Cingular Meets Greensboro's Need for Speed With New Ultra-Fast Wireless Broadband Service
09 Novembre 2006 - 12:00PM
PR Newswire (US)
Mobile Broadband Services Transform City into Wireless Speedway
GREENSBORO, N.C., Nov. 9 /PRNewswire/ -- Cingular is transforming
Greensboro into a wireless speedway as it launches its new mobile
broadband service. The nation's largest wireless carrier today
begins offering 3G (third generation) wireless broadband services
throughout the greater metropolitan area. Cingular customers in
Greensboro now have access to a super-charged mobile broadband
network, providing them with high-speed access to information in a
world that has gone mobile. Customers can use the third generation
(3G) network to quickly access e-mail, browse the internet, connect
to business applications, or watch video clips while on the go, in
a fraction of the time it used to take. Additionally, Cingular
customers using a 3G handset can access all the company's data
services whenever they're connected to the Cingular network.
"People want mobile access to communications and information
services wherever they are, whether they are taking in a Spartans
game at the Coliseum, visiting a customer downtown, or working from
home," said Alison Hall, vice president and general manager for
Cingular's Carolinas market. "Our 3G network complements the
broadband experience customers already receive at work by extending
an 'invisible wire' throughout our service area, making almost any
location in Greensboro a wireless hot spot." Cingular's 3G network
provides average download data speeds between 400- 700 kilobits per
second, with bursts of over a megabit per second. The company
currently provides 3G service in approximately 110 cities and towns
located near more than 55 major metropolitan markets, including
Charlotte and Raleigh. The new network will launch in Greensboro
and Columbia this week. Cingular will expand its 3G network
coverage area to most major markets by the end of 2006. Cingular's
3G network is the first widely-available service in the world to
use HSDPA/UMTS (High Speed Downlink Packet Access/Universal Mobile
Telephone System) technology. This technology makes it possible for
people to enjoy a wide variety of wireless content. HSDPA/UMTS
gives Cingular the advantage of offering simultaneous voice and
data services to customers and is based upon the global standard
for wireless communications -- GSM (Global System for Mobile
Communication) -- used by more than one billion people in more than
210 countries. For Greensboro's businesses and consumers, this
means more feature-rich services and content, and for Cingular, a
more economical method for carrying traffic and more efficient use
of spectrum. PERSONAL MOBILITY - FAST AND FURIOUS Customers who
want to watch video highlights of last night's Panthers' game, or
get a preview of HBO's "Entourage" series, can see it all -- and
more -- by signing up for Cingular Video. Cingular Video is an
on-demand streaming video service with a comprehensive selection of
popular mobile content, with personalized access to razor-sharp
clips that can be viewed on 3G-capable Cingular phones. "We've
structured Cingular Video so that customers can quickly and easily
personalize and access some of their favorite entertainment and
information sites," said Hall. "Imagine a soccer mom who can now
get regular weather video updates every 30 minutes from her phone
on the way between her son's or daughter's activities." Cingular
Video offers quick access to content users care about most.
