BellSouth Launches Door-to-Door Sales Channel
14 Décembre 2004 - 3:00PM
PR Newswire (US)
BellSouth Launches Door-to-Door Sales Channel BellSouth Hits the
Streets to Meet Customers' Communications and Entertainment Needs
ATLANTA, Dec. 14 /PRNewswire/ -- BellSouth (NYSE:BLS) announced
today that it has launched a new sales channel focused on the
residential market - selling BellSouth's portfolio of
communications and entertainment services door-to-door. The
residential door-to-door effort began in Atlanta last spring and
has expanded into eight key metros, including Birmingham,
Charlotte, Jacksonville, Louisville, Miami, Orlando and West Palm.
Plans call for rapid expansion of this new sales channel to all
nine states in BellSouth's service area in early 2005. "We're
taking our products and services to the streets as never before
because we've found that many consumers like to make their
purchases face-to- face," said Jan Funderburg, president - Consumer
Services. "In today's competitive marketplace, we can no longer
wait for customers to call us. We must reach out to them and meet
them on their doorsteps." BellSouth's door-to-door campaign sends
highly trained representatives into neighborhoods to promote
BellSouth services, such as BellSouth(R) FastAccess(R) DSL service,
BellSouth(R) Long Distance and DIRECTV(R) service. These
representatives are trained in meeting and exceeding customers'
expectations. "This new sales channel enables us to cultivate a
rapport with our customers and look into their eyes to understand
their specific wants and needs," continued Funderburg. "In the same
way BellSouth takes pride in enabling customers to design their own
communications and entertainment solutions through BellSouth
Answers(R) bundle offerings - we are excited about giving customers
an alternate choice on how they communicate with BellSouth."
BellSouth's Small Business Services launched its door-to-door
program in Atlanta in 2002 and has expanded it significantly since
then. Representatives visit small business customers to discuss
their communications needs and recommend BellSouth products to
improve their business. They now go door-to- door throughout the
entire BellSouth footprint. About BellSouth Corporation BellSouth
Corporation is a Fortune 100 communications company headquartered
in Atlanta, Georgia and a parent company of Cingular Wireless, the
nation's largest wireless voice and data provider. Backed by award
winning customer service, BellSouth offers the most comprehensive
and innovative package of voice and data services available in the
market. Through BellSouth Answers(R), residential and small
business customers can bundle their local and long distance service
with dial up and high speed DSL Internet access, satellite
television and Cingular(R) Wireless service. For businesses,
BellSouth provides secure, reliable local and long distance voice
and data networking solutions. BellSouth also offers online and
directory advertising through BellSouth(R) RealPages.com(R) and The
Real Yellow Pages(R). More information about BellSouth can be found
at http://www.bellsouth.com/ . DATASOURCE: BellSouth CONTACT:
Media, Zealous Wiley of BellSouth Corporation, +1-404-829-8721, or
Web site: http://www.bellsouth.com/ Company News On-Call:
http://www.prnewswire.com/comp/095650.html
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