vehicles, leveraging its experience as a leader in U.S. three-row
utilities and America’s No. 2 electric vehicle brand
Ford Motor Company today announced plans to assemble F-Series
Super Duty pickups at its Oakville Assembly Complex in Ontario,
Canada, starting in 2026, boosting production of one of the
company’s most popular and profitable vehicles.
The move to add production of up to 100,000 units of its
best-selling Super Duty to Oakville expands Super Duty production
across three plants in North America, including Kentucky Truck
Plant and Ohio Assembly Plant, which are operating at full
capacity. It also paves the way to bring multi-energy technology to
the next generation of Super Duty trucks, giving customers more
freedom of choice and supporting Ford’s electrification plans.
“Super Duty is a vital tool for businesses and people around the
world and, even with our Kentucky Truck Plant and Ohio Assembly
Plant running flat out, we can’t meet the demand. This move
benefits our customers and supercharges our Ford Pro commercial
business,” said Jim Farley, Ford president and CEO. “At the same
time, we look forward to introducing three-row electric utility
vehicles, leveraging our experience in three-row utility vehicles
and our learnings as America’s No. 2 electric vehicle brand to
deliver fantastic, profitable vehicles.”
In total, Ford plans to invest approximately $3 billion to
expand Super Duty production, including $2.3 billion to install
assembly and integrated stamping operations at Oakville Assembly
Complex. When complete, Oakville Assembly Complex will be a fully
flexible plant.
Boosting Super Duty assembly will initially secure approximately
1,800 Canadian jobs at Oakville Assembly Complex, 400 more than
would initially have been needed to produce the three-row electric
vehicle. Unifor-represented employees at Oakville Assembly Complex
will return to work in 2026, a full year earlier than previously
planned.
The increased production also adds approximately 150 jobs at
Windsor Engine Complex, which will manufacture more V8 engines for
Super Duty.
“This investment will benefit Ford, our employees in Canada and
the U.S., and especially our customers who want and need Super Duty
for their lives and livelihoods,” said Kumar Galhotra, Ford’s chief
operating officer. “It is fully consistent with our Ford+ plan for
profitable growth, as we take steps to maximize our global
manufacturing footprint, and our investments will have a fast
payback.”
Ford plans to hire new employees and add overtime at U.S.
component plants that support Super Duty production.
- Sharonville Transmission Plant in Ohio – $24 million investment
and additional overtime
- Rawsonville Components Plant in Michigan – $1 million
investment and roughly 20 new jobs
- Sterling Axle Plant in Michigan – approximately 50 new
jobs
Across powertrain, transmission, stamping and final assembly
operations, 10 U.S. plants in five states support Super Duty
production. Those plants directly employ approximately 20,000
American workers.
Ford is the leader in producing and selling trucks in America,
with two F-150 plants in Michigan and Missouri, two Super Duty
plants in Kentucky and Ohio, and a Ranger plant in Michigan. Ford
truck production directly and indirectly supports more than 500,000
jobs in America.
The company leads all automakers in U.S. production volume and
exports and employs the most hourly manufacturing workers in the
U.S. of any automaker.
Strong demand for Super Duty among Ford Pro customers
Ford is the best-selling pickup truck manufacturer in the U.S.
and globally. F-Series remains the best-selling truck for 47 years
running in America and for 58 consecutive years in Canada. In the
first half of 2024, Kentucky Truck Plant and Ohio Assembly Plant
produced more than 200,000 Super Duty trucks.
Order banks remain healthy since the launch of the new 2024
model year Super Duty, and demand from Ford Pro customers is higher
than what Ford can produce now.
“There is durable demand for Super Duty from Ford Pro customers
as spending on infrastructure and related construction activity
remains high,” said Ford Pro CEO Ted Cannis. “Many retail customers
have not been able to get their trucks fast enough because of our
production constraints. Unlocking Super Duty volume will also
support businesses and tradespeople who rely on these trucks and
first responders who serve their communities.”
More of the top industries that rely on heavy-duty trucks to get
the job done choose Super Duty over any other competitor. Super
Duty holds 58% market share in the mining sector, 56% in the
utility industry, 53% in emergency vehicles and 44% in
construction.1
# # #
About Ford Motor Company
Ford Motor Company (NYSE: F) is a global company based in
Dearborn, Michigan, committed to helping build a better world,
where every person is free to move and pursue their dreams. The
company’s Ford+ plan for growth and value creation combines
existing strengths, new capabilities and always-on relationships
with customers to enrich experiences for customers and deepen their
loyalty. Ford develops and delivers innovative, must-have Ford
trucks, sport utility vehicles, commercial vans and cars and
Lincoln luxury vehicles, along with connected services. The company
does that through three customer-centered business segments: Ford
Blue, engineering iconic gas-powered and hybrid vehicles; Ford
Model e, inventing breakthrough EVs along with embedded software
that defines exceptional digital experiences for all customers; and
Ford Pro, helping commercial customers transform and expand their
businesses with vehicles and services tailored to their needs.
Additionally, Ford provides financial services through Ford Motor
Credit Company. Ford employs about 176,000 people worldwide. More
information about the company and its products and services is
available at corporate.ford.com.
