MONTREAL, Jan. 23,
2023 /CNW Telbec/ - Birks Group Inc. (the "Company"
or "Birks Group") (NYSE American: BGI), reported its sales results
for the 9 week interim sales period ending January 1, 2023 (the "FY2023 Holiday Period")
resulting in a decrease of 3.2% in comparable store sales versus
the remarkable FY2022 Holiday Period, during which the Company had
recorded notable growth of 18.4% in comparable store sales. The
FY2023 Holiday Period sales performance is equivalent to an
increase in comparable store sales of 15.3% to the FY2020 Holiday
Period, the most recent pre-COVID comparable period.
The FY2023 Holiday Period sales performance was impacted by
softer November results which we attribute to consumer prudence, as
customers delayed purchases amidst an uncertain macroeconomic
backdrop. This was partially offset by solid December results as
the Company delivered growth in comparable store sales during the
month, fueled by the performance of its Flagship stores. The
December results were in large part derived from the positive
performance of branded timepieces and branded jewelry, as client
demand in the Canadian market remained strong for high-end luxury
watches and jewelry.
The 15.3% comparable store sales increase in FY2023 over the
comparable period in FY2020 was a result of two elements: an
increase in both the branded jewelry and branded timepieces
categories resulting from the continuous improvement in third party
brand portfolio mix and client offering, and an increase in average
sales transaction value across all product categories.
Mr. Jean-Christophe Bédos, President and Chief Executive Officer
of Birks Group, commented: "Our sales teams have delivered positive
results this holiday period when considering the current
macroeconomic environment, including comparable store sales growth
in the month of December. I would like to thank our teams for their
commitment on delivering excellent service to our customers.
Furthermore, the increase of 15.3% in comparable store sales vs.
FY2020, is an important achievement that demonstrates the continued
success of our long-term strategies, on which we remain focused as
we continue to position ourselves for long-term success."
Comparable Store Sales
We use comparable store sales as a key performance measure for
our business. Comparable store sales include stores open in the
same period in both the current and prior period. We include
e-commerce sales in our comparable store sales calculations. Stores
enter the comparable store calculation in their thirteenth full
month of operation under our ownership. Stores that have been
resized or relocated are evaluated on a case-by-case basis to
determine if they are functionally the same store or a new store
and then are included or excluded from comparable store sales,
accordingly. Comparable store sales measure the percentage change
in net sales for comparable stores in a period compared to the
corresponding period in the previous year. If a comparable store is
not open for the entirety of both periods, comparable store sales
measure the change in net sales for the portion of time that such
store was open in both periods. We believe that this measure
provides meaningful information on our performance and operating
results. However, readers should know that this financial measure
has no standardized meaning and may not be comparable to similar
measures presented by other companies.
About Birks Group Inc.
Birks Group is a leading designer of fine jewellery, timepieces
and gifts and operator of luxury jewellery stores in Canada. The Company operates 23 stores under
the Maison Birks brand in most major metropolitan markets in
Canada, one retail location in
Calgary under the Brinkhaus brand,
one retail location in Vancouver
operated under the Graff brand and one retail location in
Vancouver under the Patek Philippe
brand. The Birks brand fine jewellery collections are also
available through select SAKS Fifth Avenue stores in Canada and the U.S., select Mappin & Webb
and Goldsmiths locations in the United
Kingdom, in Mayors stores in the
United States, in W. Kruk stores in Poland as well as several jewellery retailers
across North America and
Europe. Birks was founded in 1879
and has become Canada's premier
retailer and designer of fine jewellery, timepieces and gifts.
Additional information can be found on Birks' web site,
www.birks.com.
Forward Looking
Statements
This press release contains forward- looking statements which
can be identified by their use of words like "plans," "expects,"
"believes," "will," "anticipates," "intends," "projects,"
"estimates," "could," "would," "may," "planned," "goal," and other
words of similar meaning. All statements that address expectations,
possibilities or projections about the future, including without
limitation, statements about anticipated economic conditions, and
our strategies for growth, performance drivers, expansion plans,
sources or adequacy of capital, expenditures and financial results
are forward-looking statements.
Because such statements include various risks and uncertainties,
actual results might differ materially from those projected in the
forward- looking statements and no assurance can be given that the
Company will meet the results projected in the forward-looking
statements. These risks and uncertainties include, but are not
limited to the following: (i) the magnitude and length of economic
disruption as a result of the worldwide COVID-19 outbreak,
including its impact on macroeconomic conditions, generally, as
well as its impact on the results of operations and financial
condition of the Company and the trading price of the shares; (ii)
general economic, political and market conditions, including the
economies of Canada and the U.S.,
which could adversely affect our business, operating results or
financial condition, including our revenue and profitability,
through the impact of changes in the real estate markets, changes
in the equity markets and decreases in consumer confidence and the
related changes in consumer spending patterns, the impact on store
traffic, tourism and sales; (iii) the impact of fluctuations in
foreign exchange rates, inflation, increases in commodity prices
and borrowing or operating costs, or other pricing environment
factors and their related impact on the Company's costs and
expenses; (iv) changes in interest rates; (v) the Company's ability
to maintain and obtain sufficient sources of liquidity to fund its
operations, to achieve planned sales, gross margin and net income,
to keep costs low, to implement its business strategy, maintain
relationships with its primary vendors, to mitigate fluctuations in
the availability and prices of the Company's merchandise, to
compete with other jewelers, to succeed in its marketing
initiatives, and to have a successful customer service program;
(vi) the Company's ability to continue to borrow under the Amended
Credit Facility and Amended Term Loan; (vii) the Company's ability
to maintain profitable operations, as well as maintain specified
excess availability levels under the Amended Credit Facility, make
scheduled payments of principal and interest, and fund capital
expenditures; (viii) the Company's ability to execute its strategic
vision; (ix) the geopolitical environment and increased political
uncertainty; * the impact of weather-related incidents, natural
disasters, strikes, protests, riots or terrorism, acts of war or
another public health crisis or disease outbreak, epidemic or
pandemic on the Company's business; and * the Company's ability to
continue as a going concern.
Information concerning factors that could cause actual results
to differ materially is set forth under the captions "Risk Factors"
and "Operating and Financial Review and Prospects" and elsewhere in
the Company's Annual Report on Form 20-F filed with the Securities
and Exchange Commission on June 24,
2022 and subsequent filings with the Securities and Exchange
Commission. The Company undertakes no obligation to update or
release any revisions to these forward-looking statements to
reflect events or circumstances after the date of this statement or
to reflect the occurrence of unanticipated events, except as
required by law.
SOURCE Birks Group Inc.