SOUTHLAKE, Texas, Feb. 16, 2021 /PRNewswire/ -- Sabre
Corporation (NASDAQ: SABR), a leading software and technology
provider powering the global travel industry, today announced a
strategic long-term technology partnership with Louvre Hotels
Group, Europe's second-largest
enterprise hotel group counting almost 1,600 hotels across 54
countries and a subsidiary of Jin Jiang International.
With this new agreement, Louvre Hotels Group will benefit from
SynXis Central Reservations and its industry-leading reach with
connections to almost 900,000 travel agents and nearly 700 online
channels across the globe, including hundreds of online travel
agencies (OTAs) and metasearch engines. Louvre Hotels Group will be
able to pursue its ambitious plans to expand its hotel portfolio
footprint and global distribution reach while benefiting from
improved operational efficiencies.
"This partnership with Sabre is a priority to sustain our
ambitions, especially in this global context. We constantly develop
our network across the world with our brands from 1 star to 5
stars. Therefore, we want to deploy innovative distribution
strategies with robust technology solutions, to provide cutting
edge solutions to our investors and franchises while ensuring
technical and operational efficiency for our hotels," said
Pierre-Frédéric Roulot, CEO at Louvre Hotels Group. "For us, Sabre
Hospitality Solutions is offering the best combination of
innovation, platform, security, scale and service."
In addition to increased distribution and reach, Louvre Hotels
Group will have the ability to create differentiated capabilities
with seamless integration of Louvre's suite of customized
applications and other third-party systems via an extensive API
library.
"In today's evolving travel and hospitality industry, it is
critical that hoteliers have a unified, highly-flexible technology
platform that allows them to drive commercial performance, enable
operational excellence, and do this on a reliable platform that
just works," said Scott Wilson,
president of Sabre Hospitality Solutions. "Sabre's industry-leading
solutions will extend Louvre Hotels Group's distribution reach with
speed of innovation, performance, and stability inherent in an
industry leading platform while providing the ability to create
highly differentiated experiences for both its brands and its
guests."
As Europe's second largest
hotel groups, Louvre Hotels Group's technology must be flexible and
adaptable to an ever-changing technology landscape. With a growing
and diverse portfolio of hotels including 11 brands ranging from 1
to 5 stars and the need to cater to various value propositions,
Louvre Hotels Group must achieve strong performance and a high rate
of innovation to pursue its transformation.
SynXis Central Reservation provides an extensive suite of
capabilities that enables hoteliers to achieve deep engagement with
their guests. SynXis Booking Engine offers a full suite of digital
services to increase consumer engagement and conversion. SynXis
Intelligent Retailing allows hoteliers to rapidly create new
products, services, merchandise, and experiences and effectively
retail them through all channels by tailoring offers to the guest
using artificial intelligence. Channel Connect further simplifies
and automates distribution, maximizing exposure to local, regional
and global markets while SynXis Voice Agent offers advanced tools
to deliver a personalized experience through guest recognition,
facilitating the creation of tailored packages and providing
further opportunities for increased revenue per
transaction.
About Louvre Hotels Group
Louvre Hotels Group is a
major player in the global hospitality industry, with a portfolio
that now includes almost 1,600 hotels in 54 countries. It has
a full hotel offering, spanning 1 star to 5 stars, with the Louvre
Hotels Group's historic brands (Royal
Tulip, Golden Tulip,
Campanile, Tulip Residences, Kyriad, Kyriad Direct,
Tulip Inn, and Première Classe), the 5 brands of the Sarovar
network in India, the French
Group Hôtels & Préférence and the brand
TemptingPlaces, and Chinese brand Metropolo. The
group also has a distribution agreement with
the Barrière Group. Louvre Hotels Group is a
subsidiary of Jin Jiang International Holdings Co., Ltd.,
the 2nd hospitality group in the
world."
About Sabre Corporation
Sabre Corporation is a
leading software and technology Company that powers the global
travel industry, serving a wide range of travel companies including
airlines, hoteliers, travel agencies and other suppliers. The
Company provides retailing, distribution and fulfilment solutions
that help its customers operate more efficiently, drive revenue and
offer personalized traveler experiences. Through its leading travel
marketplace, Sabre connects travel suppliers with buyers from
around the globe. Sabre's technology platform manages more than
$260B worth of global travel spend
annually. Headquartered in Southlake,
Texas, USA, Sabre serves customers in more than 160
countries around the world. For more information visit
www.sabre.com.
SABR-F
Media Contact:
Kristin Hays
Kristin.Hays@sabre.com
Heidi Castle
Heidi.castle@sabre.com / sabrenews@sabre.com
Investors Contact:
Kevin Crissey
sabreinvestorrelations@sabre.com
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SOURCE Sabre Corporation