AIRPORT CITY, Israel,
Dec. 21, 2016 /PRNewswire/
-- @CES 17 and ShowStoppers @ CES 17 -- MySize Inc. (NASDAQ:
MYSZ;TASE: MYSZ), developer of unique measurement technology
applications for Smartphones, in cooperation with Trucco, a
high end women's apparel retailer headquartered in Spain, announced today that this coming Spring
2017, Trucco customers will be able to use the new TrueSize
measurement app when selecting sizes from the store's
website. The official launch date will be announced following
the testing period of the application on the Trucco system during
February 2017 and will coincide with
the availability of the Spring 2017 collection.
"We are always looking for ways to improve the online shopping
experience of our customers. We believe that integrating the
TrueSize solution, which is impressively accurate, will empower
online customers to select the right size of the garment of choice,
the first time. Happy customers mean improved conversion
rates and less returns. We all win," said Monica De Pablos, Director of E-commerce at
Trucco.
"The process is very simple. First the customer downloads
the TrueSize app. The customer then selects a piece of clothing
from their existing wardrobe which fits the way they like. Next,
the customer places the garment on a table and waves their smart
phone over it. TrueSize then calculates the exact result. Based on
this, the Trucco system will instantly recommend what size the
customer should choose in the piece in consideration. No more
wasting time with needing to return something that doesn't fit. No
more wasting money with items that can't be returned. TrueSize
makes online shopping pressure-free and fun which translates into
improved customer loyalty and increased sales for the retailer,"
said Billy Pardo, Chief of Product
at MySize Inc.
Ms. Pardo continued, "We'd also like to remind everyone that
MySize will exhibit and host a press conference at CES 2017 in
Las Vegas on January 5, 2017 at 2:30
p.m. at booth number 51045, located at the Israeli Pavilion.
The program will include a market launch, demonstrations and
contests. MySize will also exhibit at the ShowStoppers @ CES
2017 press reception on January 5,
2017, 6 p.m. - 10 p.m. at the
Wynn Hotel."
Please click here to view the video invitation to the MySize
Inc. CES press conference.
About Trucco
TRUCCO is a 100% Spanish-owned women's clothing brand with more
than 30 years' experience in the fashion sector. It belongs to the
Spanish firm In Situ S.A., which also owns several other women's
fashion brands such as Naëlle or Petite Amandine.
The brand has over 250 points of sale in more than 20
countries all over the world– Andorra, , Chile, China,
Costa Rica, Czech Republic, Dominican Republic, France, Guatemala, Israel, Kuwait, Libya, Malaysia, Mexico, Panama, Paraguay, Peru, Portugal, Qatar, Russia, Singapore, Slovakia, Spain, Taiwan, Thailand - including own stores,
franchises, multibrand stores and department store corners.
About MySize Inc.
MySize Inc. (TASE: MYSZ) (NASDAQ: MYSZ) has developed a unique
measurement technology based on sophisticated algorithms with broad
applications including apparel, e-commerce, shipping and parcel
measurement. The technology is driven by several
patent-pending algorithms which are able to calculate and record
measurements in a variety of novel ways. To learn more about
MySize, please visit our website, www.mysizeid.com
Follow us on Facebook, LinkedIn and Twitter.
Cautionary Statement Regarding Forward-Looking
Statements
This press release contains certain forward-looking statements
within the meaning of the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. These statements are
identified by the use of the words "could," "believe,"
"anticipate," "intend," "estimate," "expect," "may," "continue,"
"predict," "potential," "project" and similar expressions that are
intended to identify forward-looking statements. All
forward-looking statements speak only as of the date of this press
release. You should not place undue reliance on these
forward-looking statements. Although we believe that our plans,
objectives, expectations and intentions reflected in or suggested
by the forward-looking statements are reasonable, we can give no
assurance that these plans, objectives, expectations or intentions
will be achieved. Forward-looking statements involve
significant risks and uncertainties (some of which are beyond our
control) and assumptions that could cause actual results to differ
materially from historical experience and present expectations or
projections. Known material factors that could cause actual
results to differ materially from those in the forward-looking
statements include: an active trading market for our common stock
may not develop on NASDAQ; the trading price for our common stock
may fluctuate significantly; and the Company will continue to be a
"controlled company," as defined under NASDAQ rules, and the
interests of our controlling stockholder may differ from those of
our public stockholders. Forward-looking statements also are
affected by the risk factors described in the Company's filings
with the U.S. Securities and Exchange Commission. Except as
required by law, we undertake no obligation to update or revise
publicly any forward-looking statements, whether as a result of new
information, future events or otherwise, after the date on which
the statements are made or to reflect the occurrence of
unanticipated events.
Press Contact
Marjie Hadad
MH Communication
+972-54-536-5220
marjierhadad@gmail.com
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visit:http://www.prnewswire.com/news-releases/mysize-and-trucco-announce-plans-to-launch-the-truesize-app-on-the-retailers-website-in-spring-2017-300382237.html
SOURCE MySize Inc.