MIAMI, December 6, 2013 /PRNewswire/ --
GRILLiT, Inc. ("GRILLiT" or the "Company") (OTC: GRLT) today
announced a new 100 percent MSG-free menu in their Florida locations. The Latin-Caribbean fusion
fast-casual restaurant chain sees this menu as the next step in
their commitment to providing customers with fresh and healthy
foods.
Monosodium glutamate (MSG) is the salt form of glutamic acid and
exists both in naturally-occurring and synthetically manufactured
forms. It is a common flavor enhancer in various food items as it
produces umami flavor. While it is "generally recognized as safe"
by the FDA, some people have reported developing adverse reactions
such as headaches, neurological symptoms, asthma attacks, sweating,
nausea, rapid heartbeat and/or chest pains after consuming foods
containing MSG. Studies have not established a direct causal effect
between MSG consumption and the so-called "MSG symptom complex,"
but many scientists warn against the potential immediate and
long-term harmful effects of MSG and recommend avoiding foods
containing it.
"GRILLiT is committed to offering healthy and tasty meal options
in our restaurants," said CEO Ghazi Hajj. "We closely monitor the
quality of the food purchased from vendors and distributors. Our
100 percent MSG-free initiative is being tested first in our
Florida locations and will soon be
adopted in the rest of our restaurants."
The Company will announce its new expanded marketing initiative
this Monday morning.
About GRILLiT
GRILLiT (GRLT) is a growing Latin-Caribbean fusion restaurant
concept that marries fast casual to nutritious and healthy food.
The company opened its first location in Miami in 2011 and specializes in chef-inspired
custom crafted rice bowls, pasta and wraps as well as salads.
GRILLiT utilizes domestic growers and delivers healthy cuisine
using only fresh proteins, such as never-frozen chicken and Angus
beef. Restaurants offer an inviting and comfortable atmosphere with
an open kitchen and contemporary, industrial design. For more
information, visit http://www.grillitinc.com.
Forward Looking Statements:
Statements in this press release that are not purely historical
facts, including statements regarding GRILLiT's beliefs,
expectations, intentions or strategies for the future, may be
"forward-looking statements" under the Private Securities
Litigation Reform Act of 1996. Such statements consist of any
statement other than a recitation of historical fact and can be
identified by the use of forward-looking terminology such as
"plan", "may", "expect", "anticipate", "intend", "estimate" or
"continue" or the negative thereof or other variations thereof or
comparable terminology. The reader is cautioned that all
forward-looking statements are speculative, and there are certain
risks and uncertainties that could cause actual events or results
to differ from those referred to in such forward-looking
statements. This disclosure highlights some of the important risks
regarding our business. Specifically, the reader should not place
undue reliance on statements regarding our ability to open 58 new
franchised restaurants in the next five years. Additionally, there
are number of other risk factors relating to our business more
fully explained identified by us in our filings with the OTC
Markets, which are available through http://www.otcmarkets.com.
CONTACT:
Robert L. Tucker
Director of Corporate Development
rltucker@grillitinc.com
Tel: +1(305)514-0326
Facebook: https://www.facebook.com/FreshGRILLiT
Twitter: @freshgrillit
SOURCE GRILLiT, Inc.