Buried Under Six Tons of Mud, All-new 2007 Jeep(R) Wrangler Unlimited Revealed in New York
12 Avril 2006 - 8:30PM
PR Newswire (US)
'Down and dirty' press conference at New York International Auto
Show unearths first-ever four-door Wrangler; christens Jeep Patriot
NEW YORK, April 12 /PRNewswire-FirstCall/ -- Not afraid to get
dirty, Jeep(R) today revealed the all-new 2007 Wrangler Unlimited
from underneath six tons of mud. (Photo:
http://www.newscom.com/cgi-bin/prnh/20060412/DEW005-a
http://www.newscom.com/cgi-bin/prnh/20060412/DEW005-b
http://www.newscom.com/cgi-bin/prnh/20060412/DEW006 ) Outside of
the Javits Center, the beginning of the Jeep press conference
featured only a simple mound of mud on stage, but quickly became
one of the dirtiest vehicle reveals in New York International Auto
Show history. Within minutes, a fire truck roared in with sirens
blaring. Several individuals emerged from the truck and blasted mud
off the first-ever four-door Wrangler. When uncovered, Jeep's
classic American icon debuted with a radical four-door open-air
design -- the all-new 2007 Jeep Wrangler Unlimited. The mudslinging
didn't stop there. Jeep also made a splash with the world debut of
the all-new 2007 Jeep Patriot. Executives christened the newest,
most capable and most affordable compact SUV into the Jeep lineup.
But forget champagne. Jeep Patriot wants to get dirty, so the crowd
got into the mix, dumping barrels and balloons full of mud onto
Patriot to give it a proper welcome to the Jeep brand. "In true
Jeep fashion, we decided to get outside and play in the mud to
introduce the all-new 2007 Jeep Wrangler Unlimited and 2007 Jeep
Patriot," said Joe Eberhardt, Executive Vice President - Global
Sales, Marketing and Service, Chrysler Group. "No other vehicle in
the world can replicate the Wrangler Unlimited's unique combination
of four-door convenience, open-air driving experience and unmatched
off-road capability. And no other vehicle in the compact SUV class
can match Patriot's price or capability." 2007 Jeep Wrangler
Featuring a one-of-a-kind, four-door open-air design, the all-new
2007 Jeep Wrangler Unlimited expands the Jeep experience to new
dimensions. With room for five adult passengers -- a Wrangler first
-- and the most cargo space ever offered in a Wrangler, the
Unlimited combines class-leading off-road capability with everyday
practicality. The all-new 2007 Jeep Wrangler Unlimited features a
116-inch wheelbase, achieved by adding 20.6 inches to the standard
all-new 2007 Wrangler's 95.4-inch wheelbase. The additional length
allows for a larger rear seat that features three seating
positions, as well as more hip, leg and shoulder room. In addition,
Wrangler Unlimited offers nearly triple the rear cargo space.
Offered in two-wheel drive and four-wheel drive, Jeep Wrangler
Unlimited utilizes the same five-link solid-axle suspension
configuration as the standard 2007 Jeep Wrangler. The all-new 2007
Jeep Wrangler Unlimited also retains Wrangler's coveted removable
full-framed or half doors, exposed hinges, fold-down windshield and
innovative removable and convertible tops. The all-new 2007 Jeep
Wrangler Unlimited will be offered in three models: Wrangler
Unlimited X, Sahara and Rubicon, and will feature hundreds of
different top, door and windshield combinations. In addition, nine
exterior colors and available 16-, 17-, or 18-inch wheels will be
offered. 2007 Jeep Patriot The all-new Jeep Patriot combines the
packaging and interior flexibility of an SUV with the performance,
handling, fuel economy and price of a compact car or small pick-up.
