The Alkaline Water Company Commends Farm Bill Passage as Driver for Consumer Access to CBD-Infused Beverages
13 Décembre 2018 - 2:00PM
The Alkaline Water Company Inc. (NASDAQ and TSXV: WTER) (the
“Company”), with products bottled under the trademark Alkaline88®,
announced today that, following the passage of the Agriculture
Improvement Act of 2018 (Farm Bill), the Company is well-positioned
to capitalize on the opportunity to be one of the first national
U.S. beverage companies to bring the true water-soluble,
full-spectrum features of bioactive cannabidiol (CBD) molecules
from hemp plants to U.S. consumers through its A88 Infused Beverage
Division, Inc. (A88 Infused).
“We are very excited that Congress has passed legislation
redefining hemp to include extracts, cannabinoids and derivatives,
which will permanently remove hemp from the Controlled Substances
Act (CSA),” said Ricky Wright, President and CEO of The Alkaline
Water Company. “This is a significant step forward for consumers
who are looking to access CBD and CBD-infused products. As local
and state legislatures, as well as the U.S. Food and Drug
Administration (FDA), finalize their regulations for hemp, we are
well-positioned to launch our great tasting Alkaline88® infused
with natural hemp-extract formulations to become a dominant brand
in this beverage category.”
A88 Infused’s recently announced agreement with Infusion
Biosciences, Inc. (IBS) will enable the Company to combine its
state-of-the-art Electrochemically Activated Water (ECA) system
with IBS’ Aqueous Phytorecovery Process (APP) technology and
leverage these proprietary formulations to infuse water-soluble
cannabinoids without the use of any chemicals or additives. The
merger of IBS’ science and technology with the power and integrity
of the Alkaline88® brand is expected to create a market-leading
approach to the fast-growing hemp-infused beverage category. All
CBD-infused Alkaline88® water will be branded as SOOTHETM and will
initially be available in the 500 ml size with a dosage of 8.8 mg
of Hemp-extract per bottle. We anticipate these products will be on
the market in the first quarter 2019.
A88 Infused’s new line of full spectrum hemp-extract beverages
will include:
- Hemp-Extract Alkaline88® Water (including grapefruit,
peach mango, raspberry, and lemon lime)
- Sparkling Hemp-Extract Infused water (including
grapefruit, peach mango, raspberry, and lemon lime)
The Company fully intends to comply with all federal, state, and
local laws, rules and regulations as the Company develops its
hemp-infused alkaline water and other nutraceutical product lines.
The Company will not pursue the production or sale of hemp-infused
products until legally permitted and all necessary approvals have
been obtained.
About The Alkaline Water Company Inc.
The Alkaline Water Company Inc. (NASDAQ and TSXV: WTER) is
a leading producer of premium bottled alkaline drinking water sold
under the brand name Alkaline88®. With its innovative,
state-of-the-art, proprietary electrolysis process, the Company
produces healthy, all-natural and great-tasting alkaline water for
a balanced lifestyle. Founded in 2012, the Company is headquartered
in Scottsdale, Arizona, and focuses on national distribution and
marketing for retail sale of Alkaline88®, one of the fastest
growing premium bottled water brands on the market. To learn more
about The Alkaline Water Company, please visit:
www.thealkalinewaterco.com or connect on Facebook, Twitter,
Instagram or LinkedIn.
About Alkaline Water Products Alkaline88® is a
premier 8.8 pH-balanced bottled alkaline drinking water, enhanced
with Himalayan Pink Rock Salt, and the #1 selling bulk alkaline
water in the United States. The product offers consumers the unique
opportunity to purchase alkaline water in conveniently packaged
500-milliliter, 700-milliliter, 1-liter, 1.5-liter, 3-liter and
1-gallon sizes. Alkaline88® is available in over 47,500
retailers in all 50 states, including national retailers such as
Safeway/Albertsons, Walmart, Kroger, CVS, and other top regional
and local supermarket chains. To find a retailer near you
visit: http://thealkalinewaterco.com/about-us/locations/
Notice Regarding Forward-Looking Statements
This news release contains "forward-looking statements."
Statements in this news release that are not purely historical are
forward-looking statements and include any statements regarding
beliefs, plans, expectations or intentions regarding the future.
