TIDMYOU

RNS Number : 5973T

YouGov PLC

21 March 2023

21 March 2023

YouGov plc

("YouGov" or the "Group")

Results for the six months to 31 January 2023

- Strong H1 performance with continued growth momentum against a difficult macro environment

- Significant margin improvement despite ongoing investment in technology and international reach

- Continued confidence in achieving FY23 market expectations

YouGov, the international research and data analytics group, announces its results for the six months ended 31 January 2023.

 
                                  Summary of Results 
                                     Unaudited      Unaudited     Change    Underlying 
                                     six months     six months       %       Change(1) 
                                         to             to 
                                     31 January     31 January                   % 
                                        2023           2022 
 
                                        GBPm           GBPm 
                                  -------------  -------------  --------  ------------ 
 Revenue                              131.4          101.2         30%         13% 
                                  -------------  -------------  --------  ------------ 
 Adjusted Operating Profit(2)          22.1           14.0         58%         32% 
                                  -------------  -------------  --------  ------------ 
 Adjusted Operating Profit 
  Margin (%)(2)                        17%            14%         300bps        - 
                                  -------------  -------------  --------  ------------ 
 Statutory Operating Profit            20.4           10.8         89%          - 
                                  -------------  -------------  --------  ------------ 
 Adjusted Profit before Tax(2)         26.5           15.4        72 %        49 % 
                                  -------------  -------------  --------  ------------ 
 Statutory Profit before Tax           21.0           9.2         128%          - 
                                  -------------  -------------  --------  ------------ 
 Adjusted Earnings per Share(2)       19.2 p         10.6 p       81 %        50 % 
                                  -------------  -------------  --------  ------------ 
 Statutory Basic Earnings 
  per Share                           14.7 p         5.7 p        158 %         - 
                                  -------------  -------------  --------  ------------ 
 

1. Defined as growth in business excluding impact of current and prior period acquisitions and movement in exchange rates .

2. Defined in the explanation of non-IFRS measures below.

Financial highlights

 
 --   Revenue growth of 30% (HY22: 28%) to GBP131.4m, with underlying(1) 
       business growth of 13%, reflecting continued growth well 
       ahead of the industry. 
 --   Adjusted operating profit2 up by 58% (HY22: 33%) to GBP22.1m, 
       with underlying(1) business growth of 32%, as business efficiencies 
       and operational leverage benefits continue to come through. 
 --   Adjusted operating profit margin2 up 300 basis points (bps) 
       to 17%, strong margin expansion despite continued investment 
       in the business for future growth. 
 --   Statutory operating profit up by 89% GBP20.4m (HY22: GBP10.8m). 
 --   Adjusted earnings per share2 up by 81% to 19.2p (HY22: 10.6p). 
 --   Robust balance sheet position maintained with net cash at 
       period end of GBP41.4m (31 January 2022: GBP20.1m). 
 

Operational highlights

 
 --   Continued sales growth in panel-based Custom Research with 
       increasing opportunities for multi-year contracts and trackers, 
       building on the strong momentum seen in H2 2022. 
 --   High-quality data products remain embedded across clients' 
       workflows resulting in increased customer stickiness and 
       retention. 
           o Data Products revenue increased by 9% on an underlying(1) 
            basis (20% on a reported basis) to GBP41.9m, driven by strong 
            subscription renewal rates. 
           o Data Services revenue decreased by 9% on an underlying(1) 
            basis (3% decline on a reported basis) to GBP23.0m as general 
            market softness continued to delay some clients' more discretionary 
            spending. 
           o Custom Research revenue increased by 28% on an underlying(1) 
            basis (55% on a reported basis) to GBP65.3m, driven by continued 
            sales momentum globally, as clients prioritise strategic 
            research projects, resulting in the expansion of several 
            client relationships. 
 --   Broad-based growth across all geographic segments, with the 
       US remaining the key growth driver with large market opportunities 
       continuing to accelerate in important sectors. 
           o Demand in the UK has picked up despite recessionary market 
            conditions, while Mainland Europe posted a weaker performance 
            due to lower tactical PR activity impacting Data Services. 
 --   Investments made during the period to meet client demand 
       and further strengthen our technological capabilities included: 
           o Technology : Continued investment of GBP4.4m (HY22: GBP3.7m) 
            in technologies to drive long term growth, including the 
            development of our self-serve tool, YouGov Surveys. 
           o Panel : Ongoing investment of GBP4.8m (HY22: GBP4.4m) in 
            the build-out of our panel and allocation of resources to 
            high growth areas such as the US and Europe, to meet demand 
            for customised research. 
           o Centres of Excellence (CenX) : Remain operationally integral 
            to our platform strategy as we increase the number of functions 
            with representation in a CenX. 
 

Current trading and outlook

 
 --   Driven by continued investment in our technological capabilities 
       and our international reach, the Group's sales pipeline remains 
       healthy and continues to provide good visibility as we go 
       into the second half of the financial year. 
 --   While the Group has seen some slower client decision making 
       on more discretionary spend, we continue to see large strategic 
       opportunities in key markets and have not experienced any 
       other material changes in client behaviour to date. 
 --   We remain disciplined in our investment approach and will 
       continue to optimise our cost base to ensure we are poised 
       for further margin improvement. 
 --   Capital expenditures, which are aimed at positioning the 
       business for further growth in the next strategic growth 
       plan (SP3), are expected to be maintained at a similar level 
       to the prior year. 
 --   While the overall weakness in macro sentiment may impact 
       the speed and level of some client spending, our strong performance 
       in the first half gives us confidence in maintaining the 
       current sales momentum to end the financial year in line 
       with current market expectations (3) . 
 

Board Succession Planning

 
 --   In line with the previously disclosed Board succession plan, 
       Roger Parry will be standing down from the role of Non-Executive 
       Chair. Stephan Shakespeare will assume the role of Non-Executive 
       Chair, upon a new CEO commencing in post, currently anticipated 
       to be on 1 August 2023, subject to the outcome of the CEO 
       search process. The Board's Nomination Committee is considering 
       a wide variety of both external and internal candidates as 
       part of an international search process. A further update 
       will be provided in due course. 
 --   On 23 February 2023, the Group announced the appointment 
       of Shalini Govil-Pai and Devesh Mishra as Non-Executive Directors. 
       Shalini Govil-Pai has over 25 years' experience in the consumer 
       technology space, particularly in the US, while Devesh Mishra 
       brings over 25 years of global operating leadership experience 
       across technology, product, and business operations. The 
       addition of our two new Non-Executive Directors in Shalini 
       and Devesh, ensures a majority of independent members on 
       the Board following the Chair transition. 
 

Stephan Shakespeare, Chief Executive Officer, said:

"YouGov delivered a strong performance in the first half of our financial year, against a difficult macro environment. In line with our strategy, top-line growth momentum has continued across all geographic segments, and we achieved significant margin expansion and good cash generation during the period.

Our demand environment remains robust with increasingly sticky, long-term relationships with existing customers, and growing opportunities for multi-year contracts and trackers with new customers. This sales momentum has continued into the second half of the year, giving us confidence that YouGov can achieve top-line growth for the full year in line with current market expectations.(3)

As we approach the final stretch of our current long-term strategic growth plan, I am more confident than ever that we are investing in the right areas to realise the full potential of our business. We look forward to showcasing the results of our efforts alongside our plans for SP3 at our upcoming Capital Markets Day."

3. Based upon the average of 6 analyst estimates, the Company-compiled consensus estimate for FY23 Group revenue is GBP265 million.