Cautionary Note on Forward-Looking Statements
Statements included or incorporated by reference herein may
constitute “forward-looking statements” within the meaning of the
Private Securities Litigation Reform Act of 1995. Forward-looking
statements are based on expectations, forecasts, and assumptions by
our management and involve a number of risks, uncertainties, and
other factors that could cause actual results to differ materially
from those stated, including, without limitation:
- Ford is highly dependent on its suppliers to deliver components
in accordance with Ford’s production schedule and specifications,
and a shortage of or inability to acquire key components or raw
materials, such as lithium, cobalt, nickel, graphite, and
manganese, can disrupt Ford’s production of vehicles;
- To facilitate access to the raw materials and other components
necessary for the production of electric vehicles, Ford has entered
into and may, in the future, enter into multi-year commitments to
raw material and other suppliers that subject Ford to risks
associated with lower future demand for such items as well as costs
that fluctuate and are difficult to accurately forecast;
- Ford’s long-term competitiveness depends on the successful
execution of Ford+;
- Ford’s vehicles could be affected by defects that result in
recall campaigns, increased warranty costs, or delays in new model
launches, and the time it takes to improve the quality of our
vehicles and services could continue to have an adverse effect on
our business;
- Ford may not realize the anticipated benefits of existing or
pending strategic alliances, joint ventures, acquisitions,
divestitures, or business strategies;
- Ford may not realize the anticipated benefits of restructuring
actions and such actions may cause Ford to incur significant
charges, disrupt our operations, or harm our reputation;
- Operational information systems, security systems, vehicles,
and services could be affected by cybersecurity incidents,
ransomware attacks, and other disruptions and impact Ford and Ford
Credit as well as their suppliers and dealers;
- Ford’s production, as well as Ford’s suppliers’ production,
and/or the ability to deliver products to consumers could be
disrupted by labor issues, public health issues, natural or
man-made disasters, adverse effects of climate change, financial
distress, production difficulties, capacity limitations, or other
factors;
- Failure to develop and deploy secure digital services that
appeal to customers could have a negative impact on Ford’s
business;
- Ford’s ability to maintain a competitive cost structure could
be affected by labor or other constraints;
- Ford’s ability to attract, develop, grow, and reward talent is
critical to its success and competitiveness;
- Ford’s new and existing products and digital, software, and
physical services are subject to market acceptance and face
significant competition from existing and new entrants in the
automotive and digital and software services industries, and its
reputation may be harmed if it is unable to achieve the initiatives
it has announced;
- Ford’s results are dependent on sales of larger, more
profitable vehicles, particularly in the United States;
- With a global footprint and supply chain, Ford’s results and
operations could be adversely affected by economic or geopolitical
developments, including protectionist trade policies such as
tariffs, or other events;
- Industry sales volume can be volatile and could decline if
there is a financial crisis, recession, public health emergency, or
significant geopolitical event;
- Ford may face increased price competition or a reduction in
demand for its products resulting from industry excess capacity,
currency fluctuations, competitive actions, or other factors,
particularly for electric vehicles;
- Inflationary pressure and fluctuations in commodity and energy
prices, foreign currency exchange rates, interest rates, and market
value of Ford or Ford Credit’s investments, including marketable
securities, can have a significant effect on results;
- Ford and Ford Credit’s access to debt, securitization, or
derivative markets around the world at competitive rates or in
sufficient amounts could be affected by credit rating downgrades,
market volatility, market disruption, regulatory requirements, or
other factors;
- The impact of government incentives on Ford’s business could be
significant, and Ford’s receipt of government incentives could be
subject to reduction, termination, or clawback;
- Ford Credit could experience higher-than-expected credit
losses, lower-than-anticipated residual values, or
higher-than-expected return volumes for leased vehicles;
- Economic and demographic experience for pension and OPEB plans
(e.g., discount rates or investment returns) could be worse than
Ford has assumed;
- Pension and other postretirement liabilities could adversely
affect Ford’s liquidity and financial condition;
- Ford and Ford Credit could experience unusual or significant
litigation, governmental investigations, or adverse publicity
arising out of alleged defects in products, services, perceived
environmental impacts, or otherwise;
- Ford may need to substantially modify its product plans and
facilities to comply with safety, emissions, fuel economy,
autonomous driving technology, environmental, and other
regulations;
- Ford and Ford Credit could be affected by the continued
development of more stringent privacy, data use, data protection,
and artificial intelligence laws and regulations as well as
consumers’ heightened expectations to safeguard their personal
information; and
- Ford Credit could be subject to new or increased credit
regulations, consumer protection regulations, or other
regulations.
We cannot be certain that any expectation, forecast, or
assumption made in preparing forward-looking statements will prove
accurate, or that any projection will be realized. It is to be
expected that there may be differences between projected and actual
results. Our forward-looking statements speak only as of the date
of their initial issuance, and we do not undertake any obligation
to update or revise publicly any forward-looking statement, whether
as a result of new information, future events, or otherwise. For
additional discussion, see “Item 1A. Risk Factors” in our Annual
Report on Form 10-K for the year ended December 31, 2023, as
updated by our subsequent Quarterly Reports on Form 10-Q and
Current Reports on Form 8-K.
1 Based on S&P Global Mobility January 2018 to December 2023
(six-year average) U.S. TIPNet Registrations for pickups, chassis
cabs and straight trucks over 8500 GVW, excluding registrations to
individuals.
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