Continued relationship to include tech-forward
dual-card program with enhanced rewards for Victoria’s Secret
cardmembers
Bread Financial (NYSE: ADS), a tech-forward financial services
company that provides simple, flexible payment, lending and saving
solutions, today launched a new co-brand credit card program with
Victoria’s Secret, the world’s largest intimates specialty
retailer, to provide customers with a modernized credit offering
across channels. Additionally, Bread Financial and Victoria's
Secret have renewed their long-standing private label credit card
program relationship. Mastercard® will be the network for both
offerings.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20220329005303/en/
(Graphic: Business Wire)
“Bread Financial is thrilled to continue our nearly three decade
long relationship with Victoria’s Secret, our longest-standing
brand partner,” said Val Greer, EVP and chief commercial officer,
Bread Financial. "Our renewed agreement expands our product suite
to include a co-brand card with Mastercard®, enabling us to offer
our award-winning credit and loyalty products to Victoria’s Secret
customers, driving customer value and continuing our commitment to
expansive innovation.”
The Victoria’s Secret Mastercard® utilizes tap-to-pay
technology, is compatible with all digital wallets and offers
increased anti-fraud security to create a seamless and safe
path-to-purchase for all cardmembers. The Victoria’s Secret
Mastercard® will also provide highly coveted rewards for
cardmembers while spending both at Victoria’s Secret and outside
the brand, complementing the existing Victoria's Secret private
label credit card.
With this new co-brand card, upon making a minimum purchase,
eligible cardmembers will receive 5% back in rewards on Victoria’s
Secret and PINK purchases (Gold tier cardmembers will receive 7.5%
back in rewards), 2% back in rewards for specific bonus categories
including travel, dining and streaming services, and 1% back in
rewards for all other purchases outside of Victoria’s Secret.
Co-brand cardmembers will also receive a $30 activation bonus offer
after spending $500 outside of Victoria’s Secret within 90 days of
activation. Additionally, Victoria’s Secret and PINK private label
credit cardmembers will have the opportunity to earn rewards faster
than they do today.
Cardmembers will also experience Mastercard® benefits including
Priceless Experiences while peace of mind is delivered through
protection benefits including Mastercard® ID Theft Protection™,
Mastercard® Zero Liability Protection and Global Emergency
Services.
“People are looking for payment methods and rewards that match
their individual interests and daily lives,” said John Levitsky,
executive vice president, Mastercard®. “Working with Bread
Financial and Victoria’s Secret, we’re bringing Victoria’s Secret
shoppers compelling card products with rewards in categories most
meaningful to them, both in-store and online.”
With nearly 1,400 retail stores worldwide and a predominantly
female workforce of more than 30,000 employees, Victoria’s Secret
boasts the largest team of specialty-trained bra fit experts
worldwide. Victoria’s Secret is committed to inspiring women around
the world with products and experiences that uplift and champion
them and their journey while creating lifelong relationships and
advocating for positive change.
“The Victoria's Secret Mastercard provides new and longtime
customers with expanded benefits we know matter to them, including
more options to pay how they want to and the ability to earn
rewards faster,” said TJ Johnson, CFO, Victoria’s Secret &
Co.
About Bread Financial
Bread Financial™ (NYSE: ADS) is a tech-forward
financial services company providing simple, personalized payment,
lending and saving solutions. The company creates opportunities for
its customers and partners through digitally enabled choices that
offer ease, empowerment, financial flexibility and exceptional
customer experiences. Driven by a digital-first approach, data
insights and white-label technology, Bread Financial delivers
growth for its partners through a comprehensive product suite,
including private label and co-brand credit cards, installment
lending and buy now, pay later (BNPL). Bread Financial also offers
direct-to-consumer solutions that give customers more access,
choice and freedom through its branded payment, lending and saving
products.
Formerly Alliance Data, Bread Financial is an S&P MidCap 400
company headquartered in Columbus, Ohio, and committed to
sustainable business practices powered by its 6,000+ global
associates. To learn more about Bread Financial, visit
BreadFinancial.com or follow us on Facebook,
LinkedIn, Twitter and Instagram.
About Victoria’s Secret
Victoria’s Secret is the world’s largest intimates specialty
retailer offering a wide assortment of modern, fashion-inspired
collections including signature bras, panties, lingerie, casual
sleepwear, athleisure and swim, as well as award-winning prestige
fragrances and body care. With nearly 1,400 retail stores worldwide
and a predominately female workforce of more than 30,000,
Victoria’s Secret boasts the largest team of specialty trained bra
fit experts worldwide. Victoria’s Secret is committed to inspiring
women around the world with products and experiences that uplift
and champion them and their journey while creating lifelong
relationships and advocating for positive change.
About Mastercard (NYSE: MA)
Mastercard is a global technology company in the payments
industry. Our mission is to connect and power an inclusive, digital
economy that benefits everyone, everywhere by making transactions
safe, simple, smart and accessible. Using secure data and networks,
partnerships and passion, our innovations and solutions help
individuals, financial institutions, governments and businesses
realize their greatest potential. Our decency quotient, or DQ,
drives our culture and everything we do inside and outside of our
company. With connections across more than 210 countries and
territories, we are building a sustainable world that unlocks
priceless possibilities for all.
www.mastercard.com
Forward-looking statements
This release contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section
21E of the Securities Exchange Act of 1934. Forward-looking
statements give our expectations or forecasts of future events and
can generally be identified by the use of words such as “believe,”
“expect,” “anticipate,” “estimate,” “intend,” “project,” “plan,”
“likely,” “may,” “should” or other words or phrases of similar
import. Similarly, statements that describe our business strategy,
outlook, objectives, plans, intentions or goals also are
forward-looking statements. Examples of forward-looking statements
include, but are not limited to, statements we make regarding, and
the guidance we give with respect to, our anticipated operating or
financial results, initiation or completion of strategic
initiatives including our ability to realize the intended benefits
of the spinoff of our LoyaltyOne segment, future dividend
declarations, and future economic conditions, including, but not
limited to, market conditions and COVID-19 impacts related to
relief measures for impacted borrowers and depositors, labor
shortages due to quarantine, and reduction in demand from clients.
We believe that our expectations are based on reasonable
assumptions. Forward-looking statements, however, are subject to a
number of risks and uncertainties that could cause actual results
to differ materially from the projections, anticipated results or
other expectations expressed in this release, and no assurances can
be given that our expectations will prove to have been correct.
These risks and uncertainties include, but are not limited to,
factors set forth in the Risk Factors section in our Annual Report
on Form 10-K for the most recently ended fiscal year, which may be
updated in Item 1A of, or elsewhere in, our Quarterly Reports on
Form 10-Q filed for periods subsequent to such Form 10-K. Our
forward-looking statements speak only as of the date made, and we
undertake no obligation, other than as required by applicable law,
to update or revise any forward-looking statements, whether as a
result of new information, subsequent events, anticipated or
unanticipated circumstances or otherwise.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20220329005303/en/
Bread Financial Brian Vereb — Investor Relations
614-528-4516 Brian.Vereb@alliancedata.com
Shelley Whiddon — Media 214-494-3811
Shelley.Whiddon@alliancedata.com
Rachel Stultz — Media 614-729-4890
Rachel.Stultz@alliancedata.com
Mastercard Alyssa Rosenblatt— Media 914-249-1564
Alyssa.Rosenblatt@mastercard.com
Alliance Data Systems (NYSE:ADS)
Graphique Historique de l'Action
De Déc 2024 à Jan 2025
Alliance Data Systems (NYSE:ADS)
Graphique Historique de l'Action
De Jan 2024 à Jan 2025