Analyst presentation

A copy of the presentation will be available online at

https://corporate.yougov.com/investors/presentations/ shortly after the half-year results announcement is live on the Regulatory News Service (RNS).

Capital Markets Day

The Company will host a Capital Markets Day for institutional investors and analysts in London on Wednesday 17th May 2023 where we will present the next strategic growth plan and our continued evolution into a leading market research platform. The day will be hosted by CEO Stephan Shakespeare, CFO Alex McIntosh, and COO Sundip Chahal and will include presentations from leaders within the Group.

Forward looking statements

Certain statements in this full year report are forward looking. Although the Group believes that the expectations reflected in these forward-looking statements are reasonable, we can give no assurance that these expectations will prove to have been correct. As these statements involve risks and uncertainties, actual results may differ materially from those expressed or implied by these forward-looking statements.

We undertake no obligation to update any forward-looking statements whether as a result of new information, future events or otherwise.

Enquiries:

 
 YouGov plc 
  Stephan Shakespeare / Alex McIntosh / Hannah 
  Jethwani                                                        020 7012 6000 
 FTI Consulting 
  Charles Palmer / Tom Blundell / Jemima Gurney                   020 3727 1000 
 Numis Securities Limited (NOMAD and Joint broker) 
  Nick Westlake / Iqra Amin                                       020 7260 1000 
 Berenberg (Joint Broker) 
  Mark Whitmore / Richard Andrews / Alix Mecklenburg-Solodkoff    020 3207 7800 
 

About YouGov

YouGov is an international online research data and analytics technology group.

Our mission is to offer unparalleled insight into what the world thinks.

Our innovative solutions help the world's most recognised brands, media owners and agencies to plan, activate and track their marketing activities better.

With operations in the UK, the Americas, Europe, the Middle East, India and Asia Pacific, we have one of the world's largest research networks.

At the core of our platform is an ever-growing source of consumer data that has been amassed over our twenty years of operation. We call it Living Data. All of our products and services draw upon this detailed understanding of our 24+ million registered panel members to deliver accurate, actionable consumer insights.

As innovators and pioneers of online market research, we have a strong reputation as a trusted source of accurate data and insights. Testament to this, YouGov data is regularly referenced by the global press, and we are the second most quoted market research source in the world.

YouGov. Living Consumer Intelligence.

For further information, visit business.yougov.com

Chief Executive Officer's Review

YouGov has delivered another strong performance in the first half of the current financial year as demand for our products and services remains robust. While the overall macro environment remains uncertain, the Group has continued to demonstrate the value of its data to clients thereby maintaining strong renewal rates and expanding several key relationships. Following a concerted focus on limiting cost growth, the Group has seen significant improvement in its operating profit margin in the period, while investing in areas that will drive future growth.

Factors contributing to our positive performance in the period include:

-- Key geographies: Solid performance was seen in the US, particularly in Custom Research, and recovery in the UK as overall market sentiment has improved.

-- New products: Initial contribution from early-stage products, YouGov Safe and FreeWall(R), that are gaining encouraging traction with clients.

-- Operational leverage: Investments in recent years to expand our sales teams, central functions and CenX operations are beginning to deliver margin benefits as our top-line expands.

Delivering on our strategic priorities

Based on our strategy, we have previously identified five key priorities that will be a focus in the near term. The key progress made under each of these priorities over the first half of the financial year has been set out below.

Product development and technology

 
 --   Launched YouGov Surveys, our self-serve tool allowing users 
       to build surveys with granular targeting capabilities. 
 --   Continued the development of the YouGov Platform with the 
       launch of free audience and brand data tools that enable 
       individuals and businesses to experience the power of YouGov's 
       data. 
 

Panel

 
 --   Growth in our global research panel of 20% to 24 million 
       registered members, while lowering global cost per acquisition 
       through diversification and optimisation of our acquisition 
       channels, including the use of YouGov Chat to recruit hard-to-reach 
       groups. 
 --   Utilised our latest technology acquisition, YouGov FreeWall(R), 
       to expand our panel reach through publisher networks to 
       deliver targeted digital campaigns. 
 

Global accounts

 
 --   Increased share of wallet with several key clients globally, 
       particularly in the technology and gaming sectors in the 
       US, through panel-based Custom Research projects. 
 --   Achieved strong renewal rates for our subscription products 
       in an increasingly uncertain macro environment. 
 

Global infrastructure

 
 --   Continued to expand the role played by our CenX and improve 
       the efficiency with which we deliver our services, through 
       the creation of client service and survey management teams 
       in India. 
 --   Ongoing build out of staff in our newest CenX in Mexico 
       City to ensure the US research business is well supported 
       through the addition of sales and client service capabilities 
       over the coming months. 
 

Acquisitions

 
 --   Collaboration with the LINK team on social research and 
       financial services clients yielding good results and initial 
       sales of syndicated data products recorded. 
 --   Rezonance's FreeWall (R) product is effectively supplementing 
       the Group's ongoing panel recruitment efforts. 
 

Strategic growth plan

We are in the final stage of our current long-term strategic growth plan ("FYP2") and continue to make progress in its execution. As previously announced, the ambitious long-term incentive plan ("LTIP") performance targets accompanying FYP2 to incentivise senior management over the plan period (FY19-FY23) are:

 
 --   double Group revenue; 
 --   double Group adjusted operating profit margin(1) ; and 
 --   achieve an adjusted earnings per share(1) compound annual 
       growth rate in excess of 30%. 
 

1 Defined in the explanation of non-IFRS measures below.

With the substantial investments in our panels and support functions now largely complete, we are beginning to reap the benefits of operational leverage as the business scales, as demonstrated by the margin expansion in the first half of the year. We have sustained the investment in our technological platforms to ensure we continue to innovate, improve the panellist experience and further the development of the YouGov Platform.

We remain committed to driving top-line growth in the medium-term, with a continued focus on improving our profitability margin. Looking ahead, we believe there is substantial headroom for growth in our existing business lines and further upside potential stemming from our evolution into a platform company. As we navigate the current macro environment, we are reassured by the stickiness of our client base and the strong, long-term relationships we have built that will continue to drive the business forward.

Current trading and outlook

-- Driven by continued investment in our technological capabilities and our international reach, the Group's sales pipeline remains healthy and continues to provide good visibility as we go into the second half of the financial year.

-- While the Group has seen some slower client decision making on more discretionary spend, we continue to see large strategic opportunities in key markets and have not experienced any other material changes in client behaviour to date.

-- We remain disciplined in our investment approach and will continue to optimise our cost base to ensure we are poised for further margin improvement.

-- Capital expenditures, which are aimed at positioning the business for further growth in the next strategic growth plan (SP3), are expected to be maintained at a similar level to the prior year.

-- While the overall weakness in macro sentiment may impact the speed and level of some client spending, our strong performance in the first half gives us confidence in maintaining the current sales momentum to end the financial year in line with current market expectations (2) .

2. Based upon the average of 6 analyst estimates, the Company-compiled consensus estimate for FY23 Group revenue is GBP265 million.

Stephan Shakespeare

Chief Executive Officer

21 March 2023

Chief Financial Officer's Review

The Group has delivered a strong performance in the six months to 31 January 2023 as we continue to deliver sustainable, profitable growth.

Total Group revenue rose 30% to GBP131.4m in the period, compared to GBP101.2m in the six months to 31 January 2022, with continued growth across all geographic segments and on the back of currency tailwinds, primarily the US Dollar.

Underlying(1) revenue growth (excluding foreign exchange movements and contribution from acquisitions) was 13% over the prior year period.

The diversity in our client base and the strategic value of our data to key clients has enabled us to deliver a good performance in the context of volatile trading conditions.

