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Deal Provides OU Fans Access to Wide Range of Scores, Stats and Text Messaging Options OKLAHOMA CITY, Aug. 26 /PRNewswire/ -- Cingular Wireless, the nation's largest wireless provider, today announced a two-year sports sponsorship agreement with the University of Oklahoma. The contract, which covers the 2005-2006 and 2006-2007 seasons, gives Cingular advertising presence during the Sooners' football and basketball schedules. Cingular will be allowed to deliver text alerts to http://www.soonersports.com/ visitors who "opt in" to receive text alerts to their handsets. Those who "opt in" can receive OU logos, scores, statistics, and the OU fight song. In addition, Cingular will conduct text messaging promotions at all home football and men's basketball games. Standard usage charges will apply. "Cingular Wireless is absolutely delighted to establish this sponsorship with the University of Oklahoma," said Lora Lee Laird, Cingular's sales director for Oklahoma. "OU has one of the country's premier sports programs, and the Big XII Conference is one of the most competitive and entertaining conferences in the nation. "OU fans are some of the most loyal anywhere, and we will provide an entertaining mix of products that will meet their need for OU information. We look forward to having the opportunity to bring the best wireless products and services in the wireless industry to the best collegiate program." "Sooner Sports Properties is delighted to have this partnership with Cingular," said Phill Corkins of Sooner Sports. "It's our hope that our fans will reap the benefits of some of the market leading technologies provided by this world class company." Cingular has the largest digital voice and data network in the country, which gives mobile-to-mobile customers unlimited calling to more than 51 million other Cingular customers. The company is the only wireless provider that offers Rollover that lets customers retain their unused minutes, and has the longest return period of any national carrier-30 days. In addition, Cingular sets the standard with customer-friendly point-of-sale documents. For more information about Cingular, please contact 1-866-CINGULAR or visit http://www.cingular.com/ . About Cingular Wireless Cingular Wireless is the largest wireless carrier in the United States, serving 51.6 million customers. Cingular, a joint venture between SBC Communications Inc. (NYSE:SBC) and BellSouth Corporation (NYSE:BLS), has the largest digital voice and data network in the nation -- the ALLOVER(SM) network -- and the largest mobile-to-mobile community of any national wireless carrier. Cingular is the only U.S. wireless carrier to offer Rollover(R), the wireless plan that lets customers keep their unused monthly minutes. Details of the company are available at http://www.cingular.com/ . Get Cingular Wireless press releases e-mailed to you automatically. Sign up at http://cingular.mediaroom.com/ . DATASOURCE: Cingular Wireless CONTACT: Frank Merriman of Cingular Wireless, +1-972-774-4802, or Web site: http://www.cingular.com/ http://www.soonersports.com/ http://cingular.mediaroom.com/

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