Brera Holdings PLC (“Brera Holdings”) (Nasdaq: BREA), an Ireland-based, international holding company focused on expanding its global portfolio of men's and women's sports clubs through a multi-club ownership approach, today announced that its Advisory Board member and American / Italian soccer great, Giuseppe Rossi, organized the return of The Pepito Cup, an annual tournament where soccer team fan clubs compete in an elimination competition.

The 2024 tournament, sponsored by Mr. Rossi’s GIUSEPPE ROSSI ACADEMY, took place on November 17 at the Waldwick Superdome in New Jersey. Twelve teams participated in the tournament, with each game lasting 25 minutes. The teams were divided into three groups of four, with the top two teams from each group advancing to the semifinals. The finals were won by Napoli Club NYC.

The entry was free for the public, and there were music and games for children.

The GIUSEPPE ROSSI ACADEMY offers children immersive soccer instruction across the United States, encompassing fundamental skills, comprehensive mental conditioning, and a holistic 360-degree training program. All activities are conducted in a dynamic, enjoyable, and supportive environment, aimed at empowering young athletes to harness their athletic capabilities.

Giuseppe Rossi, born in the U.S. to Italian immigrant parents, started his soccer career at Manchester United at 17 years of age and scored in his Premiership debut. He later transferred to Spain’s Villarreal FC and, over five years, became the highest scorer in its history, with 82 goals in 192 games. Rossi went on to play for Fiorentina in Italy’s Serie A for three years and is considered a legend at the club. He finished his career with 143 goals in 397 games played. Rossi also played for the Italian national team, where he was the top scorer in the 2008 Summer Olympics. He founded and operates the Giuseppe Rossi Academy and soccer camp in New Jersey, in addition to other businesses.

ABOUT BRERA HOLDINGS PLCBrera Holdings PLC (Nasdaq: BREA) is dedicated to expanding its social impact football business by developing a global portfolio of emerging football and sports clubs. Building on the legacy of Brera FC, which it acquired in 2022, the Company aims to create opportunities for tournament prizes, sponsorships, and professional consulting services. Brera FC, recognized as "The Third Team of Milan," has been crafting an alternative football legacy since its founding in 2000. The club also organizes the FENIX Trophy, a nonprofessional pan-European tournament acknowledged by UEFA. This tournament, which has been referred to as "the Champions League for amateurs" by BBC Sport, has garnered significant media coverage, including from ESPN.

In its efforts to broaden its reach, Brera expanded into Africa in March 2023 by establishing Brera Tchumene FC in Mozambique, which quickly rose to the First Division after winning its post-season tournament. In April 2023, the Company acquired a 90% stake in the North Macedonian first-division team Fudbalski Klub Akademija Pandev, now known as Brera Strumica FC. Additionally, in June 2023, Brera made a strategic investment in Manchester United PLC, realizing a 74% gain. The Company has further diversified its portfolio by acquiring a majority stake in UYBA Volley, an Italian women's professional volleyball team, in July 2023, assuming control of Bayanzurkh Sporting Ilch FC, a Mongolian National Premier League team, which became Brera Ilch FC, in September 2023, and establishing a joint stock company for the North Macedonian women's football club Tiverija Strumica, now known as Brera Tiverija FC, a wholly-owned subsidiary of Brera Strumica FC, in June 2024.

Most recently, Brera announced plans to acquire an Italian Serie B club, having signed an exclusive letter of intent with a prospective club, and is proceeding with due diligence. With a focus on bottom-up value creation, innovation-driven growth, and socially impactful outcomes, Brera Holdings endeavors to position itself as a forward-thinking player in the global sports landscape.

For more information, visit www.breraholdings.com.

Cautionary Note Regarding Forward-Looking StatementsThis press release contains forward-looking statements that are subject to various risks and uncertainties. Such statements include statements regarding the Company's ability to grow its business and other statements that are not historical facts, including statements which may be accompanied by the words "intends," "may," "will," "plans," "expects," "anticipates," "projects," "predicts," "estimates," "aims," "believes," "hopes," "potential" or similar words. Actual results could differ materially from those described in these forward-looking statements due to a number of factors, including without limitation, the Company's ability to continue as a going concern, the popularity and/or competitive success of the Company's acquired football and other sports teams, the Company's ability to attract players and staff for acquired clubs, unsuccessful acquisitions or other strategic transactions, the possibility of a decline in the popularity of football or other sports, the Company's ability to expand its fanbase, sponsors and commercial partners, general economic conditions, and other risk factors detailed in the Company's filings with the SEC. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake any responsibility to update such forward-looking statements except in accordance with applicable law.

Company Contact Information:Pierre Galoppi, Chief Executive Officer, Brera Holdings PLCEmail: pierre@breraholdings.com

Investor Relations Inquiries:Skyline Corporate Communications Group, LLCScott Powell, President1177 Avenue of the Americas, 5th FloorNew York, New York 10036Office: (646) 893-5835Email: info@skylineccg.com

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  • The 2024 Pepito Cup, organized by Brera Advisory Board member Giuseppe Rossi, was won by Napoli Club NYC
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