Gross margins increased by 30 basis points (bps) to 84.8% as a higher proportion of sales was derived from panel-based custom research projects.

Group operating costs (excluding separately reported items) of GBP89.4m (HY22: GBP71.5m) increased by 25% in reported terms, and 18% in constant currency terms. Group adjusted operating profit (excluding separately reported items) increased to GBP22.1m (a 58% increase from GBP14.0m in HY22). Underlying(1) operating profit increased by 32%, when excluding the impact of acquisitions and FX, on the back of tighter cost control, benefits of operational leverage and lower growth in amortisation of intangibles. Adjusted operating margins increased 300 basis points from 13.8% to 16.8%.

The statutory operating profit (which is after charging other separately reported items of GBP1.7m) increased by 89% to GBP20.4m (HY22: GBP10.8m).

Performance by Division

Data Products

Our syndicated data products suite includes YouGov BrandIndex and YouGov Profiles as well as newer sector specific offerings and our latest cross-device tracker, YouGov Safe.

Our Data Products division saw slower growth in the period, despite healthy renewal rates, due to fewer new subscription sales. This was in part due to greater focus from our commercial teams on custom projects, which limited the sale of new subscriptions. Revenue from Data Products increased by 20% in reported terms (9% growth in underlying terms) in the period. The adjusted operating profit from Data Products increased by 60% to GBP17.8m and the operating margin increased to 42%. This significant increase in margins can be attributed to inherent operational leverage benefits of syndicated products and higher cost allocations to the Custom Research division.

Geographically, the US remains the largest Data Products market and grew by 10% in the period on an underlying basis. The UK delivered 15% growth for the period on the back of strong demand from the technology and media sector.

Data Services

Our Data Services division consists of our fast-turnaround research services, including our market-leading YouGov RealTime Omnibus.

In the period, revenue from Data Services declined by 3% in reported terms and by 9% in underlying terms to GBP23.0m. This was mainly driven by a sharp decline in Mainland Europe due to several factors including lower tactical PR activity in light of geopolitical instability in the region, phasing of projects into H2 and some reclassification of work to the Custom Research division. Additionally, the division saw low single-digit growth in the period in the UK and continued to see flat performance in the US.

This division's profitability recorded a 26% decrease to GBP3.2m (HY22: GBP4.3m) and the operating margin contracted from 18% to 14% due to the division's weak performance.

Custom Research

Our Custom Research division includes tailored research projects and tracking studies.

During the period, the division's revenue increased by 55% in reported terms, including contribution from the LINK acquisition in December 2021, while growth in underlying terms was 28% to GBP65.3m. This significant acceleration in the division was largely driven by the US, as our commercial teams demonstrated the benefits of our global panel coverage, high-quality data and innovative tools to help expand several client relationships. New clients wins in Mainland Europe and work around the US mid-term elections have also contributed to this strong performance.

This strong performance, greater focus on margin-enhancing projects and increased efficiencies through the use of CenX has resulted in the division's adjusted operating profit increasing to GBP14.2m (HY22: GBP8.0m) representing an operating margin of 22% (HY22: 19%).

 
 Revenue            Six months   Six months   Revenue   Underlying(1) 
                        to           to        growth      revenue 
                      31 Jan       31 Jan        %         change % 
                       2023         2022 
                       GBPm         GBPm 
-----------------  -----------  -----------  --------  -------------- 
 Data Products         41.9         34.8        20%          9% 
                   -----------  -----------  --------  -------------- 
 Data Services         23.0         23.7       (3%)         (9%) 
                   -----------  -----------  --------  -------------- 
 Custom Research       65.3         42.0        55%          28% 
                   -----------  -----------  --------  -------------- 
 Central Items         1.2          0.7         71%           - 
                   -----------  -----------  --------  -------------- 
 Group                131.4        101.2        30%          13% 
                   -----------  -----------  --------  -------------- 
 
 
 Adjusted Operating    Six months   Six months   Operating      Operating Margin 
  Profit(1)                to           to         Profit 
                         31 Jan       31 Jan       growth 
                          2023         2022          % 
                          GBPm         GBPm 
--------------------  -----------  -----------  ----------  ------------------------ 
                                                             Six months   Six months 
                                                                 to           to 
                                                               31 Jan       31 Jan 
                                                                2023         2022 
--------------------  -----------  -----------  ----------  -----------  ----------- 
 Data Products            17.8         11.1         60%         42%          32% 
                      -----------  -----------  ----------  -----------  ----------- 
 Data Services            3.2          4.3         (26%)        14%          18% 
                      -----------  -----------  ----------  -----------  ----------- 
 Custom Research          14.2         8.0          78%         22%          19% 
                      -----------  -----------  ----------  -----------  ----------- 
 Central Costs           (13.1)       (9.4)         39%          -            - 
                      -----------  -----------  ----------  -----------  ----------- 
 Group                    22.1         14.0         58%         17%          14% 
                      -----------  -----------  ----------  -----------  ----------- 
 

Performance by Geography

 
Revenue            Six months    Six months   Revenue  Underlying(1) 
                       to            to        growth     revenue 
                   31 Jan 2023   31 Jan 2022     %        change % 
                      GBPm          GBPm 
UK                    31.4          26.7        18%         18% 
                  ------------  ------------  -------  ------------- 
Americas              64.0          46.1        39%         18% 
                  ------------  ------------  -------  ------------- 
Mainland Europe       28.3          20.0        41%         3% 
                  ------------  ------------  -------  ------------- 
Middle East           4.4           2.8         59%         38% 
                  ------------  ------------  -------  ------------- 
Asia Pacific          11.0          9.3         19%         11% 
                  ------------  ------------  -------  ------------- 
Central Items        (7.7)         (3.7)       109%         60% 
                  ------------  ------------  -------  ------------- 
Group                131.4         101.2        30%         13% 
                  ------------  ------------  -------  ------------- 
 
 
 Adjusted Operating    Six months   Six months   Operating      Operating Margin 
  Profit(1)                to           to         Profit 
                         31 Jan       31 Jan       growth 
                          2023         2022          % 
                          GBPm         GBPm 
--------------------  -----------  -----------  ----------  ------------------------ 
                                                             Six months   Six months 
                                                                 to           to 
                                                               31 Jan       31 Jan 
                                                                2023         2022 
--------------------  -----------  -----------  ----------  -----------  ----------- 
 UK                       6.6          6.9         (4%)         21%          26% 
                      -----------  -----------  ----------  -----------  ----------- 
 USA                      21.7         16.0         36%         34%          35% 
                      -----------  -----------  ----------  -----------  ----------- 
 Mainland Europe          1.4          2.6         (46%)         5%          13% 
                      -----------  -----------  ----------  -----------  ----------- 
 Middle East              1.3          0.5         160%         30%          18% 
                      -----------  -----------  ----------  -----------  ----------- 
 Asia Pacific             1.0          0.5         100%          9%           6% 
                      -----------  -----------  ----------  -----------  ----------- 
 Central Costs           (9.9)        (12.5)       (21%)         -            - 
                      -----------  -----------  ----------  -----------  ----------- 
 Group                    22.1         14.0         58%         17%          14% 
                      -----------  -----------  ----------  -----------  ----------- 
 

1 Defined in the explanation of non-IFRS measures below.

Panel Development

We continue to invest in our online panel to increase our research capabilities, both in our newer geographies and in the US on the back of strong client demand. At 31 January 2023, the total number of registered panellists had increased by 20% to over 24 million, compared to 20 million at 31 January 2022, as set out in the table below.

