The Roadshow, beginning February, will expand on Falcon.io's
recently released Digital Marketing Trends Handbook
CHICAGO, Jan. 23, 2020 /PRNewswire/ -- Falcon.io, a Cision
company, today announced the dates for its inaugural
Digital Marketing Trends Roadshow. The 2020 Roadshow meetups
will take place in selected cities in North America, Europe and Australia, beginning this February and ending
in April.
The Roadshow is based on Falcon.io's recently released 2020
Digital Marketing Trends Handbook, an annual report by Falcon.io
now in its fourth edition. The handbook lists the 15 digital trends
most likely to affect marketers in 2020. The trends were compiled
based on industry research, Falcon.io's expertise, as well as input
from customers, partners and influencers.
At each meetup, an expert panel will discuss the key trends and
the consumer behavior driving them, as well as strategies for how
marketers can turn these trends to their advantage in 2020 and
beyond.
Some of the topics explored in the handbook include:
- How private messaging apps are taking over customer
service
- The latest evolution of social media advertising
- How the demand for authenticity is changing influencer
marketing
"Falcon.io's Digital Marketing Trends Handbook has become such a
popular piece of content, that we were excited to launch the
roadshow to get the opportunity to dive deeper into the trends
impacting our industry," explained Dino
Kuckovic, Community Marketing Lead at Falcon.io.
"We can't wait to see what topics arise in each city, and get
the chance to further explore insights and questions with our peers
face-to-face."
The 2020 Roadshow dates and locations are:
- Vancouver, February 5
- London, February 12
- Miami, February 27
- Amsterdam, March 5
- Zürich, March 11
- Melbourne, March 18
- Hamburg, March 26
- New York City, April 1
- Austin, April 7
- Chicago, April 28
For more details and to register, visit Falcon.io's Events
Hub at www.falcon.io/events.
Falcon.io will also be hosting a webinar on January 23rd addressing the social
media trends covered in the report. The webinar will be co-hosted
by social media consultant and influencer Matt Navarra, and will be available on-demand
afterwards.
To download and read the full 2020 Digital Marketing Trends
Handbook, click here.
About Falcon.io
Falcon.io offers an
integrated SaaS platform for social media listening, engaging,
publishing, advertising, analytics and benchmarking. The company
enables its clients to explore the full potential of digital
marketing by managing multiple customer touchpoints from one
platform. Its client portfolio includes Carlsberg, Toyota,
William Grant & Sons, momondo,
Panasonic and Coca-Cola. For more information, visit
www.falcon.io.
About Cision
Cision Ltd (NYSE: CISN) is a
leading global provider of earned media software and services to
public relations and marketing communications professionals.
Cision's software allows users to identify key influencers, craft
and distribute strategic content, and measure meaningful impact.
Cision has over 4,800 employees with offices in 22 countries
throughout the Americas, EMEA, and APAC. For more information about
its award-winning products and services, including the Cision
Communications Cloud®, visit www.cision.com and follow Cision
on Twitter @Cision.
Media Contact:
Rebecca
Dersh
PR Manager, Cision
cisionpr@cision.com
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