CORRECTION: VRX Studios Enters Software Realm with MediaValet
28 Octobre 2010 - 7:19PM
Marketwired
In the release issued earlier today on behalf of VRX Woldwide Inc.,
the url for MediaValet™ was incorrect. The corrected updated
release now follows.
VRX Worldwide Inc. (TSX VENTURE: VRW) is pleased to announce
that its wholly owned subsidiary, VRX Studios Inc. ("VRX") has
released the community preview of its new, one hundred percent
cloud-based, digital asset management system, MediaValet™.
"Two years ago we started looking for a digital asset management
system that could help us manage our rapidly growing archive of
travel related virtual tours, video slideshows, still images and
interactive maps," commented David MacLaren, president and CEO of
VRX. "Our challenge was the large amount of digital content that we
were steadily amassing and the thousands of hotels around the world
that wanted access to the content on a regular basis."
"Failing an exhaustive search for an existing solution, we made
the difficult decision to enter the software realm and develop our
own digital asset management system," stated MacLaren.
MediaValet™ is an enterprise class, digital asset management
system that's a hundred percent cloud-based, highly scalable,
globally accessible, and can handle thousands of users at a
time.
The advent of the Cloud has enable VRX Studios to create one of
the first global digital asset management systems, and in the
process, has expanded VRX Studios' opportunities beyond the travel
industry.
MediaValet™ is built on Microsoft's Windows Azure 'cloud'
platform. Azure provides the scalability, reliability, and global
reach necessary to satisfy the system requirements of large
organizations that have terabytes of digital assets, multiple
locations, suppliers and distribution channels, and dozens - if not
thousands - of users.
"To our surprise, many of our hotel customers have been
experiencing similar content management challenges as we have",
stated MacLaren. "We look forward to introducing them to
MediaValet™ and to exploring opportunities beyond the travel
industry."
ABOUT VRX STUDIOSThrough a decade of growth, innovation and an
unwavering commitment to quality, consistency and customer service,
VRX Studios is the leading provider of Photography, Content
Management and Licensing services to the global hospitality and
travel industries. Through our comprehensive suite of products,
covering Architectural, Destination, Food and Beverage and
Lifestyle Photography, Content Management, Distribution, Licensing
and Presentation, we help hospitality and travel companies capture
and showcase their brands to the world - making people take
notice.
VRX Studios Inc. is a wholly owned subsidiary of VRX Worldwide
Inc. (TSX VENTURE: VRW).
To learn more about MediaValet™, visit www.mediavalet.co.
"Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release."
Contacts: VRX Studios Inc. 1.800.605.0059 info@vrxstudios.com
www.vrxstudios.com
(TSXV:VRW)
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