 
 Region             Panel size     Panel size at 
                            at   31 January 2022 
                    31 January          millions 
                          2023 
                      millions 
 UK                       2.79              2.55 
                   -----------  ---------------- 
 Americas                 8.76              7.20 
                   -----------  ---------------- 
 Mainland Europe          5.36              4.31 
                   -----------  ---------------- 
 MENA and India           2.92              2.53 
                   -----------  ---------------- 
 Asia Pacific             4.18              3.36 
                   -----------  ---------------- 
 Total                   24.01             19.95 
                   -----------  ---------------- 
 

Group financial performance

Amortisation of intangible assets and central costs

Amortisation charges for intangible assets totalled GBP10.8m in the period (HY22: GBP9.4m) of which GBP5.4m (HY22: GBP4.8m) relates to the consumer panel and GBP4.6m (HY22: GBP4.2m) to our software and technology development activities. Growth in amortisation of intangibles has slowed versus the prior year following the completion of the build out of new panel markets.

Central costs, which include support functions and contribution from incubator projects, have increased to GBP13.1m (HY22: GBP9.4m).

Separately reported items

Acquisition related costs in the period comprise GBP1.5m of contingent consideration treated as staff costs in respect of the acquisitions of Charlton Insights Inc, Faster Horses Pty Limited and YouGov Finance Limited (renamed from Lean App Limited) and GBP0.2m of bonus-related costs in respect of LINK Marketing Services AG (LINK).

Profit before tax and earnings per share

Adjusted profit before tax was GBP26.5m, increasing by 72% compared to GBP15.4m in HY22, largely in line with the increase in adjusted operating profit. The adjusted tax rate decreased from 23.5% in HY22 to 21.0%. Statutory profit before tax increased to GBP21.0m compared to GBP9.2m in the six months ended 31 January 2022.

During the period adjusted earnings per share has increased by 81% from 10.6p to 19.2p, driven by the growth in the business, and statutory earnings per share has more than doubled from 5.7p to 14.7p.

Technology investment and global expansion

The Group invested GBP4.4m (HY22: GBP3.7m) in the continuing advancement of our technology platform while investment in panel recruitment amounted to GBP4.8m (HY22: GBP4.4m) as spend has normalised following our new panel markets expansion in 2021. GBP0.6m (HY22: GBP0.6m) was spent on the purchase of property, plant and equipment. Other cash outflows included GBP5.6m spent on purchase of treasury shares, taxation payments of GBP1.6m (HY22: GBP2.8m) and the annual shareholder dividend payment of GBP7.7m (HY22: GBP6.7m) in December 2022.

The Group is expecting GBP9.6m of deferred consideration payable in respect of future earn-outs related to acquisitions, of which GBP6.6m is expected to be paid in the next twelve months.

There was a net cash inflow of GBP4.7m in the period, compared to an inflow of GBP6.0m in the six months to 31 January 2022. Net cash balance of GBP41.4m was higher than at 31 January 2022 (GBP20.1m). No exposure or affiliation with Silicon Valley Bank or its UK subsidiary.

Currency

The Group's results were affected by the net depreciation of GBP Sterling as its average exchange rate was 13% lower against the USD in this period than in the six months to 31 January 2022. Also, the GBP Sterling was 2% lower against the EUR in this period than in the six months to 31 January 2022. The net impact of foreign exchange on the Group's adjusted operating profit(1) was an increase of GBP3.2m compared to calculation in constant currency terms.

Alex McIntosh

Chief Financial Officer

21 March 2023

1 Defined in the explanation of non-IFRS measures below.

Explanation of Non-IFRS measures

 
 Financial Measure         How we define it                Why we use it 
 Underlying growth         Growth in business excluding    Provides a more comparable 
                            impact of current and           basis to assess the 
                            prior period acquisitions       year-to-year operational 
                            and business closures,          business performance 
                            and movement in exchange        and is how our performance 
                            rates (i.e. current year        is reviewed internally 
                            performance calculated 
                            with exchange rates held 
                            constant at prior year 
                            rates). 
                          ------------------------------  ---------------------------- 
 Separately reported       Items that in the Directors' 
  items                     judgement are one-off 
                            or need to be disclosed 
                            separately by virtue 
                            of their size or incidence 
                          ------------------------------  ---------------------------- 
 Adjusted operating        Operating profit excluding 
  profit                    separately reported items 
                          ------------------------------ 
 Adjusted operating        Adjusted operating profit 
  profit margin             expressed as a percentage 
                            of revenue 
                          ------------------------------ 
 Adjusted profit           Profit before tax before 
  before tax                share based payment charges, 
                            imputed interest and 
                            separately reported items 
                          ------------------------------  ---------------------------- 
 Adjusted taxation         Taxation due on the adjusted    Provides a more comparable 
                            profit before tax, excluding    basis to assess the 
                            the tax effect of separately    underlying tax rate 
                            reported items 
                          ------------------------------  ---------------------------- 
 Adjusted tax rate         Adjusted taxation expressed 
                            as a percentage of adjusted 
                            profit before tax 
                          ------------------------------  ---------------------------- 
 Adjusted profit           Adjusted profit before          Facilitates performance 
  after tax                 tax less adjusted taxation      evaluation, individually 
                                                            and relative to other 
                                                            companies 
                          ------------------------------  ---------------------------- 
 Adjusted profit           Adjusted profit after 
  after tax attributable    tax less profit attributable 
  to owners of the          to non-controlling interests 
  parent 
                          ------------------------------  ---------------------------- 
 Adjusted earnings         Adjusted profit after 
  per share                 tax attributable to owners 
                            of the parent divided 
                            by the weighted average 
                            number of shares. Adjusted 
                            diluted earnings per 
                            share includes the impact 
                            of share options 
                          ------------------------------  ---------------------------- 
 Cash conversion           The ratio of cash generated     Indicates the extent 
                            from operations to adjusted     to which the business 
                            EBITDA                          generates cash from 
                                                            adjusted EBITDA 
                          ------------------------------  ---------------------------- 
 

Reconciliation of Non-IFRS measures

 
Adjusted Operating Profit(1)    Six months    Six months   % Change 
                                    to            to 
                                31 Jan 2023   31 Jan 2022 
                                   GBPm          GBPm 
Statutory operating profit         20.4          10.8        89% 
                               ------------  ------------  -------- 
Separately reported items          1.7           3.2        (47%) 
                               ------------  ------------  -------- 
Adjusted operating profit(1)       22.1          14.0        58% 
                               ------------  ------------  -------- 
 
 
Adjusted Profit Before       Six months    Six months   % Change 
 Tax(1)                          to            to 
                             31 Jan 2023   31 Jan 2022 
                                GBPm          GBPm 
Statutory profit before 
 tax                            21.0          9.2         128% 
                            ------------  ------------  -------- 
Separately reported items       1.7           3.2        (47%) 
                            ------------  ------------  -------- 
Share based payments            3.8           3.0         27% 
                            ------------  ------------  -------- 
Adjusted profit before 
 tax(1)                         26.5          15.4        72% 
                            ------------  ------------  -------- 
 

1 Defined in the explanation of non-IFRS measures above.

YOUGOV PLC

STATEMENT OF DIRECTORS' RESPONSIBILITIES

For the six months ended 31 January 2023

The Directors confirm that these condensed interim financial statements have been prepared in accordance with International Accounting Standard 34, "Interim Financial Reporting", as adopted by the European Union and that the interim management report includes a fair review of the information required by DTR 4.2.7 and DTR 4.2.8, namely:

-- an indication of important events that have occurred during the first six months and their impact on the condensed set of financial statements, and a description of the principal risks and uncertainties for the remaining six months of the financial year; and

-- material related-party transactions in the first six months and any material changes in the related-party transactions described in the last annual report.

