By Rory Gallivan

LONDON--Shares in XLMedia PLC (XLM.LN) jumped more than 10% on Monday, after the online marketing company said it expected 2014 revenue to rise 43% from the previous year to $49.5 million, ahead of expectations.

The Jersey-based company, whose activities include operating websites that direct customers to online gambling sites, said it benefited from an increased presence in markets such as the U.K. and U.S.

Social gaming, which involves gambling using social networks such as Facebook Inc. (FB) and Twitter Inc. (TWTR), has also boosted revenue, said the company, which started trading on London's junior Alternative Investment Market in March.

"We continue to make excellent progress across our strategic priorities and I look forward to updating the market at our full-year results in March," said the company's chief executive, Ory Weihs.

Write to Rory Gallivan at rory.gallivan@wsj.com; Twitter: @RoryGallivan

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