ROCHESTER, N.Y., March 21, 2011 /PRNewswire/ -- Document Security
Systems, Inc. (Amex: DMC) ("DSS"), a leader in counterfeit
prevention, product diversion and brand protection technologies
today announced that it was awarded seventeen new patents in the
last 12 months for technologies in counterfeit prevention, product
authentication and brand protection.
Patrick White, CEO of DSS,
commented, "The patent awards prove that our investment in research
and development is producing significant results.
Counterfeiting and product diversion continues to increase
uncontrollably on a global scale. DSS is combating this
threat by developing highly sophisticated brand protection
technologies that create overwhelming barriers for counterfeiters
and diverters."
White continued, "One of our well-known consumer product clients
recently informed us that in 2009 they experienced $500,000 in losses due to counterfeit coupon
redemptions. In 2010, this same brand owner experienced
$8,000,000 in losses due to
counterfeit coupon redemptions. That's a 1600% increase, but
more importantly, none of the coupons printed and secured with DSS
technology for this client were found to be counterfeited.
This statement proves our 'value add' to clients who are
dealing with growing financial losses due to this type of criminal
activity."
Highlights from the new patents include:
- AuthentiGuard™ Prism - a covert brand protection and
authentication technology where a hidden image is revealed with a
proprietary lens. The hidden image disappears on copies and
scans. This technology provides a brand owner the ability to
prove that a particular product package, label or document is
authentic.
- AuthentiGuard™ VeriGlow - an invisible image system
which can be seen by passport scanners currently installed around
the world. This multi-layered, covert authentication
technology is used for high security documents for government as
well as labels and packages for the pharmaceutical industry.
- AuthentiGuard™ Pantograph 5000 - the most effective
"warning word" overt counterfeit deterrent technology ever designed
to protect checks, coupons, documents, labels and packaging from
today's most sophisticated scanning and copying systems used by
modern counterfeiters.
"AuthentiGuard™" is a registered trademark owned by Document
Security Systems, Inc. which is marketed as their "suite" of
counterfeit prevention, product diversion and brand protection
technologies. AuthentiGuard technologies are used to protect
pharmaceutical packaging & labels, vital records, ID cards and
supply chain documents around the world.
Any brand owner seeking expert consulting on their brand
protection issues should contact DSS at (585) 325-3610.
About Document Security Systems, Inc.
Document Security Systems is a technology company in the
security and protection services sector which develops and
manufactures products and packaging containing patented and patent
pending optical deterrent technologies that help prevent
counterfeiting and brand fraud from the use of the most advanced
scanners, copiers and imaging systems in the market. The company
owns over 30 different patented and patent-pending technologies and
products which protect valuable documents and printed products from
counterfeiters and identity thieves. The company has 3
manufacturing facilities which produce secure printing, packaging
and plastic ID cards. Document Security Systems' customers,
which include international governments, major corporations and
world financial institutions, use its covert and overt technologies
to protect a number of applications including, but not limited to,
currency, vital records, brand protection, ID Cards, Smart Cards
internet commerce, passports, gift certificates and packaging.
Document Security Systems' strategy is to become the world's
leading producer of cutting-edge security technologies for paper,
plastic and electronically generated printed assets.
More information about Document Security Systems, Inc. and its
products and services can be found at www.documentsecurity.com,
www.plasticprintingprofessionals.com, www.protectedpaper.com,
www.dpirochester.com and www.premiercustompkg.com
Follow Document Security Systems, Inc. on Facebook HERE.
Cautionary Note Regarding Forward-Looking Statements
Statements included in this press release, which are not
historical in nature, are intended to be, and are hereby identified
as "Forward-Looking Statements" for purposes of safe harbor
provided by Section 21E of the Securities Exchange Act of 1934, as
amended. Readers are directed to the company's filings with the
U.S. Securities and Exchange Commission at www.sec.gov for
additional information and a presentation of the risks and
uncertainties that may affect the company's business and results of
operations.
For additional information:
Document Security Systems, Inc.
Jody Janson
Investor Relations
Tel: (585) 232-5440
Email: ir@documentsecurity.com
SOURCE Document Security Systems, Inc.