The Board of Directors of YouGov plc are:

   --      Roger Parry - Non-Executive Chair 
   --      Rosemary Leith - Non-Executive Director and Senior Independent Director 
   --      Andrea Newman - Non-Executive Director 
   --      Ashley Martin - Non-Executive Director 
   --      Nick Prettejohn - Non-Executive Director 
   --      Shalini Govil-Pai - Non-Executive Director(1) 
   --      Devesh Mishra - Non-Executive Director(1) 
   --      Stephan Shakespeare - Chief Executive Officer 
   --      Alex McIntosh - Chief Financial Officer 
   --      Sundip Chahal - Chief Operating Officer 

By order of the Board:

Alex McIntosh

Chief Financial Officer

21 March 2023

1 Appointed on 23 February 2023 with effect from 27 February 2023, after the end of the interim reporting period for the six months ended 31 January 2023

YOUGOV PLC

CONSOLIDATED INCOME STATEMENT

For the six months ended 31 January 2023

 
                                                    Unaudited    Unaudited      Audited 
                                                     6 months     6 months   Year ended 
                                                           to           to 
                                                   31 January   31 January      31 July 
                                                         2023         2022         2022 
                                            Note         GBPm         GBPm         GBPm 
 
 Revenue                                     3          131.4        101.2        221.1 
 Cost of sales                                         (19.9)       (15.7)       (33.7) 
                                                  -----------  -----------  ----------- 
 Gross profit                                           111.5         85.5        187.4 
 Administrative expenses                               (91.1)       (74.7)      (157.4) 
                                                  -----------  -----------  ----------- 
 Operating profit                                        20.4         10.8         30.0 
-----------------------------------------  -----  -----------  -----------  ----------- 
 Separately reported items                   4            1.7          3.2          6.3 
 Adjusted operating profit(1)                3           22.1         14.0         36.3 
-----------------------------------------  -----  -----------  ----------- 
 
 Finance income                                           0.9            -            - 
 Finance costs                                          (0.3)        (1.6)        (4.7) 
 Profit before taxation                                  21.0          9.2         25.3 
 Taxation                                    5          (5.0)        (2.9)        (7.8) 
                                                  -----------  -----------  ----------- 
 Profit after taxation                                   16.0          6.3         17.5 
                                                  -----------  -----------  ----------- 
 
 Attributable to: 
 - Owners of the parent                                  16.1          6.4         17.1 
 - Non-controlling interests                            (0.1)        (0.1)          0.4 
                                                         16.0          6.3         17.5 
                                                  -----------  -----------  ----------- 
 Earnings per share 
 Basic earnings per share attributable 
  to the owners of the parent                6          14.7p         5.7p        15.7p 
 Diluted earnings per share attributable 
  to the owners of the parent                6          14.4p         5.6p        15.4p 
 
 

1 Defined in the explanation of non-IFRS measures.

All operations are continuing.

YOUGOV PLC

CONSOLIDATED STATEMENT OF COMPREHENSIVE INCOME

For the six months ended 31 January 2023

 
                                          Unaudited    Unaudited      Audited 
                                           6 months     6 months 
                                                 to           to   Year ended 
                                         31 January   31 January      31 July 
                                               2023         2022         2022 
                                               GBPm         GBPm         GBPm 
 
 Profit for the period                         16.0          6.3         17.5 
 Other comprehensive income/(expense) 
 Items that will not be reclassified 
  to profit or loss 
 Actuarial gains                                0.2            -          1.2 
 Items that may be subsequently 
  reclassified to profit or loss 
 Currency translation differences               0.3          1.0          7.0 
 Other comprehensive income for 
  the year                                      0.5          1.0          8.2 
                                        -----------  -----------  ----------- 
 Total comprehensive income for 
  the period                                   16.5          7.3         25.7 
                                        -----------  -----------  ----------- 
 
 Attributable to: 
 - Owners of the parent                        16.6          7.4         25.3 
 - Non-controlling interests                  (0.1)        (0.1)          0.4 
 Total comprehensive income for 
  the period                                   16.5          7.3         25.7 
                                        -----------  -----------  ----------- 
 
 

Items in the statement above are disclosed net of tax.

YOUGOV PLC

CONSOLIDATED STATEMENT OF FINANCIAL POSITION

 
                                          Unaudited    Unaudited   Audited 
                                         31 January   31 January   31 July 
                                               2023         2022      2022 
 Assets                           Note         GBPm         GBPm      GBPm 
 Non-current assets 
 Goodwill                          8           83.7         75.1      80.4 
 Other intangible assets           8           33.7         41.4      38.0 
 Property, plant and equipment     8            4.0          4.0       4.2 
 Right of use assets               8           10.4         12.4      11.3 
 Deferred tax assets                           11.9          9.1      11.3 
                                        -----------  -----------  -------- 
 Total non-current assets                     143.7        142.0     145.2 
                                        -----------  -----------  -------- 
 
 Current assets 
 Trade and other receivables                   58.1         39.0      53.7 
 Current tax assets                               -          5.7       4.1 
 Cash and cash equivalents                     41.4         40.9      37.4 
                                        -----------  -----------  -------- 
 Total current assets                          99.5         85.6      95.2 
                                        -----------  -----------  -------- 
 Total assets                                 243.2        227.6     240.4 
                                        -----------  -----------  -------- 
 
 Liabilities 
 Current liabilities 
 Trade and other payables                      61.9         48.6      66.8 
 Contingent consideration                       6.6          2.4       6.1 
 Provisions                                    11.7          9.7      11.2 
 Short term borrowings                            -          0.8         - 
 Current lease liabilities                      2.8          3.5       2.9 
 Current tax liabilities                        5.3          4.9       3.5 
 Total current liabilities                     88.3         69.9      90.5 
                                        -----------  -----------  -------- 
 Net current assets                            11.2         15.7       4.7 
                                        -----------  -----------  -------- 
 
 Non-current liabilities 
 Contingent consideration                       3.0          3.1       2.4 
 Provisions                                     6.7          5.8       6.7 
 Pension net defined benefit 
  liability                                     2.0          2.9       2.0 
 Long term borrowings                             -         20.0         - 
 Long term lease liabilities                    8.6         10.0       9.3 
 Deferred tax liabilities                       3.4          0.7       4.5 
                                        -----------  -----------  -------- 
 Total non-current liabilities                 23.7         42.5      24.9 
                                        -----------  -----------  -------- 
 Total liabilities                            112.0        112.4     115.4 
                                        -----------  -----------  -------- 
 Net assets                                   131.2        115.2     125.0 
                                        -----------  -----------  -------- 
 
   Equity 
 Issued share capital              9            0.2          0.2         0.2 
 Share premium                                 31.5         31.5        31.5 
 Merger reserve                                 9.2          9.2         9.2 
 Treasury reserve                            (15.2)        (0.8)       (9.6) 
 Foreign exchange reserve                      14.9          8.6        14.6 
 Retained earnings                             91.0         67.3        79.4 
                                        -----------  -----------  ---------- 
 Total equity attributable 
  to owners of the parent                     131.6        116.0       125.3 
 Non-controlling interests in 
  equity                                      (0.4)        (0.8)       (0.3) 
                                        -----------  -----------  ---------- 
 Total equity                                 131.2        115.2       125.0 
                                        -----------  -----------  ---------- 
 
 

