Eagle Eye Solutions Group PLC Eagle Eye selected by large Canadian retailer
22 Août 2023 - 8:00AM
RNS Non-Regulatory
TIDMEYE
Eagle Eye Solutions Group PLC
22 August 2023
RNS Reach
22 August 2023
Eagle Eye Solutions Group plc
("Eagle Eye", the "Group", or the "Company")
Eagle Eye selected by one of Canada's largest retailers
Hudson's Bay Company adopts the AIR platform to support the
relaunch of its loyalty programme
Eagle Eye, a leading SaaS technology company which enables
retail, travel and hospitality brands to earn the loyalty of their
end customers by powering their real-time, omnichannel and
personalised consumer marketing activities , is pleased to confirm
that the previously disclosed three-year loyalty contract signed in
September 2022 is with Hudson's Bay, an iconic Canadian department
store brand, adding to Eagle Eye's growing presence in North
America.
Hudson's Bay operates TheBay.com, one of the largest life and
style e-commerce businesses in Canada, as well as 85 Hudson's Bay
stores. They first introduced a rewards program in 1986 and more
recently launched Hudson's Bay Rewards in 2013. Now, using Eagle
Eye's AIR platform and mobile loyalty services, Hudson's Bay plans
to re-launch its digital loyalty programme later this month,
engaging and rewarding customers across the full lifecycle by
delivering personalised offers and an array of engaging promotions
including member pricing and innovative quest campaigns, giving
customers even more ways to earn, spanning both their bricks and
mortar and e-commerce businesses.
Eagle Eye's AIR platform will enable Hudson's Bay to launch a
real-time, omnichannel loyalty programme, targeting its six million
loyalty members, through integrating to their existing technology
stack including the POS, eCommerce platform, all digital channels
including their new app, customer call centre and CDP.
This contract win reflects the continued focus by retailers
globally on creating meaningful digital connections with their
customers which they can use to deliver value-driving personalised
content, offers and rewards.
Tim Mason, Chief Executive of Eagle Eye, said: "We are delighted
to be supporting such an iconic brand as Hudson's Bay in
relaunching their loyalty programme. This contract strengthens our
presence in North America, a growing digital promotions market, and
presents an exciting opportunity for the business as we increase
our market share and capitalise on the growing demand for our AIR
platform."
For further information, please contact:
Eagle Eye Solutions Group plc Tel: 0844 824 3686
Tim Mason, Chief Executive Officer
Lucy Sharman-Munday, Chief Financial Officer
Investec (Nominated Advisor & Joint Broker) Tel: 020 7597 5970
Corporate Broking & PLC Advisory: David
Anderson, Nick Prowting
Shore Capital (Joint Broker) Tel: 020 7408 4090
Corporate Finance: Daniel Bush, David Coaten,
Lucy Bowden
Corporate Broking: Henry Willcocks
Alma PR Tel: 020 3405 0205
Caroline Forde, Hannah Campbell, Kinvara
Verdon
About Eagle Eye
Eagle Eye is a leading SaaS technology company enabling retail,
travel and hospitality brands to earn the loyalty of their end
customers by powering their real-time, omnichannel and personalised
consumer marketing activities.
Eagle Eye AIR is a cloud-based platform, which provides the most
flexible and scalable loyalty and promotions capability in the
world. More than 750 million personalised offers are executed via
the platform every week, and it currently hosts over 100 million
individual loyalty members for businesses all over the world. We
are trusted to deliver a secure service at hundreds of thousands of
physical POS destinations worldwide, enabling the real-time
issuance and redemption of promotional coupons, loyalty offers,
gift cards, subscription benefits and more.
The Eagle Eye AIR platform is currently powering loyalty and
customer engagement solutions for enterprise businesses all over
the world, including Asda, Tesco, Morrisons, Waitrose and John
Lewis & Partners, JD Sports, Pret a Manger, Loblaws,
Southeastern Grocers, Giant Eagle and the Woolworths Group.
In January 2023, the Group acquired France-based Untie Nots, an
AI-powered personalised promotions business, adding Carrefour, E.
Leclerc, Auchan and other leading brands to its European customer
base.
Web - www.eagleeye.com
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END
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