14OG Hsbc Bk. 2032

RNS Number:8843H
Applied Graphics Technologies Inc
24 March 2000

Contacts:   David Lilly               Louis Salamone, Jr. CFO
            Jim Fingeroth             Applied Graphics Technologies
            Kekst and Company         (212) 716-6630
            (212) 521-4800

                  APPLIED GRAPHICS TECHNOLOGIES TO ENGAGE 
            INVESTMENT BANKER TO EXPLORE STRATEGIC ALTERNATIVES

New York, March 13, 2000 - Applied Graphics Technologies, Inc. (NASDAQ: AGTX),
the country's largest provider of outsourced digital media asset management
services, announced today that is has decided to engage an investment banking
firm to explore strategic alternatives to enhance value for the Company's
shareholders, including the possible sale of the company.

The company noted that there can be no assurance that any transaction will occur
as a result of this process.

Applied Graphics Technologies, Inc. is a major international provider of
outsourced advanced digital media asset management and archiving services,
through its proprietary Digital Link (R) system, to magazine and newspaper
publishers, advertisers and their agencies, entertainment companies, catalogers
and retailers, and consumer goods and packaging companies.  From locations
across the United States, the United Kingdom, and Australia, AGT supplies a
complete range of digital and traditional processes for images, including
scanning, colour enhancement, image editing, archiving and electronic
distribution.  AGT tailors these services to fit specific customer needs, from
conventional project and contract vendor relationships to today's more
progressive arrangements, consisting of outsourcing on-site facilities
management and complete turnkey operations.  Additionally, AGT provides a wide
range of advertising and marketing-related creative services for customers
primarily in retailing.  These services include assistance in creation of
newspaper advertising campaigns, development of in-store and collateral media
and photographic services.  AGT also provides content management and the volume
reproduction and distribution of television and radio commercials to broadcast
and cable media for ad agencies and their clients.  Finally, through its Devon
Publishing Group, AGT is a leading publisher of alternative greeting cards,
calendars and fine art and other prints and wall decor items.

Additional information about Applied Graphics Technologies can be obtained by
visiting the AGT website: http://www.agt.com.


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