YOUGOV PLC

CONSOLIDATED STATEMENT OF CHANGES IN EQUITY

For the six months ended 31 January 2023

 
                                           Attributable to equity holders of 
                                                      the Company 
                            --------------------------------------------------------------- 
                                                Treasury    Foreign 
                     Share     Share    Merger     share   exchange        Retained          Non-controlling 
                   capital   premium   reserve   reserve    reserve        earnings   Total         interest     Total 
                      GBPm      GBPm      GBPm      GBPm       GBPm            GBPm    GBPm             GBPm      GBPm 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  -------- 
Balance at 1 
 August 2021           0.2      31.5       9.2     (2.3)        7.6            66.5   112.7            (0.7)   112.0 
Period to 31 
January 
2022 
Exchange 
 differences on 
 translating 
 foreign 
 operations              -         -         -         -        1.0               -     1.0                -     1.0 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Net gain 
 recognised 
 directly 
 in equity               -         -         -         -        1.0               -     1.0                -     1.0 
Profit for the 
 period                  -         -         -         -          -             6.4     6.4            (0.1)     6.3 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Total 
 comprehensive 
 income 
 for the period          -         -         -         -        1.0             6.4     7.4            (0.1)     7.3 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Dividends paid           -         -         -         -          -           (6.7)   (6.7)                -   (6.7) 
Issue of shares          -         -         -         -          -               -       -                -       - 
Share-based 
 payments                -         -         -         -          -             2.8     2.8                -     2.8 
Treasury shares 
 used to 
 settle share 
 option 
 exercises               -         -         -       1.5          -           (1.5)       -                -       - 
Tax in relation 
 to share-based 
 payments                                                                     (0.2)   (0.2)                -   (0.2) 
Acquisition of           -         -         -         -          -               -       -                -       - 
treasury 
shares 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Total 
 transactions 
 with 
 owners 
 recognised 
 directly 
 in equity               -         -         -       1.5          -           (5.6)   (4.1)                -   (4.1) 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Balance at 31 
 January 
 2022                  0.2      31.5       9.2     (0.8)        8.6            67.3   116.0            (0.8)   115.2 
Period to 31 
July 2022 
Actuarial gains          -         -         -         -          -             1.2     1.2                -     1.2 
Exchange 
 differences on 
 translating 
 foreign 
 operations              -         -         -         -        6.0               -     6.0                -     6.0 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Net income 
 recognised 
 directly in 
 equity                  -         -         -         -        6.0             1.2     7.2                -     7.2 
Profit for the 
 period                  -         -         -         -          -            10.7    10.7              0.5    11.2 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Total 
 comprehensive 
 income 
 for the period          -         -         -         -        6.0            11.9    17.9              0.5    18.4 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Dividends paid           -         -         -         -          -               -       -                -       - 
Issue of shares          -         -         -         -          -               -       -                -       - 
Share-based 
 payments                -         -         -         -          -             0.1     0.1                -     0.1 
Treasury shares 
 used to 
 settle share 
 option 
 exercises               -         -         -       1.1          -           (1.1)       -                -       - 
Tax in relation 
 to share-based 
 payments                -         -         -         -          -             1.2     1.2                -     1.2 
Acquisition of 
 treasury 
 shares                  -         -         -     (9.9)          -               -   (9.9)                -   (9.9) 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Total 
 transactions 
 with 
 owners 
 recognised 
 directly 
 in equity               -         -         -     (8.8)          -             0.2   (8.6)                -   (8.6) 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Balance at 31 
 July 2022             0.2      31.5       9.2     (9.6)       14.6            79.4   125.3            (0.3)   125.0 
Period to 31 
January 
2023 
Actuarial gains          -         -         -         -          -             0.2     0.2                -     0.2 
Exchange 
 differences on 
 translating 
 foreign 
 operations              -         -         -         -        0.3               -     0.3                -  2.90.3 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Net income 
 recognised 
 directly in 
 equity                  -         -         -         -        0.3             0.2     0.5                -     0.5 
Profit for the 
 period                  -         -         -         -          -            16.1    16.1            (0.1)    16.0 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Total 
 comprehensive 
 income 
 for the period          -         -         -         -        0.3            16.3    16.6            (0.1)    16.5 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Dividends paid           -         -         -         -          -           (7.7)   (7.7)                -   (7.7) 
Issue of shares          -         -         -         -          -               -       -                -       - 
Share-based 
 payments                -         -         -         -          -             3.7     3.7                -     3.7 
Tax in relation 
 to share-based 
 payments                -         -         -         -          -           (0.7)   (0.7)                -   (0.7) 
Acquisition of 
 treasury 
 shares                  -         -         -     (5.6)          -               -   (5.6)                -   (5.6) 
Total 
 transactions 
 with 
 owners 
 recognised 
 directly 
 in equity               -         -         -     (5.6)          -           (4.7)  (10.3)                -  (10.3) 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
Balance at 31 
 January 
 2023                  0.2      31.5       9.2    (15.2)       14.9            91.0   131.6            (0.4)   131.2 
                  --------  --------  --------  --------  ---------  --------------  ------  ---------------  ------ 
 

YOUGOV PLC

CONSOLIDATED CASHFLOW STATEMENT

For the six months ended 31 January 2023

 
                                            Unaudited    Unaudited      Audited 
                                             6 months     6 months   Year ended 
                                                   to           to 
                                           31 January   31 January      31 July 
                                                 2023         2022         2022 
                                                 GBPm         GBPm         GBPm 
 
 Cash flows from operating activities 
 Profit before taxation                          21.0          9.2         25.3 
 Adjustments for: 
   Finance income                               (0.9)            -            - 
   Finance costs                                  0.3          1.6          1.0 
   Amortisation of intangibles                   10.8          9.4         20.4 
   Depreciation                                   2.2          2.5          4.9 
   Share-based payments                           3.7          2.8          2.9 
   Other non-cash items                           2.2          2.4          8.6 
 Settlement of deferred consideration           (0.2)            -            - 
 (Increase)/decrease in trade and 
  other receivables                             (4.5)          6.2        (4.4) 
 (Decrease)/increase in trade and 
  other payables                                (4.4)        (4.2)          9.5 
 Increase in provisions                           0.3          1.0          1.5 
                                          -----------  -----------  ----------- 
 Cash generated from operations                  30.5         30.9         69.7 
 Interest paid                                  (0.3)        (0.3)        (0.9) 
 Income taxes paid                              (1.6)        (2.8)        (6.9) 
                                          -----------  -----------  ----------- 
 Net cash generated from operating 
  activities                                     28.5         27.8         61.9 
                                          -----------  -----------  ----------- 
 Cash flow from investing activities 
 Acquisition of subsidiaries (net 
  of cash acquired)                                 -       (25.0)       (25.4) 
 Purchase of property, plant and 
  equipment                                     (0.6)        (0.6)        (1.5) 
 Purchase of intangible assets                  (9.2)        (8.2)       (16.0) 
 Net cash used in investing activities          (9.8)       (33.8)       (42.9) 
                                          -----------  -----------  ----------- 
 Cash flows from financing activities 
 Principal elements of lease payments           (0.8)        (1.3)        (3.4) 
 Draw down of bank loans                            -         20.0         20.0 
 Repayment of bank loans                            -            -       (20.0) 
 Dividends paid to shareholders                 (7.7)        (6.7)        (6.7) 
 Purchase of treasury shares                    (5.6)            -        (9.9) 
 Net cash (used)/generated in 
  financing activities                         (14.1)         12.0       (20.0) 
                                          -----------  -----------  ----------- 
 Net increase/(decrease) in cash 
  and cash equivalents                            4.7          6.0        (1.0) 
 Cash and cash equivalents at beginning 
  of period                                      37.4         35.5         35.5 
 Exchange (loss)/gain on cash and 
  cash equivalents                              (0.7)        (0.6)          2.9 
                                          -----------  -----------  ----------- 
 Cash and cash equivalents at 
  end of period                                  41.4         40.9         37.4 
                                          -----------  -----------  ----------- 
 

The accompanying accounting policies and notes form an integral part of this financial information.

