LOVELAND, Colo. and
FRESNO, Calif., Aug. 28, 2014 /PRNewswire/ -- Loveland
Products, Inc., a subsidiary of Agrium, and Actagro®,
LLC today announced that the companies have entered into a
commercialization and technology development agreement for soil and
plant health nutritional products based on the Actagro Organic
Acids Technology Platform™. The agreement gives Loveland Products,
a leading provider of high-performance crop input products and the
proprietary products provider for Agrium Retail globally, expanded
distribution, commercialization and development rights to the
platform in the Eastern United
States, Canada and
Australia.
"We are very focused on providing a fully integrated portfolio
of plant health and nutrition products to our global customers
through our integrated Agrium Retail channel in the US,
Canada, and Australia," said Brent
Smith, Vice President of Loveland Products. "Partnering with
Actagro will allow Loveland Products to deliver new solutions to
growers that complement conventional plant nutrition programs."
Under the terms of the agreement, Loveland Products will broaden
its access to the Actagro platform to complement their expansive
portfolio of plant health and nutrition products. Loveland Products
and Actagro will also collaborate to integrate Actagro's organic
acids technology platform into both existing and future product
offerings.
"This expanded partnership with Loveland Products allows us to
expand our organic acid-based solutions into new regions, where
they will enhance the ability of growers to produce higher quality,
better yielding crops," said Monty
Bayer, President and CEO, Actagro. "Actagro's technology
platform and product line are an excellent fit with Loveland
Products' portfolio and services, and we are excited to work with
them to develop additional products."
Headquartered in the United
States, Loveland Products is part of Agrium Inc. (TSX and
NYSE: AGU). Loveland Products operates in Canada as Loveland Products Canada and in
Australia as Loveland Agri
Products/Landmark Operations.
About Loveland Products, Inc.
Loveland Products, Inc.
offers a complete line of high-performance input products to the
global agricultural and professional non-crop industries. Loveland
Products' diversified portfolio of premium products consists of
seed treatment, plant nutrition, fertilizer, adjuvant and crop
protection products, which are available through Agrium Retail in
North America, South America and Australia, and through distribution partners
in over 40 countries globally. Loveland Products strives to bring
new, unique products and technologies to the marketplace to provide
innovative solutions to problems across the agricultural and
professional non-crop industries. For more information, please
visit www.lovelandproducts.com.
About Actagro, LLC
Actagro is a premier
developer, manufacturer, and marketer of environmentally
sustainable soil and plant health technology solutions that enhance
value for customers globally. As a science-based technology
provider, Actagro delivers a broad range of highly effective
solutions via the company's proprietary Actagro Organic
Acids Technology Platform™. For more information,
visit www.actagro.com.
About Agrium
Agrium Inc. is a major Retail supplier of
agricultural products and services in North America, South
America and Australia and a
leading global Wholesale producer and marketer of all three major
agricultural nutrients and the premier supplier of specialty
fertilizers in North America.
Agrium's strategy is to provide the crop inputs and services needed
to feed a growing world. We focus on maximizing shareholder returns
by driving continuous improvements to our base businesses, pursuing
value-added growth opportunities across the crop input value chain
and returning capital to shareholders.
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SOURCE Loveland Products, Inc.