LeanLife signs LOI with leading European Energy Drink manufacturer
08 Juillet 2020 - 12:26AM
LeanLife Health Inc. (CSE: LLP; FSE: LL1) (the “Company”) a Company
focused on proprietary plant-based food products is pleased to
announce that it has entered into a letter of intent (“LOI”) with
FoodCare Group. http://www.foodcare.pl/en_en/ a leading food &
beverage company based in Poland. The scope of the collaboration is
going to build a distribution network for FoodCare products in
Canada and the United States. The parties have set out a six-month
period to finalize agreements during which FoodCare has committed
exclusivity to LeanLife.
FoodCare group was founded by Wiesław Włodarski
in 1984. Through organic growth the company has become one of the
leaders in the fast moving consumer goods (FMCG) sector in Poland.
FoodCare products are exported to more than 50 countries, the
company has 2 factories and employs approximately 900 people.
FoodCare owns a total of seven consumer brands, amongst which are
energy and isotonic drinks such as Iron Energy, N-GINE and 4move.
FoodCare also sells baking ingredients under it´s brand Gellwe and
owns the muesli & healthy food brand Fitella. The turnover of
FoodCare Group is stated at 160 million EUR per annum.
In the early days FoodCare grew with desert
products such as powdered pastries, toppings, creams, baking
additives and spices, gelling additives and other powdery products
(cocoa, drinking chocolate, etc.). Since 2003 FoodCare started to
expand into energy drinks and launched the brand Tiger Energy
Drinks.
In 2011 the FoodCare portfolio grew further into
the fruit drinks segment, reactivating the iconic brand FRUGO.
Since then FRUGO has expanded with new product categories such as
ice cream and jellies. In 2012, the legendary Mike Tyson became the
ambassador of the FoodCare Energy Drink brand. Tyson visited Poland
twice and participated in the advertising campaign of the brand.
See latest link to Iron Energy Drink product:
http://www.energydrinkiron.com/contact.html. At the time FoodCare
Group also took over the BLOW brand, becoming the largest producer
of energy drinks in Poland.
By 2015 the company started positioning it’s
4Move brand amongst football professionals, getting the famous
Portuguese football manager José Mário dos Santos Mourinho Félix to
endorse the brand. Later Polish football players followed.
Currently the company has started a new
marketing campaign for it’s energy drink with stars from the
American LFL league. (The Extreme Football League
(X League). LFL is an American women's tackle
football league with games played during the spring and summer
months in arenas and stadiums.
LeanLife Health Inc. will offer
full support and commitment to the launch the Canadian and American
Foodcare products, especially under the Iron Energy Drink brand,
and other FoodCare brands.
LeanLife CEO, Stan Lis commented the LOI: “We
are extremely pleased to getting FoodCare to sign an LOI with us.
We believe that LeanLife can provide a great platform for servicing
the American and Canadian markets on behalf of FoodCare. We are
especially excited about the potential synergies that LeanLife´s
Omega-3 products could deliver to some of the FoodCare brands. The
two companies are certainly going to explore these opportunities
diligently.”
About LeanLife Health and the Omega-3
Market
LeanLife Health’s products are
long-term shelf-stable
extractions from flax seed, a plentiful plant-based source
of Omega-3, that give them a significant advantage as an
essential1 fortified food ingredient.
Increased Omega-3 intake, especially with
LeanLife’s higher Omega-3 to -6 ratio, has shown to have
significant health improvement impacts.
LeanLife’s mission is to provide a relatively
low-cost means of replacing the less healthy vegetable oil
in food, and transform them into healthier
versions.
|
“Improving the
quality of food without requiring people to change what they eat is
the best way to ensure they eat healthier and benefit from an
improved quality of life.” – Stan Lis, CEO |
LeanLife Health’s industry leading and
proprietary Omega-3 product formulations are of
the highest quality and contain no
cholesterol. Products are available in oil, emulsion and
powder forms.
The products can be used as food
additives or as nutraceuticals and have
been used to make bread, noodles, cheese, yogurt, juice and milk
products for the European market.
The global Omega-3 market
reached USD $33 Billion in 2016 and is expected to reach
upwards of USD $57 Billion by 2025, according to a report
by Grand View Research, Inc.
For more information, please contact:
Stan Lis, CEO604-764-0518SLis@LeanLifeHealth.com
Forward Looking InformationInformation set
forth in this news release contains forward-looking statements that
are based on assumptions as of the date of this news release. These
statements reflect management's current estimates, beliefs,
intentions and expectations. They are not guarantees of future
performance. The Company cautions that all forward looking
statements are inherently uncertain and that actual performance may
be affected by a number of material factors, many of which are
beyond the Company's control including, the Company's ability to
compete with large food companies; sales of any potential products
developed will be profitable; the ability to complete sales under
the sales agreement. Accordingly, actual and future events,
conditions and results may differ materially from the estimates,
beliefs, intentions and expectations expressed or implied in the
forward-looking information. Except as required under applicable
securities legislation, the Company undertakes no obligation to
publicly update or revise forward-looking information.
THE CSE HAS NEITHER APPROVED NOR DISAPPROVED THE
INFORMATION CONTAINED HEREIN AND DOES NOT ACCEPT RESPONSIBILITY FOR
THE ADEQUACY OR ACCURACY OF THIS RELEASE.
- LeanLife Health Inc. will offer full support
and commitment to the launch the Canadian and American Foodcare
products, especially under the Iron Energy Drink brand, and other
Foodcare brands.
1 Omega-3 fatty acids are essential because the
body cannot make them on its own and so they must be consumed from
dietary sources.
LeanLife Health (CSE:LLP)
Graphique Historique de l'Action
De Nov 2024 à Déc 2024
LeanLife Health (CSE:LLP)
Graphique Historique de l'Action
De Déc 2023 à Déc 2024