Fashion TV's HD Service Chooses AsiaSat 2
11 Février 2009 - 2:21PM
PR Newswire (US)
PARIS and HONG KONG, February 11 /PRNewswire-FirstCall/ -- Asia's
leading satellite operator, Asia Satellite Telecommunications
Company Limited (AsiaSat) and Fashion TV (FTV) today announced the
signing of an agreement for C-band capacity on AsiaSat 2 to launch
FTV HD, the new high definition channel by FTV, in Asia Pacific.
Broadcast of FTV HD has commenced on AsiaSat 2. Through AsiaSat 2's
powerful coverage and excellent penetration, the channel is
distributed to all major cable and satellite networks, and pay TV
platforms across the region, providing Asian viewers access to
exceptional picture and sound quality of new programming on
fashion, beauty, lifestyle and luxury. FTV has also chosen once
again RRsat Global Communication Network Ltd., a provider of
comprehensive content management and global distribution services
to the television and radio broadcasting industries, to provide the
advanced playout and uplink services for the FTV HD channel to
AsiaSat 2. "Following the successful launch of our HD service in
Europe, we are delighted to work with AsiaSat, our long-term
partner, to continue to roll out FTV HD in Asia. We have been using
AsiaSat satellite for our Asian services since 1998, and AsiaSat
has proved itself to be a highly valued satellite partner over the
years. We are pleased to further extend our relationship through
distributing both our high definition and standard definition
channels on AsiaSat satellites," said Michel Adam, President and
Founder of Fashion TV. "Taking the opportunity that many pay TV
platforms in Asia are rapidly expanding their HD offerings as their
differentiating feature, we have successfully concluded carriage
arrangements with several major Asian platform operators prior to
our official launch of service." "We are very pleased to welcome
FTV HD on board AsiaSat 2. FTV's extension of services on AsiaSat
satellites has again demonstrated broadcaster confidence in AsiaSat
to be the ideal satellite platform for distribution service in Asia
Pacific. This new HD channel is an exciting addition to AsiaSat's
HD service offering. We shall continue our efforts to grow our HD
neighbourhood on AsiaSat to meet the fast growing demand from Asian
TV platform operators for HD services in the region," said Peter
Jackson, Chief Executive Officer of AsiaSat. "RRsat is pleased to
be once again chosen by its long standing partner, Fashion TV, to
provide advanced playout and uplink services for its FTV HD
channel. This is in addition to the playout and uplink services
already provided for FTV SD channel via AsiaSat 3S. We are proud to
be part of such a strong group comprising a major satellite
organisation covering all of Asia, a high quality programming
channel as well as an advanced technological playout and uplink
service provider - namely AsiaSat, Fashion TV and RRsat," said
David Rivel, Founder and CEO of RRsat. FTV HD is now available free
to air in MPEG-4 and DVB-S2 on AsiaSat 2 in C-band with the
following reception parameters: Transponder: 5B Frequency: 3794 MHz
Polarisation: Horizontal Modulation: 8PSK Symbol Rate: 4.64
Msym/sec FEC: 3/5 About Fashion TV Fashion TV is the largest
fashion medium in the world. FTV's mission since inception in 1997,
is to innovate, show and follow the latest trends in fashion and
audiovisual technology. Major shows from all over the world were
brought live in High Definition with Fashion TV producing and
broadcasting more than 20 fashion shows live in High Definition
each season. The picture clear quality channel offers over 500
hours of new program content every year, 300 new shows and 600 new
clips every season. Visit the company's website
http://www.fashiontv.com/ for more information. About AsiaSat 2
AsiaSat 2 operates at an orbital location of 100.5 degrees East.
The satellite is a Lockheed Martin Series 7000 model and carries
twenty 36 MHz and four 72 MHz C-band, as well as nine 54 MHz
Ku-band linearised transponders. Its C-band footprint covers 53
countries spanning from Russia to New Zealand and from Japan to the
Middle East and parts of Africa. It also has a high-power Ku beam
serving the Greater China region, Korea and Japan. AsiaSat 2
currently serves many regional and international broadcasters,
wholesale news agencies, video service providers, teleport service
providers for video and news distribution and contribution
services, as well as governments and corporations for VSAT network
services. About AsiaSat AsiaSat, the leading regional satellite
operator in Asia, serves over two-thirds of the world's population
with its three satellites, AsiaSat 2 at 100.5degreesE, AsiaSat 3S
at 105.5degreesE and AsiaSat 4 at 122degreesE. The AsiaSat
satellite system provides services to both the broadcast and
telecommunications industries. Some 300 television channels are now
delivered by the company's satellites, reaching over 96 million
households, with more than 360 million viewers across the Asia
Pacific region. Many telecommunications customers use AsiaSat for
services such as public telephone networks, private VSAT networks
and high speed Internet and multimedia services. It is a
wholly-owned subsidiary of Asia Satellite Telecommunications
Holdings Limited, a company listed on The Stock Exchange of Hong
Kong Limited (SEHK:1135). For more information, please visit
http://www.asiasat.com/ About RRsat Global Communications Network
Ltd. RRsat Global Communications Network Ltd. (NASDAQ:RRST)
provides global, comprehensive, content management and distribution
services to the rapidly expanding television and radio broadcasting
industries. Through its proprietary "RRsat Global Network",
composed of satellite and terrestrial fibre optic transmission
capacity and the public Internet, RRsat is able to offer
high-quality and flexible global distribution services for content
providers. RRsat's comprehensive content management services
include producing and playing out TV content as well as providing
satellite newsgathering services (SNG). RRsat concurrently provide
these services to more than 500 television and radio channels,
covering more than 150 countries. Visit the company's website
http://www.rrsat.com/ for more information. Statements in this
press release are forward-looking statements within the meaning of
the U.S. Private Securities Litigation Reform Act of 1995. The
Reform Act provides a "safe harbour" for certain forward-looking
statements so long as this information is identified as
forward-looking and is accompanied by meaningful cautionary
statements identifying important factors that could cause actual
results to differ materially from those projected in the
information. When used in this press release, the words "estimate",
"plan", "project", "anticipate", "expect", "intend", "outlook", and
other similar expressions are intended to identify forward-looking
statements and information. Actual results may differ materially
from anticipated results as a result of certain risks and
uncertainties which are more specifically set forth in AsiaSat's
Annual Report on Form 20-F for the year ended 31st December, 2007
on file with the U.S. Securities and Exchange Commission. These
risks and uncertainties include but are not limited to (1) risks
associated with technology, including delayed launches, launch
failures and in-orbit failures, (2) regulatory risks, and (3)
litigation and market risks. The foregoing list of important
factors is not exclusive. Furthermore, AsiaSat operates in an
industry sector where securities values may be volatile and may be
influenced by economic and other factors beyond AsiaSat's control.
Media inquiries: Fashion TV Yaron Jakubowicz, CEO Email: Asia
Satellite Telecommunications Company Limited Sabrina Cubbon,
General Manager, Marketing Tel: +852-2500-0899 Mobile:
+852-9097-1210 Email: Winnie Pang, Manager, Corporate Affairs Tel:
+852-2500-0880 Email: DATASOURCE: Fashion TV CONTACT: Media
inquiries: Fashion TV, Yaron Jakubowicz, CEO, Email: ; Asia
Satellite Telecommunications Company Limited, Sabrina Cubbon,
General Manager, Marketing, Tel: +852-2500-0899, Mobile:
+852-9097-1210, Email: ; Winnie Pang, Manager, Corporate Affairs,
Tel: +852-2500-0880, Email:
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