SOUTHLAKE, Texas,
Aug. 25, 2020 /PRNewswire/ -- Sabre Corporation
(NASDAQ: SABR), the software and technology company that powers the
global travel industry, has announced two milestones on the
road to enabling NDC capabilities and creating the
leading global marketplace for personalized
travel.
Achieved in collaboration with travel agency Flight Centre
Travel Group and an airline partner, Sabre is
now Level 4 certified as an
aggregator under the International Air Transport Association
(IATA) NDC Certification Program. The achievement will help
Sabre in its aim to increase access to leading
content for all participants in the
travel value chain and constitutes one
of many enabling elements of the Sabre
platform.
"Flight Centre Travel Group is delighted to have supported Sabre
in achieving this milestone. As one of the largest leisure
and business travel agencies in the world, our priority has always
been to drive the NDC roadmap in order to ensure our customers
benefit from the opportunities that NDC presents," said
John Beauvais, Global Head of
Supply, Flight Centre Travel Group. "We have worked closely with
Sabre as a lead partner in their "Beyond NDC" initiative to help
achieve this over the last two years. However, in the post-Covid
era, NDC will play an even greater role in travel distribution. The
fact that Sabre is IATA Level 4 certified will enable our travel
consultants to access an even wider choice of content and provide
their customers with an even greater degree of
personalization."
The certification confirms Sabre's technical ability to
support a set of criteria related to full offer
and order management capabilities. It also
demonstrates additional progress for Sabre
in going beyond the NDC standards
– to facilitate omnichannel retailing and
distribution of intelligent airline offers and develop
scalable capabilities for travel intermediaries.
Belavia leveraging Sabre's NDC capabilities
Belavia – Belarusian Airlines became the first carrier globally
to achieve IATA's Level 3 certification using Sabre's airline IT
NDC capabilities, representing a meaningful step forward in the
airline's retailing evolution. A Sabre passenger service system
(PSS) customer, Belavia also launched Sabre's base level NDC
capabilities across its network. Headquartered in Minsk, Belavia serves a network of routes
between European cities and the Commonwealth of Independent States
(CIS), as well as several Middle
East destinations, making it an important provider of air
travel in Central and Eastern
Europe.
"As we ramp up our operations in response to the easing of
global lockdowns, our customers are
increasingly demanding personalized experiences and
flexibility," said Uladzimir Barkun, Deputy Director General,
IT (CIO) of Belavia. "NDC plays a key role in enabling us to
fulfil those expectations, helping us to market our content more
effectively. Making our content available through all
channels – including NDC – will ultimately help us in our recovery
efforts, and we are grateful to Sabre for partnering with us to
make this happen during such a difficult time for the travel
industry."
By harnessing data insights and intelligent
algorithms, Sabre is enabling travel suppliers and
sellers to retail, distribute and
fulfill increasingly personalized and dynamic
offers. Such content creates more relevant
experiences for travelers and expands commercial
opportunities for participants in
the Sabre ecosystem of travel solutions.
"Noteworthy under any circumstance, these achievements are all
the more remarkable given the challenges the industry faces amidst
the COVID-19 pandemic", said Kathy
Morgan, vice president, Offer Sourcing, Sabre Travel
Solutions. "NDC is one of many elements of Sabre's
platform, and this milestone is another step forward
in pursuing our vision for travel that
incorporates greater personalization, expanded commercial
opportunities and better experiences. I am grateful to
our partners – among them FlightCentre and Belavia – who,
while facing headwinds of their own, were highly engaged and
instrumental to helping us take these important
steps forward."
About Sabre Corporation
Sabre Corporation is a leading software and technology company
that powers the global travel industry, serving a wide range of
travel companies including airlines, hoteliers, travel agencies and
other suppliers. The company provides retailing, distribution and
fulfilment solutions that help its customers operate more
efficiently, drive revenue and offer personalized traveler
experiences. Through its leading travel marketplace, Sabre connects
travel suppliers with buyers from around the globe. Sabre's
technology platform manages more than $260B worth of global travel spend annually.
Headquartered in Southlake, Texas,
USA, Sabre serves customers in more than 160 countries around the
world. For more information,
visit www.sabre.com.
About Flight Centre Travel Group
Flight Centre Travel Group (FCTG) has grown to be one of the
world's largest travel agency groups since its founding in 1982.
Headquartered in Brisbane,
Australia, the company has more than 30 brands in its
portfolio globally (including the iconic Liberty Travel, GOGO
Vacations and StudentUniverse in the US). After starting as a
leisure travel agency, the company is now also one of the world's
largest corporate travel providers via its specialist brands. This
includes FCM Travel Solutions, one of the largest global travel
management companies with a presence in 100 countries, managing
business travel for large national and multinational corporations;
and Corporate Traveller, specialists in providing business travel
services to SME companies. Flight Centre has been listed on the
Australian Securities Exchange since 1995 (ASX: FLT) and is an ASX
S&P 100 company.
About Belavia - Belarusian Airlines
Belavia - Belarusian Airlines is the largest air carrier in the
Republic of Belarus. It is based
at Minsk National Airport and operates regular flights to 56
airports in 30 countries of Europe
and Asia. Belavia was founded on
March 5, 1996. Since 1997 the airline
has been a full member of the International Air Transport
Association (IATA) and since 2010 a member of the European Regional
Airlines Association (ERAA). The air fleet of Belavia consists of
28 aircraft (nine Boeing 737-800, four Boeing 737-500, four Boeing
737-300, four Embraer-175 and seven Embraer-195).
SABR-F
Media Contacts:
Kristin Hays
Kristin.hays@sabre.com
Heidi Castle
Heidi.castle@sabre.com
sabrenews@sabre.com
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SOURCE Sabre Corporation