Jeep Patriot will be the gateway to the Jeep brand with a starting
U.S. Manufacturer's Suggested Retail Price (MSRP) below Jeep
Compass, which starts at $15,985 (including $560 destination
charges). In addition to its entry-level price, all-new Jeep
technology gives Patriot more capability than any other vehicle in
its class. Patriot will be available with three drive
configurations: front-wheel drive, Freedom Drive I and the Freedom
Drive II Off-Road Package, which includes a second-generation
Continuously Variable Transaxle (CVT2L) with low range, 17-inch
all-terrain tires and aluminum wheels, a full-size spare tire,
air-filtration system, skid plates, tow hooks, fog lamps and seat
height adjuster. This system is recommended for true off-road
situations that include steep grades, wheel lift and rock or log
climbing. Jeep Patriot also offers confidence in all driving
conditions, with many standard safety features, including
side-curtain air bags, Brake Traction Control, driver-controlled
three-mode ESP, Brake Assist, Electronic Roll Mitigation and
anti-lock brakes with rough-road detection. Even More Vehicle
Offerings in Jeep Showroom The Jeep brand offers customers "even
more" with its expansion of rugged, versatile, innovative
four-wheel-drive vehicles, further solidifying its standing as the
global leader in the sport-utility market. Hot on the trails of the
newly introduced 2007 Jeep Compass, 2007 Jeep Wrangler and 2007
Jeep Patriot, the all-new 2007 Jeep Wrangler Unlimited again
underscores the brand's commitment to its core attributes of
freedom, adventure, mastery, authenticity and capability with its
first-ever four-door convertible. The Jeep Wrangler customer is
truly unique in that many have wanted a Wrangler for years. "I've
always wanted one" is a commonly expressed sentiment. The all-new
2007 Jeep Wrangler Unlimited effectively grows Jeep Wrangler's
appeal by offering authentic off-road capability to those who
desire more space and versatility. Jeep's global lineup now
includes Jeep Commander, Jeep Grand Cherokee, Jeep Liberty
(Cherokee outside North America), Jeep Compass, Jeep Patriot and
the legendary Jeep Wrangler and Jeep Wrangler Unlimited. The Jeep
brand continues to gain momentum, with 2005 sales up 12 percent
over 2004. More than 400,000 Jeep SUVs were sold in the U.S. last
year. Jeep Trail Rated The Jeep Trail Rated badge on the all-new
2007 Jeep Wrangler Unlimited verifies that the vehicle has been
designed to perform in a variety of challenging off-road conditions
identified by five key off-road performance categories: traction,
ground clearance, maneuverability, articulation and water fording.
Jeep Trail Rated is an industry-leading methodology that
objectively measures and consistently predicts off-road performance
for all Jeep vehicles. Through a combination of natural and
controlled field tests, as well as computer-simulated environments,
Jeep Trail Rated provides a repeatable and consistent measurement
of off-road performance for Jeep vehicles. Only Jeep vehicles are
Trail Rated. Worldwide Availability The all-new 2007 Jeep Wrangler
Unlimited will be sold in more than 100 countries throughout the
world, in both left- and right-hand-drive models. Wrangler
Unlimited will be available with a new 3.8-liter V-6 engine and a
diesel engine will also be available for key diesel markets outside
of North America. Built at Chrysler Group's Toledo Assembly Plant
in Toledo, Ohio, the 2007 Jeep Wrangler Unlimited will arrive in
U.S. Jeep dealerships in the fall of 2006, and will follow to
international markets starting in the first half of 2007. The 2007
Jeep Patriot will be available in U.S. dealerships in the fourth
quarter of 2006 and in global volume markets in both left- and
right-hand drive starting in the first half of 2007. Production of
the 2007 Jeep Patriot begins in the third quarter of 2006 at the
newly refurbished Belvidere (Ill.) Assembly Plant. The new
172-horsepower 2.4-liter World Engine that powers the Patriot is
built in the state-of-the- art Global Engine Manufacturing Alliance
Assembly (GEMA) plant in Dundee, Mich.
http://www.newscom.com/cgi-bin/prnh/20060412/DEW005-a
http://www.newscom.com/cgi-bin/prnh/20060412/DEW005-b
http://www.newscom.com/cgi-bin/prnh/20060412/DEW006
http://photoarchive.ap.org/ DATASOURCE: Chrysler Group CONTACT:
Colin McBean, +1-248-512-0155, , Kristin Starnes, +1-248-512-0889,
, Todd Goyer, +1-248-512-0041, , or Beth Ann Bayus,
+1-248-512-0350, , all of Chrysler Group Web site:
http://www.media.daimlerchrysler.com/
http://www.daimlerchrysler.com/
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