SPCH Sport Chalet (MM)

Sport Chalet Opens Store in Pleasanton and Roseville, CA LOS ANGELES, Aug. 24 /PRNewswire-FirstCall/ -- Sport Chalet, Inc. (NASDAQ:SPCH), is proud to be celebrating the grand opening of its new 42,000+ sq. ft. store, including an on-site pool, at the Metro 580 Shopping Center, in the city of Pleasanton, California and its new 37,000+ sq. ft. store at the Highland Reserve Marketplace in the city of Roseville, California. These will be the company's 32nd and 33rd store locations. At Pleasanton, a grand opening celebration and sale is scheduled for Friday, August 27th through Sunday, August 29th. Exciting activities are to include Gale Webb Extreme Sports & Air Show, the Bubblemaker/SASY/SCUBA Experience, fishing seminars, yoga demonstrations, radio station appearances and much more. There is also an athlete appearance at the Pleasanton location by Scott Hatteberg and Jermaine Dye from the Oakland A's on Friday from 11:00 am - 12:30 pm. In addition, Sport Chalet will have several vendor booths and sales representatives showcasing their products, and will offer prizes and giveaways all weekend long. At Roseville, a grand opening celebration and sale is scheduled for Friday, August 27th through Sunday, August 29th. Exciting activities are to include a Hoops Contest, a Fast Pitch Contest, fishing seminars, yoga demonstrations, radio station appearances and much more. Customers of both locations may enter to win a $1,000 Sport Package, including a complete Columbia camping gear and apparel set, a Nirve bike, a heart rate monitor from MioSHAPE, and a pair of Arnette sunglasses. Sport Chalet, founded in 1959 by Norbert Olberz, is a leading operator of full-service specialty sporting goods superstores in California and Nevada. The Company offers over 40 services for the serious sports enthusiast, including backpacking, canyoneering, and kayaking instruction, custom golf club fitting and repair, ski rental and repair, SCUBA training and certification, SCUBA boat charters, team sales, racquet stringing, and bicycle tune up and repair throughout its 33 locations. The address for Sport Chalet's web site is http://www.sportchalet.com/. DATASOURCE: Sport Chalet, Inc. CONTACT: Susan Heine, Marketing & Advertising of Sport Chalet, Inc., +1-818-949-5383 Web site: http://www.sportchalet.com/

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