REEM, Israel, October 21, 2010 /PRNewswire-FirstCall/ -- RRsat
Global Communications Network Ltd. (NASDAQ: RRST), a leading
provider of comprehensive content management and global
distribution services to the television and radio broadcasting
industries, is working with Sm2 Sports Media Solutions, LLC, and
their teleport partner TV2GO in Canada, to deliver live HD sporting events
worldwide in MPEG-4, including the US Open, the PGA Championship
and for the first time globally, the 2010 NFL season.
The reduction in megahertz and reduced latency period make HD
MPEG-4 broadcast particularly attractive for live sporting events
with a global demand for viewership. This is precisely why RRsat
and Sm2 have teamed together to broadcast major events.
"Using MPEG-4 to broadcast HD content via satellites is more
cost effective than the standard 18 megahertz transmission and yet
delivers very high quality HD resolution," said Susanna Mandel-Mantello, Owner of Sm2 Sports
Media Solutions. "There are few companies with teleport specialists
worldwide capable of supporting this, which is why RRsat is such a
valuable partner in making MPEG-4 transmission a reality.
"What we and Sm2 are doing with live global sports broadcasting
is extremely exciting," said Shmulik
Itzhaki, Sr. Director, Broadcast Sales & Occasional
Services of RRsat "We believe our combined solution relying on the
RRsat Global Network is able to meet the growing worldwide demand
for live sporting events faster and in a more affordable way, while
maintaining HD quality image and sound."
About Sm2
Sm2 Sports Media Solutions is a premier provider of
international sports distribution and syndication services. Sm2
works with many of the major international sports agencies, sports
broadcasters, and sports rights holders around the world to deliver
their content reliably and cost effectively.
Working almost exclusively in High Definition, and using the
latest generation of MPEG 4, 4:2:0 and 4:2:2 HD video compression
technology, thanks to their partnership with TV2GO in Canada and RRsat in Israel, Sm2 provides the clients with superior
HD picture quality at the most economical cost solution.
About RRsat Global Communications Network Ltd.
RRsat Global Communications Network Ltd. (NASDAQ: RRST) provides
global, comprehensive, content management and distribution services
to the rapidly expanding television and radio broadcasting
industries. Through its proprietary "RRsat Global Network,"
composed of satellite and terrestrial fiber optic transmission
capacity and the public Internet, RRsat is able to offer
high-quality and flexible global distribution services for content
providers. RRsat's comprehensive content management services
include producing and playing out TV content as well as providing
satellite newsgathering services (SNG). RRsat concurrently provide
these services to more than 550 television and radio channels,
covering more than 150 countries. Visit the company's website
http://www.RRsat.com for more information.
Safe Harbor Statement
This press release contains forward looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended, including statements regarding (i) the growth of our
business and the television and radio broadcasting industries, (ii)
our expectation to expand our client base and sell additional
services to our existing client base, (iii) our ability to
successfully integrate the teleports we acquired, (iv) our ability
to develop and commercialize the RRinternetTV service, (v) our
expectation to extend the average length of our contracts in the
future, (vi) our ability to develop, expand and commercialize our
HD Platform, (vii) our ability to report future successes, (viii)
our ability to expand our activity in the North American market,
and (ix) our intention to distribute dividends in the future and
the size of any dividends declared. These forward-looking
statements involve known and unknown risks and uncertainties and
are based on current expectations, assumptions, estimates and
projections about the companies and the industry as of the date of
this press release. The company undertakes no obligation to update
forward-looking statements to reflect subsequent occurring events
or circumstances, or to changes in its expectations, except as may
be required by law. Forward-looking statements are subject to risks
and uncertainties that may cause actual results to differ
materially from those contemplated by the forward-looking
statements, including the risks indicated in our filings with the
Securities and Exchange Commission (SEC). For more details, please
refer to our SEC filings and the amendments thereto, including our
Annual Report on Form 20-F for the year ended December 31, 2009 and our Current Reports on Form
6-K.
The information in this press release concerning Sm2 has been
provided to RRsat by Sm2 and has not been independently verified by
RRsat.
Company Contact Information:
Dr. Beth Erez, Sr. Advisor
Tel: +972-8-861-0000
Email: marketing@RRsat.com
David Aber, CFO
Tel: +972-8-861-0000
Email: investors@RRsat.com
Public Relations Contact:
Josh Kail, Vendeloo
Tel: +1-718-522-9873
Email: josh@vendeloo.com
External Investor Relations Contacts:
Ehud Helft/ Porat Saar
CCG Investor Relations Israel
Tel: +646-233-2161
Email: rrsat@ccgisrael.com
SOURCE RRSat Global Communications Network Ltd