Alex McIntosh

Chief Financial Officer

21 March 2023

YOUGOV PLC

notes to the CONDENSED consolidated interim financial statements

For the six months ended 31 January 2023

   1          GENERAL INFORMATION 

YouGov plc and subsidiaries' (the "Group") principal activity is the provision of digital market research.

YouGov plc (the "Company") is the Group's ultimate Parent Company. It is a public limited company incorporated and domiciled in the United Kingdom. The address of YouGov plc's registered office is 50 Featherstone Street, London EC1Y 8RT, United Kingdom. YouGov plc's shares are listed on the Alternative Investment Market of the London Stock Exchange.

YouGov plc's condensed consolidated interim financial statements are presented in UK Sterling, which is also the functional currency of the Company. Figures are rounded to the nearest million UK Sterling, unless otherwise indicated.

These condensed consolidated interim financial statements have been approved for issue by the Board of Directors of YouGov plc (the "Board") on 21 March 2023.

This condensed consolidated interim financial information for the six months ended 31 January 2023 does not comprise statutory accounts within the meaning of Section 434 of the Companies Act 2006. Statutory accounts for the year ended 31 July 2022 were approved by the Board on 11 October 2022 and delivered to the Registrar of Companies. The report of the auditors on those accounts was unqualified, did not contain an emphasis of matter paragraph and did not contain any statement under section 498 of the Companies Act 2006. The consolidated financial statements of the Group for the year ended 31 July 2022 are available from the Company's registered office or website (https://corporate.yougov.com).

This condensed consolidated interim financial information is unaudited and not reviewed by the auditors.

   2          BASIS OF PREPARATION 

These condensed consolidated interim financial statements for the six months ended 31 January 2023 have been prepared in accordance with the Disclosure and Transparency Rules of the Financial Services Authority and IAS 34 "Interim Financial Reporting" as contained in UK-adopted IFRS. The condensed consolidated interim financial statements should be read in conjunction with the annual financial statements for the year ended 31 July 2022, which has been prepared in accordance with international accounting standards in conformity with the requirements of the Companies Act 2006 applicable to companies reporting under IFRS.

Judgements, accounting estimates and risks facing the Group

The preparation of interim financial information requires management to make judgements, estimates and assumptions that affect the application of accounting policies and the reported amounts of income, expenses, assets and liabilities.

All significant estimates and judgements made by management were consistent with those applied to the consolidated financial statements for the year ended 31 July 2022.

The nature of the Group's principal risks and uncertainties are broadly unchanged from those set out in our 2022 Annual Report.

   3          SEGMENTAL ANALYSIS 

The Board of Directors (which is the "chief operating decision-maker") primarily reviews information based on product lines, being split as syndicated services such as Data Products and non-syndicated services such as Custom Research and Data Services - with supplemental geographical information.

 
                                                                            Eliminations 
                                       Custom        Data        Data    and unallocated 
                                     Research    Products    Services              costs    Group 
                                         GBPm        GBPm        GBPm               GBPm     GBPm 
 For the six months 
  to 31 January 2023 (Unaudited) 
 Revenue 
 Recognised over time                    23.9        41.7         0.3                0.6     66.5 
 Recognised at a point 
  in time                                41.4         0.2        22.7                0.6     64.9 
                                                                       -----------------  ------- 
 Total revenue                           65.3        41.9        23.0                1.2    131.4 
 Cost of sales                         (11.5)       (2.3)       (4.2)              (1.9)   (19.9) 
                                   ----------  ----------  ----------  -----------------  ------- 
 Gross profit                            53.8        39.6        18.8              (0.7)    111.5 
 Administrative expenses               (39.6)      (21.8)      (15.6)             (12.4)   (89.4) 
                                   ----------  ----------  ----------  -----------------  ------- 
 Adjusted operating 
  profit/(loss)                          14.2        17.8         3.2             (13.1)     22.1 
 Separately reported 
  items                                                                                     (1.7) 
                                                                                          ------- 
 Operating profit                                                                            20.4 
 Net finance income                                                                           0.6 
 Profit before taxation                                                                      21.0 
 Taxation                                                                                   (5.0) 
                                                                                          ------- 
 Profit after taxation                                                                       16.0 
                                   ----------  ----------  ----------  -----------------  ------- 
 
 
                                                                            Eliminations 
                                       Custom        Data        Data    and unallocated 
                                     Research    Products    Services              costs    Group 
                                         GBPm        GBPm        GBPm               GBPm     GBPm 
 For the six months 
  to 31 January 2022 (Unaudited) 
 Revenue 
 Recognised over time                    14.5        34.4         0.3                1.2     50.4 
 Recognised at a point 
  in time                                27.5         0.4        23.4              (0.5)     50.8 
                                                                       -----------------  ------- 
 Total revenue                           42.0        34.8        23.7                0.7    101.2 
 Cost of sales                          (8.1)       (2.9)       (3.4)              (1.3)   (15.7) 
                                   ----------  ----------  ----------  -----------------  ------- 
 Gross profit                            33.9        31.9        20.3              (0.6)     85.5 
 Administrative expenses               (25.9)      (20.8)      (16.0)              (8.8)   (71.5) 
                                   ----------  ----------  ----------  -----------------  ------- 
 Adjusted operating 
  profit/(loss)                           8.0        11.1         4.3              (9.4)     14.0 
 Separately reported 
  items                                                                                     (3.2) 
                                                                                          ------- 
 Operating profit                                                                            10.8 
 Net finance cost                                                                           (1.6) 
 Profit before taxation                                                                       9.2 
 Taxation                                                                                   (2.9) 
                                                                                          ------- 
 Profit after taxation                                                                        6.3 
                                   ----------  ----------  ----------  -----------------  ------- 
 
 
 
 
   3          SEGMENTAL ANALYSIS (continued) 

Supplementary analysis by geography

 
                                          Six months to 31             Six months to 31 
                                       January 2023 (Unaudited)             January 
                                                                       2022 (Unaudited) 
                                                        Adjusted                   Adjusted 
                                                       operating                  operating 
                                       Revenue     profit/(loss)   Revenue    profit/(loss) 
                                          GBPm              GBPm      GBPm             GBPm 
 UK                                       31.4               6.6      26.7              6.9 
 Americas(1)                              64.0              21.7      46.1             16.0 
 Mainland Europe                          28.3               1.4      20.0              2.6 
 Middle East                               4.4               1.3       2.8              0.5 
 Asia Pacific                             11.0               1.0       9.3              0.5 
 Intra-group revenues/unallocated 
  costs                                  (7.7)             (9.9)     (3.7)           (12.5) 
                                    ----------  ----------------  --------  --------------- 
 Group                                   131.4              22.1     101.2             14.0 
                                    ----------  ----------------  --------  --------------- 
 

1 Americas refers to the US, Canada and Latin America.

   4          SEPARATELY REPORTED ITEMS 
 
                               Unaudited    Unaudited      Audited 
                                6 months     6 months   Year ended 
                                      to           to 
                              31 January   31 January      31 July 
                                    2023         2022         2022 
                                    GBPm         GBPm         GBPm 
 Acquisition-related costs           1.7          3.2          6.3 
                                     1.7          3.2          6.3 
                             -----------  -----------  ----------- 
 

Acquisition related costs in the period comprise GBP1.5m of contingent consideration treated as staff costs in respect of the acquisitions of Charlton Insights Inc, Faster Horses Pty Limited and YouGov Finance Limited (renamed from Lean App Limited) and GBP0.2m of bonus-related costs in respect of LINK Marketing Services AG.

