GoDaddy Airo™ uses AI to help small business owners save time
and money and attract new customers
- New survey from GoDaddy has revealed that despite most Canadian
entrepreneurs believing that AI can save them time and money, only
one in five have used it for business tasks.
- On average, small business owners expect to save $2,600 and 260 hours each year using AI.
- GoDaddy Airo™ aims to make using generative AI easy and fast
for busy small business owners
TORONTO, Feb. 26,
2024 /CNW/ -- Millions of Canadian entrepreneurs are
potentially missing out on saving time and money by not harnessing
AI for their businesses, according to a new survey
by GoDaddy.
The research, conducted among more than 500 Canadian small
business owners, found that just one in five has used generative AI
for business-related tasks, despite most expecting AI to help
reduce costs and hours worked. The average Canadian small business
owner estimates that generative AI tools could save them
$2,600 and around 260 hours per year,
while one in four believe the technology can reduce their workload
by 500 hours or more annually.
GoDaddy's data shows that a lack of confidence in applying
generative AI to business tasks is the main barrier to more
widespread use among entrepreneurs.
- Almost 3 out of 5 (62%) believe that generative AI could help
them run and grow their business
- Half (50%) admit they don't know how to start using generative
AI, citing a lack of easy-to-use solutions for small business
owners
- Three in five (61%) survey respondents have used AI for
personal tasks, demonstrating enthusiasm for the technology
The Right Solution for Any Canadian Small Businesses
To help new and existing small businesses easily take advantage
of generative AI, GoDaddy just launched GoDaddy Airo™ in
Canada and the U.S. an AI-powered
solution designed to help them save time and attract new
customers.
If someone has an inkling of an idea, GoDaddy Airo™ can
recommend catchy domain name options with just a description of
their business. Seconds after registering a domain, GoDaddy Airo™
instantly starts generating content for the business,
including:
- Unique, eye-catching logo designs that can be easily customized
to fit the business.
- A fully built website with imagery and content designed to help
the business engage and attract customers.
- A professional email account that strengthens the credibility
and prestige of the business.
- By simply uploading a product photo, an auto-generated custom
product description is created for an online store.
If a new or existing business wants to grow, it can quickly get
plans and recommendations through GoDaddy Airo™ features in
seconds, including:
- Comprehensive email marketing campaigns with suggested content
and imagery.
- Social media calendar with recommendations of when to ideally
post.
- Compelling social media and search engine ads to bring traffic
to the business's website.
"Canadian small business owners understand the potentially
transformative power of generative AI, yet half of them lack the
confidence or knowledge to apply it to their ventures," said
Young Lee, head of GoDaddy Canada.
"That's about to change."
Ways to Learn More
See everything GoDaddy is doing when it comes to generative AI
by visiting: https://www.godaddy.com/en-ca/offers/airo
Small businesses interested in more information can learn from
and interact live with Laka Sriram,
GoDaddy VP of AI and the leader of design and development of
GoDaddy Airo™, during an upcoming Livestream
Q&A.
About the Survey
An online survey was conducted between
January 15 and 22, 2024, using an online business panel.
Small Business (100 employees and under) owners, Side Hustle
entrepreneurs, and Solopreneurs (one individual) were among the 504
total respondents in Canada who
participated in the survey.
About GoDaddy
GoDaddy helps millions of entrepreneurs globally start, grow,
and scale their businesses. People come to GoDaddy to name their
idea, build a professional website, attract customers, sell their
products and services, and accept payments online and in-person.
GoDaddy's easy-to-use tools help microbusiness owners manage
everything in one place and its expert guides are available to
provide assistance 24/7. To learn more about the company, visit
www.GoDaddy.com.
SOURCE GoDaddy Inc.
SOURCE GoDaddy