The approval by the European Patent Office for MySize's
handheld measurement solution follows a Japanese issuance and paves
the way for further expansion in the European market
AIRPORT CITY, Israel, May 11,
2021 /PRNewswire/ -- MySize, Inc (the "Company"
or "My Size") (NASDAQ: MYSZ) (TASE: MYSZ), the developer and
creator of e-commerce measurement solutions, today announced the
publication of the decision to grant by the European Patent Office
for its application, titled: "System for and a method of measuring
a path length using a handheld electronic device." The patent
issuance paves the way for greater European adoption of MySizeID,
which enables shoppers to visualize how clothing will look on them
in a much more interactive way, driving engagement and
conversions.
![MySize Logo MySize Logo](https://mma.prnewswire.com/media/689689/MySize_Logo.jpg)
The patent application encompasses the methods and systems for
measuring a body part of a user via a handheld electronic device.
MySizeID's proprietary algorithms leverage the smartphone's
built-in sensors and fuse the data produced with anthropometric
data. The result is that customers enjoy highly accurate sizing
information based on the users' exact measurements. With this
latest patent, MySize has twelve total issued patents and six
patent applications pending globally.
"Europe represents an ideal
market for us with broad e-commerce adoption before the pandemic
that is now growing rapidly and facing challenges both in terms of
providing engaging customer experiences and costly returns. With
this European patent, we're paving the way to be able to address
those issues by enabling users to leverage the sensors on phones
they already own. By providing greater buyer confidence and a
seamless, interactive experience, this step into Europe will result in better outcomes for
retailers and consumers alike."
About MySize Inc:
My Size, Inc. (TASE: MYSZ, NASDAQ: MYSZ) has developed a unique
measurement technology based on sophisticated algorithms and
cutting-edge technology with broad applications, including the
apparel, e-commerce, DIY, shipping, and parcel delivery industries.
This proprietary measurement technology is driven by several
algorithms that are able to calculate and record measurements in a
variety of novel ways. To learn more about My Size, please visit
our website: www.mysizeid.com. We routinely post information that
may be important to investors in the Investor Relations section of
our website. Follow us
on Facebook, LinkedIn, Instagram,
and Twitter.
Please click here for a demonstration of how MySizeID
provides a full sizing solution for the retail industry.
Register here for a free plan of MySizeID solution for
your online store.
Please click here to download MySizeID for iOS.
Please click here to download MySizeID for
Android.
Cautionary Statement Regarding Forward-Looking
Statements
This press release contains certain forward-looking statements
within the meaning of the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. These statements are
identified by the use of the words "could," "believe,"
"anticipate," "intend," "estimate," "expect," "may," "continue,"
"predict," "potential," "project" and similar expressions that are
intended to identify forward-looking statements. All
forward-looking statements speak only as of the date of this press
release. You should not place undue reliance on these
forward-looking statements. Although we believe that our plans,
objectives, expectations and intentions reflected in or suggested
by the forward-looking statements are reasonable, we can give no
assurance that these plans, objectives, expectations or intentions
will be achieved. Forward-looking statements involve significant
risks and uncertainties (some of which are beyond our control) and
assumptions that could cause actual results to differ materially
from historical experience and present expectations or projections.
Actual results to differ materially from those in the
forward-looking statements and the trading price for our common
stock may fluctuate significantly. Forward-looking statements also
are affected by the risk factors described in the Company's filings
with the U.S. Securities and Exchange Commission. Except as
required by law, we undertake no obligation to update or revise
publicly any forward-looking statements, whether as a result of new
information, future events or otherwise, after the date on which
the statements are made or to reflect the occurrence of
unanticipated events.
U.S. Press Contact:
Strauss Communications
joel@strausscomms.com
www.strausscomms.com
IR Contact:
Or Kles, CFO
ir@mysizeid.com
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SOURCE My Size Inc.