Such forward-looking statements include, among other things, the
following: that the Company is well-positioned to capitalize on the
opportunity to be the first national U.S. beverage companies to
bring the true water-soluble, full-spectrum features of bioactive
cannabidiol (CBD) molecules from hemp plants to U.S. consumers
through its A88 Infused; that the Company is well-positioned to
launch its great tasting Alkaline88® infused with natural
hemp-extract formulations to become a dominant brand in this
beverage category; that A88 Infused’s recently announced agreement
with IBS will enable the company to combine its state-of-the-art
ECA system with IBS’ APP technology and leverage these proprietary
formulations to infuse water-soluble cannabinoids without the use
of any chemicals or additives; that the merger of IBS’ science and
technology with the power and integrity of the Alkaline88® brand is
expected to create a market-leading approach to the fast-growing
hemp-infused beverage category; that all CBD-infused Alkaline88®
water will be branded as SOOTHETM and will initially be available
in the 500 ml size with a dosage of 8.8 mg of Hemp-extract per
bottle and the Company anticipates these products will be on the
market in the first quarter 2019; and that A88 Infused’s new line
of full spectrum hemp-extract beverages will include Hemp-Extract
Alkaline88® Water (including grapefruit, coconut, peach mango,
raspberry, and lemon lime) and Sparkling Hemp-Extract Infused water
(including grapefruit, coconut, peach mango, raspberry, and lemon
lime).
The material assumptions supporting these forward-looking
statements include, among others, that the demand for the Company's
products will continue to significantly grow; that the past
production capacity of the Company’s co-packing facilities can be
maintained or increased; that the Company will receive all
necessary regulatory approvals for the production and sale of
CBD/hemp-infused water that there will be increased production
capacity through implementation of new production facilities, new
co-packers and new technology; that there will be an increase in
number of products available for sale to retailers and consumers;
that there will be an expansion in geographical areas by national
retailers carrying the Company’s products; that there will be an
expansion into new national and regional grocery retailers; that
there will not be interruptions on production of the Company’s
products; that there will not be a recall of products due to
unintended contamination or other adverse events relating to the
Company’s products; and that the Company will be able to obtain
additional capital to meet the Company's growing demand and satisfy
the capital expenditure requirements needed to increase production
and support sales activity. Actual results could differ from those
projected in any forward-looking statements due to numerous
factors. Such factors include, among others, governmental
regulations being implemented regarding the production and sale of
alkaline water or any other products, including products containing
CBD/hemp; the fact that consumers may not embrace and purchase any
of the Company’s infused water products; the fact that the Company
may not receive approval for any of its CBD infused products; the
fact that even though the Farm Bill was passed into law, the
Company may not receive approval from state and local regulatory
bodies, the US Drug Association or the FDA for its CBD/hemp-infused
products; additional competitors selling alkaline water and
enhanced water products in bulk containers reducing the Company’s
sales; the fact that the Company does not own or operate any of its
production facilities and that co-packers may not renew current
agreements and/or not satisfy increased production quotas; that
fact that the Company has a limited number of suppliers of its
unique bulk bottles; the potential for supply chain interruption
due to factors beyond the Company’s control; the fact that there
may be a recall of products due to unintended contamination; the
inherent uncertainties associated with operating as an early stage
company; changes in customer demand and the fact consumers may not
embrace enhanced water products as expected or at all; the extent
to which the Company is successful in gaining new long-term
relationships with new retailers and retaining existing
relationships with retailers; the Company’s ability to raise the
additional funding that it will need to continue to pursue its
business, planned capital expansion and sales activity; competition
in the industry in which the Company operates and market
conditions. These forward-looking statements are made as of the
date of this news release, and the Company assumes no obligation to
update the forward-looking statements, or to update the reasons why
actual results could differ from those projected in the
forward-looking statements, except as required by applicable law,
including the securities laws of the United States and Canada.
Although the Company believes that any beliefs, plans, expectations
and intentions contained in this news release are reasonable, there
can be no assurance that any such beliefs, plans, expectations or
intentions will prove to be accurate. Readers should consult all of
the information set forth herein and should also refer to the risk
factors disclosure outlined in the reports and other documents the
Company files with the SEC, available at www.sec.gov, and on the
SEDAR, available at www.sedar.com.
The Alkaline Water Company Inc.
Richard A. Wright President and CEO 480-656-2423
investors@thealkalinewaterco.com
MediaElizabeth Van EveryBurson Cohn &
Wolfe212-614-3881Elizabeth.vanevery@bcw-global.comNeither TSX
Venture Exchange nor its Regulation Services Provider (as that term
is defined in the policies of the TSX Venture Exchange) accepts
responsibility for the adequacy or accuracy of this release.
A photo accompanying this announcement is available at
http://www.globenewswire.com/NewsRoom/AttachmentNg/554bc0fc-d7af-44f0-8d0b-e55777d23a80
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