Acquisition related costs in the prior period comprised GBP2.4m of contingent consideration treated as staff costs in respect of the acquisitions of Portent.io Limited, Charlton Insights Inc., Faster Horses Pty Limited and YouGov Finance Limited (renamed from Lean App Limited) and GBP0.8m of transaction costs in respect of the acquisitions of LINK Marketing Services AG and Rezonence Limited.

   5           TAXATION 
 
                                       Unaudited    Unaudited      Audited 
                                        6 months     6 months   Year ended 
                                              to           to 
                                      31 January   31 January      31 July 
                                            2023         2022         2022 
                                            GBPm         GBPm         GBPm 
 Current taxation charge                     5.7          3.7          7.2 
 Deferred taxation (credit)/charge         (0.7)        (0.8)          0.6 
                                     -----------  -----------  ----------- 
 Total income statement tax charge           5.0          2.9          7.8 
                                     -----------  -----------  ----------- 
 

The tax charge for the period has been calculated based on the expected tax rates for the full year in each country.

   6          EARNINGS PER SHARE 
 
                                                Unaudited    Unaudited      Audited 
                                                 6 months     6 months   Year ended 
                                                       to           to 
                                               31 January   31 January      31 July 
 Number of shares                                    2023         2022         2022 
 Weighted average number of shares 
  during the period: ('m shares) 
         - Basic                                    109.7        111.0        109.9 
         - Dilutive effect of share options           2.4          2.3          2.3 
                                              -----------  -----------  ----------- 
         - Diluted                                  112.1        113.3        112.2 
                                              -----------  -----------  ----------- 
 Basic earnings per share (in 
  pence)                                            14.7p         5.7p        15.7p 
 Adjusted basic earnings per share 
  (in pence)                                        19.2p        10.6p        23.7p 
 Diluted earnings per share (in 
  pence)                                            14.4p         5.6p        15.4p 
 Adjusted diluted earnings per 
  share (in pence)                                  18.8p        10.4p        23.2p 
                                              -----------  -----------  ----------- 
 
 The adjustments have the following 
  effect: 
 Basic earnings per share                           14.7p         5.7p        15.7p 
 Share-based payments                                3.4p         2.5p         2.6p 
 Social taxes on share-based payments                0.1p         0.2p            - 
 Imputed interest                                       -            -         0.1p 
 
 Separately reported items                           1.6p         2.8p         5.7p 
 Tax effect of the above adjustments 
  and adjusting tax items                          (0.6p)       (0.6p)       (0.4p) 
                                              -----------  -----------  ----------- 
 Adjusted basic earnings per 
  share                                             19.2p        10.6p        23.7p 
                                              -----------  -----------  ----------- 
 
 Diluted earnings per share                         14.4p         5.6p        15.4p 
 Share-based payments                                3.4p         2.5p         2.5p 
 Social taxes on share-based payments                0.1p         0.2p            - 
 Imputed interest                                       -            -         0.1p 
 Separately reported items                           1.5p         2.8p         5.6p 
 Tax effect of the above adjustments 
  and adjusting tax items                          (0.6p)       (0.7p)       (0.4p) 
                                              -----------  -----------  ----------- 
 Adjusted diluted earnings per 
  share                                             18.8p        10.4p        23.2p 
                                              -----------  -----------  ----------- 
 
   7          DIVID 

On 8 December 2022 a final dividend in respect of the year ended 31 July 2022 of GBP7.7m (7.0p per share) (2021: GBP6.7m (6.0p per share)) was paid to shareholders. No interim dividend is proposed in respect of the period (2022: GBPnil).

   8          GOODWILL, INTANGIBLE ASSETS, PROPERTY, PLANT AND EQUIPMENT AND RIGHT OF USE ASSETS 
 
                                                     Other    Property,     Right 
                                                Intangible    plant and    of use 
                                    Goodwill        assets    equipment    assets 
                                        GBPm          GBPm         GBPm      GBPm 
 Carrying amount at 31 July 
  2021                                  60.5          29.2          3.2      12.1 
 Additions: 
   Through business combinations        14.3          10.4          1.0       0.8 
   Separately acquired                     -           4.8          0.6         - 
   Internally developed                    -           3.4            -         - 
 Amortisation and depreciation             -         (9.3)        (0.8)     (0.8) 
 Exchange differences                    0.3             -            -       0.3 
 Carrying amount at 31 January 
  2022                                  75.1          38.5          4.0      12.4 
 Additions: 
   Through business combinations         4.2             -          0.5       0.7 
   Separately acquired                     -           2.1          0.4         - 
   Internally developed                    -           6.8            -         - 
 Amortisation and depreciation             -        (11.1)        (0.9)     (2.4) 
 Exchange differences                    1.1           1.7          0.2       0.6 
 Carrying amount at 31 July 
  2022                                  80.4          38.0          4.2      11.3 
 Additions: 
   Separately acquired                     -           5.7          0.6       0.5 
   Internally developed                    -           3.5            -         - 
 Amortisation and depreciation             -        (10.8)        (0.8)     (1.4) 
 Fair value updates to LINK 
  (see below)                            2.7         (2.9)            -         - 
 Exchange differences                    0.6           0.2            -         - 
 Carrying amount at 31 January 
  2023                                  83.7          33.7          4.0      10.4 
                                   ---------  ------------  -----------  -------- 
 

The following fair value adjustments for the LINK opening balance sheet have been made: GBP0.2m working capital adjustment to the purchase price and GBP2.9m reclassification from Customer Relationship Intangible to Goodwill.

In accordance with the Group's accounting policy, the carrying values of goodwill and other intangible assets are reviewed for impairment annually. A full impairment test was undertaken as at 30 April 2022 with no impairment. There are no indications of impairment.

   9          SHARE CAPITAL 
 
                            Number 
                         of shares       Share 
                                       capital 
                                          GBPm 
 At 31 January 2022    111,365,582         0.2 
 Issue of shares            91,181           - 
 At 31 July 2022       111,456,763         0.2 
 Issue of shares            11,842           - 
                      ------------  ---------- 
 At 31 January 2023    111,468,605         0.2 
                      ------------  ---------- 
 

The Company has only one class of share. The par value of each Ordinary Share is 0.2p (2022: 0.2p). All issued shares are authorised and fully paid. Shares issued in the year were in respect of the exercise of 11,842 share options at 0.2p per share.

   10         FAIR VALUES OF FINANCIAL ASSETS AND FINANCIAL LIABILITIES 

Where market values are not available, fair values of financial assets and financial liabilities have been calculated by discounting expected future cash flows at prevailing interest rates and by applying year end foreign exchange rates.

The book value of the Group's primary financial instruments are equal to their fair values. The primary categories are Trade and other receivables, Cash and cash equivalents and Trade and other payables as shown in the Consolidated Statement of Financial Position.

   11         TRANSACTIONS WITH DIRECTORS AND OTHER RELATED PARTIES 

Other than emoluments, there were no other transactions with Directors during the period. Trading between YouGov plc and Group companies is excluded from the related party note as this has been eliminated on consolidation.

   12         EVENTS AFTER THE REPORTING PERIOD 

No material events have taken place subsequent to the reporting date.

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END

IR LBLLLXXLXBBL

(END) Dow Jones Newswires

March 21, 2023 03:00 ET (07:00 GMT)

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