SPBV Sports Pouch Beverage Company Inc (CE)

Sports Pouch Beverage Company Inc. (Pink Sheets: SPBV) CEO Mr. Gil Arvizu today announced the appointment of Advantage Sales and Marketing LLC, (ASM), one of the largest national food brokers, to represent and distribute the Company�s Sports Pouch� line of beverage products to the retail sector. The Sports Pouch� beverage line will be packaged and sold in the Company�s patent pending, one-of-a-kind flexible and light-weight pouch, which sports an easy to use, re-sealable and tamper proof, push-pull drinking spout. According to Gil Arvizu, CEO of Sports Pouch Beverage, �We are very pleased to be aligning ourselves with ASM, who will initially be offering our Sports Pouch� product line to major retail chains in Nevada and California. We view this relationship as an excellent vehicle to build brand awareness and increased market penetration.� Advantage Sales and Marketing is one of the country's leading sales and marketing agencies specializing in outsourced sales, merchandising, category management, and marketing services to manufacturers, suppliers, and producers of food products and consumer packaged goods. �I firmly believe that through our collaboration with ASM we will increase distribution of our new retail line substantially. Once ASM has begun its sales program in California and Nevada for the Sports Pouch line, nationwide distribution will follow.� About Advantage Sales and Marketing, LLC: Advantage Sales and Marketing (ASM) is a premier consumer packaged goods sales and marketing agency committed to building brand value for its clients and customers. ASM's cradle-to-cart--post-manufacture to consumption--customized sales and marketing solutions include headquarter sales, retail merchandising and marketing services, specializing in client and customer events, publications and assisted-selling services for the grocery, drugstore, club, convenience, natural/specialty, consumer electronic and home center industries. Headquartered in Irvine, Calif., ASM has more than 22,000 sales associates and 66 offices in the United States and Canada. For more information, please visit Advantage Sales and Marketing�s corporate Website at www.asmnet.com. About Sports Pouch Beverage Company, Inc: Sports Pouch Beverage Company, Inc. was established to produce and market its revolutionary new liquid pouch packaging with proprietary, patent-pending pull-push spout technology. The Company is utilizing this technology for the development, production and distribution of new beverage brands, as well as for use by certain companies and brands already established, which are seeking a new, unique packaging solution. Sports Pouch Beverage Company, Inc. has its corporate offices at 6 Gerona Drive, Rancho Mirage, California, and is the holder of the trademarked name "All American Sports Pouch". Please visit Sports Pouch Beverage Company�s corporate Website at: www.sportspouchinc.com. Safe Harbor Disclaimer: Certain statements contained herein constitute forward-looking statements within the meaning of Section 27A of the Securities Act and Section 21E of the Exchange Act. Such statements include, without limitation, statements regarding business and financing plans, business trends and future operating revenues and expenses. Although the Company believes that the expectations reflected in such statements are reasonable, it can give no assurance that such expectations will prove to be correct. Forward-looking statements are typically identified by the words: believe, expect, anticipate, intend, estimate and similar expressions, or which by their nature refer to future events. You should independently investigate and fully understand all risks before investing. These descriptions of the Company contain forward-looking statements that involve risk and uncertainties including, but not limited to, quarterly fluctuations and results, the management of growth, competition and other risks detailed in the company's SEC filings if any. Actual results may differ materially from such information set forth herein.