Need for Speed? - Chrysler Group's Street and Racing Technology (SRT) and Richard Petty Driving Experience Announce New Partners
15 Février 2007 - 8:55PM
PR Newswire (US)
-- SRT and Richard Petty Driving Experience partner to deliver
professional driving instruction for automotive enthusiasts -- More
than 60 SRT track events planned this year DAYTONA BEACH, Fla.,
Feb. 15 /PRNewswire-FirstCall/ -- Chrysler Group announced here
today that it is partnering with the esteemed Richard Petty Driving
Experience (RPDE) to deliver its unique SRT Track Experience
professional driving instruction program beginning this year.
Chrysler Group is expanding its SRT Track Experience program for
owners of Chrysler, Dodge and Jeep(R) SRT vehicles to include all
automotive enthusiasts, regardless of what vehicle they drive.
Started in 2005, the SRT Track Experience offers day-long sessions
of on- track driving and classroom instruction designed to maximize
participants' driving skills on the street and on the track.
Drivers will be exposed to the full range of SRT vehicles,
including the Dodge Viper SRT10 Coupe and Roadster, Dodge Charger
SRT8, Dodge Magnum SRT8, Chrysler 300C SRT8 and Jeep Grand Cherokee
SRT8. "The SRT organization consists of hard-core performance
enthusiasts looking to share their automotive passion with drivers
of all walks of life," said Mike Accavitti, Director - Dodge
Motorsports and SRT Marketing, Chrysler Group. "We know that there
are many people out there looking for a safe environment with
professional instruction to hone their driving skills and to
experience the thrill of SRT performance. Richard Petty Driving
Experience is the perfect partner for the SRT Track Experience."
Richard Petty echoes Accavitti's sentiments. "The Petty family and
Chrysler Group have been partners for many years and we both put
performance high on the list," said Petty, seven-time NASCAR Nextel
Cup champion. "We operated over 1,200 event days and ran close to
two million miles on track last year through Richard Petty Driving
Experience, so we are geared to manage and operate this program. "I
think the folks who get behind the wheel of an SRT and go through
one of these programs will come away with a whole new appreciation
for the performance of the vehicle and their own abilities as a
driver," Petty added. "I personally drive an SRT vehicle, and I'm
excited that we will be helping highlight SRT performance for
Chrysler." More than 60 events are planned for 2007, many at
well-known tracks across the country including Daytona
International Speedway, Road America in Wisconsin, Watkins Glen in
New York and Phoenix International Raceway. This season's first
program is a three-day stop at the Texas Motor Speedway in Forth
Worth beginning February 23. Interested enthusiasts can visit
http://www.drivesrt.com/ (Track Experience) to view the entire 2007
schedule and register for the track and date of choice. SRT owners
receive a one-day session as part of the purchase of their new SRT
vehicle.* Automotive enthusiasts not currently owning a SRT car or
truck are invited to participate for a $500 fee. Programs consist
of a combination of four driving modules tailored to each facility,
including Autocross, Full Throttle Challenge, Advanced Car Control,
Viper Performance, Performance Drive and Drifting. At the end of
each day, the participants have the opportunity to ride shot gun
and take a "hot lap" around the track with a Richard Petty Driving
Experience professional driver. The program is aimed at improving
throttle control, braking, handling and reaction time. About Street
and Racing Technology SRT creates some of the Chrysler Group's
boldest, most distinctive products by single-mindedly following its
core vision: Deliver benchmark performance at the best price, and
deliver it with absolute integrity and credibility. Every SRT
vehicle showcases five key aspects: Exterior styling that resonates
with the brand image; race-inspired interiors; world-class ride and
handling characteristics across a dynamic range; benchmark braking;
and standout powertrain. SRT continues to introduce new benchmark
performance vehicles. New from SRT in 2008 are the 600-horsepower
Dodge Viper SRT10 Coupe and Roadster, the 2008 Dodge Magnum SRT8
and the all-new 2008 Dodge Caliber SRT4. About Richard Petty
Driving Experience Richard Petty Driving Experience, a motorsports
entertainment and automotive services company headquartered in
Concord, N.C., produces and facilitates NASCAR-style stock car
drive and ride-along experiences, auto manufacturer ride and drive
programs, safe driving programs, mobile marketing events, and
production services to the film industry. The company has permanent
facilities in Las Vegas, Atlanta, Walt Disney World, Concord, N.C.
and Chicago. Richard Petty Driving Experience will operate more
than 3,000 event days at over 25 locations nationwide in 2007. For
more information, call 1-800-BE-PETTY or visit
http://www.1800bepetty.com/. *SRT owners who ordered their vehicle
prior to April 1, 2005, will be subject to the $500 registration
fee. DATASOURCE: Chrysler Group CONTACT: Kerrey Kerr-Enskat of
Chrysler Group, +1-248-512-0315, Web site:
http://www.media.daimlerchrysler.com/
http://www.daimlerchrysler.com/ http://www.drivesrt.com/
http://www.1800bepetty.com/
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