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Carriers are Making Aggressive Moves into Ethernet Services, New Study Finds Heavy Reading report identifies more than 320 different Ethernet services from 75 carriers in North America NEW YORK, Nov. 17 /PRNewswire/ -- Many telecom service providers are abandoning the conservative growth strategies they adopted after the telecom crash and are now pushing aggressively into the Ethernet services market, as they look for ways to recoup losses from aging voice and data service products, according to a major new study released today by Heavy Reading (http://www.heavyreading.com/), the market research division of Light Reading Inc. Carrier Ethernet Services: Who's Doing What identifies and analyzes the entire Ethernet services market in North America, comprising more than 330 different Ethernet-based services from 75 carriers, including AT&T (NYSE:T), BellSouth (NYSE:BLS), SBC Communications (NYSE:SBC), Verizon Communications (NYSE:VZ), and other local incumbent operators, long-distance carriers, competitive providers, metro Ethernet service specialists, cable network operators, and service wholesalers. The report features a complete breakout of all available Ethernet services by service type and geographic scope - delivering the most complete and up-to- date accounting of the Ethernet services market now available. "The emergence of the Ethernet services market is leading carriers to rethink their conservative rollout strategies, with some even taking the 'build it and they will come' approach widely adopted in the telecom bubble era," notes Stan Hubbard, Senior Analyst at Heavy Reading and author of the report. "Much of the competitive advantage in the Ethernet services market will go to those carriers that can claim large coverage areas either on their own or through partnerships." Other key findings of the report include: Because the business case for Ethernet is so compelling, network operators don't really need to worry right now about whether there will be a big market for Ethernet. The Ethernet services market can grow into the billions of dollars in the next few years by simply supplanting the huge legacy TDM private line, ATM, and Frame Relay markets. Added to this will be new revenue from previously underserved or untapped sources, such as schools and local governments. The Ethernet services market is clearly in an exciting growth period. We are witnessing burgeoning enterprise interest in Ethernet services, an expansion of service offerings on the part of operators, and a move by equipment vendors to deliver more products with greater carrier-class features. Despite the promise of Ethernet and the progress of operators in rolling out services, a number of challenges remain before Ethernet solutions can become ubiquitous. Challenges include the need to: (1) expand service footprints, (2) strengthen service management, and (3) develop well-thought- out strategies for service targeting and portfolio management. Along with detailed data about each carrier's Ethernet service offerings, the report contains information on service pricing strategies, giving both buyers and sellers of Ethernet services important insight into how Ethernet service pricing models are developing. Carrier Ethernet Services: Who's Doing What, a 75-page report, is published in PDF format and costs $3,495. The price includes an enterprise license covering all of the employees at the purchaser's company. For more information, or to request a free executive summary, please contact: Dave Williams Sales Director Heavy Reading 415-293-8470 Press/analyst contact: Dennis Mendyk Managing Director Heavy Reading 201-587-2154 About Heavy Reading Heavy Reading is an independent market research organization offering quantitative analysis of telecom technology to service providers, vendors, and investors. Its mandate is to provide the comprehensive competitive analysis needed today for the deployment of profitable networks based on next- generation hardware and software. DATASOURCE: Heavy Reading CONTACT: Dave Williams Sales Director, +1-415-293-8470, , Media - Dennis Mendyk, Managing Director, +1-201-587-2154, , both of Heavy Reading Web site: http://www.heavyreading.com/ http://www.lightreading.com/

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