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Cingular Sounds Live will give customers exclusive access to see and hear concert performances by some of today's most popular artists - all from their wireless phone LOS ANGELES, Feb. 9 /PRNewswire/ -- Adding yet another musical element to its repertoire, Cingular today announced Cingular Sounds Live, a unique concert series that is designed to generate exclusive content specifically for the mobile environment. Cingular will create, produce and host a series of regular music events throughout the country in which the taped footage from each event will be used as part of the company's exclusive video offering. Utilizing the company's soon-to-be launched on-demand streaming video service, Cingular Video(TM), customers will be able to use their 3G-compatible wireless phones to watch concert highlights just days after the live event. "Showing video content on wireless devices is not necessarily new anymore, but what makes Cingular Sounds Live so unique is that we aren't chasing music concerts to get this footage. Instead, we are actually creating these mobile music events for the sole purpose of making the content available for our customers to access and enjoy on their wireless phones," said David Garver, executive director of segment marketing and sponsorships, Cingular Wireless. Cingular Sounds Live is the latest development in the company's successful Cingular Sounds program. The creation of Cingular Sounds Live demonstrates Cingular's leadership in wireless music innovation, as well as the natural synergies between wireless and music. "With the advancement of wireless networks and handset technologies, the cell phone is becoming a true entertainment device. Innovative programs like Cingular Sounds Live allow us to address the needs of many consumers who want to stay connected to their lives - and their music - while mobile," added Garver. Cingular Sounds Live Concert Premiere On February 9, the company will kick off its first invitation-only Cingular Sounds Live concert in Los Angeles featuring performances by Reggaeton artist and Latin Grammy Award winner Daddy Yankee with special guest The Pussycat Dolls, whose singles "Don't Cha" and "Stickwitu" have become major pop hits. Cingular and Music Cingular has a long history in leading the convergence of wireless and music. * July 2003 - Introduces First Music Phone, the Nokia 3300 * March 2004 - First to Offer Music Tone Ringtones From All Major Music Labels * April 2005 - Debuts Cingular Sounds with Never Heard Before Music as Ringtones * September 2005 - Launches World's First Phone with iTunes * September 2005 - First to Offer Billboard Mobile Music Application * November 2005 - Unveils MobiRadio with more than 40 Streaming Music Stations * December 2005 - Releases Sony Ericsson W600i Music Phone * December 2005 - Announces Exclusive Ringtone "Don't Give Up (Africa)" Performed by Alicia Keys and Bono, with Proceeds Supporting AIDS Relief Organization, Keep A Child Alive * January 2006 - Cingular launches the exclusive SLVR featuring iTunes * February 2006 - Cingular launches Cingular Sounds Live About Cingular Wireless Cingular Wireless is the largest wireless carrier in the United States, serving 54.1 million customers. Cingular, a joint venture between AT&T Inc., formerly SBC Communications Inc., (NYSE:T), and BellSouth Corporation (NYSE:BLS), has the largest digital voice and data network in the nation -- the ALLOVER(TM) network -- and the largest mobile-to-mobile community of any national wireless carrier. Cingular is a leader in third generation wireless technology. Its 3G network is the first widely available service in the world to use HSDPA (High Speed Downlink Packet Access) technology. Cingular is the only U.S. wireless carrier to offer Rollover(R), the wireless plan that lets customers keep their unused monthly minutes. Details of the company are available at http://www.cingular.com/. Get Cingular Wireless press releases e-mailed to you automatically. Sign up at http://cingular.mediaroom.com/ First Call Analyst: FCMN Contact: DATASOURCE: Cingular Wireless CONTACT: Kelleigh Scott Beal of Cingular Wireless, +1-404-236-6321, or Web site: http://www.cingular.com/ http://cingular.mediaroom.com/

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