Cingular Video users can create a personalized home page with up to
three links to their favorite video sites. In addition, the service
is pre-set to automatically stream localized weather information to
a user's personalized "News & Weather" page each day and
provides local weather forecasts in 100 cities across the country,
three times more cities than any other service provider. Basic
Cingular Video service includes more options for families from
media outlets including ABC TV, Cartoon Network, CNN, Disney
Channel, Disney Mobile Studios, ESPN, FOX Sports, FOX News, FOX TV,
FUEL, HBO Family (premium), HBO Mobile (premium), iFilm, Jayski
Alerts, Music Choice, NASCAR.com To Go (premium), NCAA Championship
Sports Content, NBC, Richard Childress Racing, SPEED, The Weather
Channel and TV Guide Channel. Cingular currently offers 3G service
on the LG CU500 handset and will add several other handsets to its
product line, including adding support for HSDPA, in the coming
months. Prices for Cingular 3G handsets start at only $49.99 after
a mail-in rebate for a two-year service plan commitment. Cingular
Video requires a $19.99 MEdia Net Unlimited data package. Premium
content, such as HBO Mobile, is available on an additional monthly
subscription basis, while other content, such as music video clips
from Music Choice, is available on a pay-per-view basis for a
24-hour period of time. While some wireless providers offer only a
limited set of "non-premium" content options, Cingular Video
provides the most complete basic-service package available in the
U.S. market. Cingular Video is the only service to offer FOX News
clips in addition to news broadcasts from CNN and NBC. MOBILIZING
BUSINESS AT HIGH-SPEED Utilizing its 3G network, Cingular's
LaptopConnect solutions give businesses the ability to use their
laptops to access the Internet or e-mail, download large files and
attachments, or run corporate business applications at average data
speeds between 400-700Kbps (kilobits per second) on the downlink,
with bursts to more than a megabit per second. "Businesses need the
same fast reliable access to information whether they're working
from a desktop in their office or making a presentation to a
customer at an offsite location," said Jeff Bradley, vice president
for Cingular's Business Markets Group. "They don't want to wait for
a large contract to download or access their company's intranet
site to check inventory status. With BroadbandConnect, they don't
have to anymore." Cingular LaptopConnect combines either an
external LaptopConnect card or an integrated modem within a Laptop
and Cingular's Communication Manager to provide access to the 3G
network. The service also offers additional security features
compared to alternative wireless technologies. Customers can
purchase a Sierra Wireless laptop modem card for $49.99 after
rebate when they sign up for a qualifying voice plan and two-year,
Unlimited DataConnect plan. Customers can also purchase a Dell
Latitude D620 or Dell Latitude D820 at
http://www.cingular.com/dell. Cingular's Unlimited DataConnect plan
is currently $59.99 for those customers who sign up for a two-year
term and have a qualifying voice plan with Cingular. Additionally,
business customers traveling outside the United States can select
one of two international data plans. Cingular DataConnect North
America ($109.99 for 100MB) for travel within Canada and Mexico,
and DataConnect Global ($139.99 for 100MB), an overseas plan - both
include unlimited data usage on Cingular's domestic data networks.
Cingular is the first and only carrier in the world to offer a
single card/single rate plan solution for international travelers.
All Cingular LaptopConnect cards and Integrated modems are
dual-band HSDPA/UMTS (850/1900Mhz) and quad-band EDGE/GPRS
(Enhanced Data Rates for Global Evolution/General Packet Radio
Service) in four bands (850/900/1800/1900Mhz), which means the
devices are interoperable between the company's nationwide EDGE
network and its 3G network. Some cards to be made available soon
also include the 2100Mhz band, offering either HSDPA or UMTS
broadband speeds in select countries. THE TECHNOLOGY: HSDPA/UMTS
HSDPA is the high-speed evolution of GSM/EDGE (Global System for
Mobile Communication), which shares a common core network and
therefore is backward compatible with EDGE/GPRS. In areas where the
3G network is not available, customers will automatically receive
service on the company's EDGE network. The Cingular EDGE network is
available in more than 13,000 cities and towns and in areas along
40,000 miles of highways, providing average data speeds between
70-135 kbps. Cingular customers can make and receive voice calls in
more than 190 countries and access data services in more than 100
countries. The Greensboro launch is part of the company's $385
million investment in its Carolinas network this year. Cingular's
local investment is part of a more than $6 billion commitment to
enhance and expand its ALLOVER(R) network nationwide this year.
About Cingular Wireless Cingular Wireless is the largest wireless
carrier in the United States, serving 58.7 million customers.
Cingular, a joint venture between AT&T Inc. (NYSE:T) and
BellSouth Corporation (NYSE:BLS), has the largest digital voice and
data network in the nation -- the ALLOVER(TM) network -- and the
largest mobile-to-mobile community of any national wireless
carrier. Cingular is a leader in third generation wireless
technology. Its 3G network is the first widely available service in
the world to use HSDPA (High Speed Downlink Packet Access)
technology. Cingular is the only U.S. wireless carrier to offer
Rollover(R), the wireless plan that lets customers keep their
unused monthly minutes. Details of the company are available at
http://www.cingular.com/. Get Cingular Wireless press releases
emailed to you automatically. Sign up at
http://cingular.mediaroom.com/. DATASOURCE: Cingular Wireless
CONTACT: Laurie Parker of Cingular Wireless, +1-615-221-3690, or
wireless, +1-615-202-3463, or Web site: http://www.cingular.com/
http://cingular.mediaroom.com/ http://www.cingular.com/dell
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