SAN FRANCISCO, May 26, 2016 /CNW/ - Customer experience
solutions company McorpCX, Inc. (TSXV:MCX) (OTCQB:MCCX) ("McorpCX"
or the "Company") is pleased to announce that ALM Intelligence
(formerly Kennedy Research) has named the Company a global leader
in its Digital Customer Strategy & Experience Consulting
report, positioning McorpCX as highest in "Depth of Consulting
Capabilities" on The Kennedy Vanguard™, relative to the other
providers evaluated in the report.
The report was based on analysis of McorpCX's capabilities
across several categories, including customer data analytics,
customer insight, digital innovation and customer experience
design, among others.
ALM analyst Nathan Simon notes
that "McorpCX stands out in particular for the depth of its
capabilities in customer experience design and customer insight –
two areas of the market where the ability to meet clients' needs is
much more dependent on providers' level of subject-matter expertise
and their engagement-specific implementation capabilities than on
the overall scale of their operations. This narrow but deep market
position enables McorpCX to effectively serve both the SME market
and the largest global corporations.
"We're exceedingly pleased to be included in this report," said
Michael Hinshaw, McorpCX President
and CEO. "To be recognized as a 'pioneer in the customer experience
movement' and 'one of the leading independent firms' is also
gratifying – particularly when we're being compared with global
leaders such as Accenture, Bain, Deloitte, IBM and McKinsey, among
others."
Noting also that McorpCX is 'Best of Breed' in the Customer
Experience Design capabilities matrix, Mr. Simon continued by
saying the Company's "strengths include its rigorous yet adaptable
frameworks, its trademarked 'touchpoint mapping' approach to
developing customer insights, its skill at conducting research and
integrating it into the design of the customer experience, and its
ability to help motivate organizations to effect change and work
more collaboratively."
"As we develop software tools for the many companies focused on
radically improving their customers' experience, our business
strategy has always been to leverage our leadership in the customer
experience improvement space," said Lynn
Davison, COO for McorpCX.
"As the report noted, McorpCX has 'among the deepest strengths
in the areas where it chooses to compete.' And of course, we plan
to continue to do so - as we systematize our expertise in areas
such as customer journey mapping, digital innovation and customer
insights, supporting our planned transition to a software-first
business," she concluded.
About McorpCX
McorpCX is a leading customer experience services company
delivering consulting and technology solutions to customer-centric
organizations since 2002. Touchpoint Mapping®, our signature
product and approach to quantifying customer experience, provides
some of the world's leading companies with important insights
concerning their customers by automatically mapping the complex,
cross-channel maze of touchpoints that drive customer experience. A
pioneer in the fast-growing customer experience services and
technology sector, our proprietary approach and cloud-based
software deliver actionable data and on-demand
"Voice-of-the-Customer" insights to improve customer experience,
brand position, customer and employee satisfaction, loyalty and
engagement for leaders in financial services, retail, technology,
consumer products, and other industries. Visit the Company online
at http://www.mcorp.cx/ (information on our website is not part of
this press release).
Forward-Looking Statements
Certain statements contained in this press release may
constitute "forward-looking statements" within the meaning of
United States securities laws and
applicable Canadian securities legislation. Forward-looking
statements include statements relating to the Company's business.
Such statements involve assumptions relating to the Company's
business, the ability of the Company to execute on its business
plan, the competitive environment of the Company's products and
services and the future pricing of the Company's products and
services. Such forward-looking statements involve known and unknown
risks, uncertainties and other factors that may cause the Company's
actual results to be materially different from any future results
expressed or implied by these statements. Such factors include the
following: general economic and business conditions, changes in
demand for the Company's products and services, changes in the
competitive environment and the introduction of competing software
solutions by competitors, the Company's ability to complete any
future required financing and the Company's dependence upon and
availability of qualified personnel. Investors should refer to the
Company's Annual Report on Form 10-K and Quarterly Reports on Form
10-Q for a more comprehensive discussion of the risks that are
material to the Company and its business. In light of these and
other uncertainties, the forward-looking statements included in
this press release should not be regarded as a representation by
the Company that its plans and objectives will be achieved. These
forward-looking statements speak only as of the date of this press
release, and the Company undertakes no obligation to update or
revise the statements.
Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in policies of the TSX Venture
Exchange) accepts responsibility for the adequacy or accuracy of
this release.
SOURCE McorpCX, Inc.
