From “Big” to “Smart Data” and “Smart Business Model”

Vedicis, a leading software editor of DPI (Deep Packet Inspection) and Network Intelligence and Alcatel-Lucent’s managed services business announce an industry-unique service and business model to put clients and subscribers at the heart of service providers’ decision making process.

Today, many Communication Service Providers, Mobile Network Operators (MNOs), Internet Service Providers (ISPs) and large enterprise customers face the challenge of “infobesity”. Integration and use of big data are costly, inefficient and complex: hundreds of different probes, terabytes of storage, multiple desynchronized reporting systems and worthless quantity of information to steer business decisions.

Smart Data as a Service is a Managed Information Service that complements or replaces the traditional CAPEX model based on hardware, software, storage and analytics by providing a simple access to information for network, marketing, contact centre stakeholders, based on virtualized software and service platforms. The main value proposition of Smart Data as a Service consists of:

  • Drive customer centric transformation: Adopt and extend a client 360 degrees view to all customers
  • One Service Multiple facets: Leveraging consistent and critical set of data
    • Subscribers, usage, devices, location, net technology, etc
    • Capacity planning, network operations, profiling and marketing, revenue assurance, legal compliance, etc.
    • Speed, time to deliver value: operational in weeks, removing technology, skills and geography barriers
  • Pay for what you focus on: Get what you need, avoid upfront investment, maximize return on investment
  • Real-time: Cut data collection, processing and editing time to seconds

Vedicis Software suite is already in operation by many service providers around the world for visibility, control and monetization of their broadband IP traffic. Alcatel-Lucent managed services multi-technology, multi-vendor network operations capabilities offer the ideal service platform to address industrial service delivery to fulfil customers’ most demanding requirements while ensuring intimacy and proximity.

This partnership with Vedicis is a key step in launching the next generation of “smart managed services” and will set a new standard in the industry for service and business innovation.

“Managing is all about taking proper actions leveraging relevant and accurate measures. Making our customers’ lives easier by providing direct access to the right metrics and information hence moving from managing services toward enabling business performance”, comments Friedrich Trawoeger, president of managed services at Alcatel-Lucent.

“Measurement is all about the right level of visibility in a cost-efficient manner. Our virtualized platform enables coping with existing network environment as well as virtualized NFV/SDN future networks” said Theodore Martin Martin, Vedicis CEO.

About Vedicis

Vedicis provides Policy/Charging Enforcement and Data Traffic Intelligence solutions to mobile and fixed-line operators to manage and monetize broadband traffic.

Our solutions empower customers to implement enhanced data plans based on applications, location and time awareness and improve Quality Of Experience while reducing congestion. They deliver visibility (traffic statistics and usage analytics) monetization (innovative data tariff implementation for prepaid and post-paid) and control (optimization in volume and bandwidth).

Vedicis software platforms pave the way to SDN and NFV with rapid ROI, scalability, flexibility and fast integration in telecom ecosystems.

About Alcatel-Lucent (Euronext Paris and NYSE: ALU)

Alcatel-Lucent is the leading IP networking, ultra-broadband access and cloud technology specialist. We are dedicated to making global communications more innovative, sustainable and accessible for people, businesses and governments worldwide. Our mission is to invent and deliver trusted networks to help our customers unleash their value. Every success has its network.

For more information, visit Alcatel-Lucent on: http://www.alcatel-lucent.com, read the latest posts on the Alcatel-Lucent blog http://www.alcatel-lucent.com/blog and follow the Company on Twitter: http://twitter.com/Alcatel_Lucent.

Media ContactVedicisArnaud Gardin, +33 (0) 144 637 106arnaud.gardin@vedicis.comorMedia ContactAlcatel-LucentSoizick Lamande, +33 (0) 155 141 010Soizick.lamande@alcatel-lucent.com

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