NEW YORK, July 18, 2018 /PRNewswire/ -- Bloomberg announced
today the expansion of its relationship with Twitter, launching a
real-time feed of curated Twitter data, so that enterprise clients
can incorporate the most financially relevant content into their
trading algorithms. Built on the back of Bloomberg's robust Natural
Language Processing techniques and available through the company's
Event-Driven Feeds (EDF) product, the data allows financial firms
to extract value by making sense of the over 500 million Tweets per
day.
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The use of Twitter for disclosing material company news has
increased since 2013, when the Securities and Exchange Commission
(SEC) provided guidance on doing so. Twitter also continues to be
the service of choice for influential financial professionals to
broadcast market-moving views. Yet, the financial industry
struggles with the sheer volume of Twitter content, which can
create a lag in market reaction and introduce unnecessary risks
when making trading decisions.
"Our customers tell us that Twitter data is a vital part of
their information-driven trading strategies, helping them uncover
early trends and changes in sentiment," said Tony McManus, Bloomberg Enterprise Data CIO.
"Our Twitter EDF feed will help quantitative traders to capitalize
on Twitter's influence on the markets through constantly evolving
curation methodologies. These include proprietary NLP modeling,
coupled with Bloomberg's reputation for data quality and the
expertise of a world-class news organization."
Bloomberg's social media offering has continued to grow since
the company became the first financial information platform to
integrate Tweets in April 2013.
In addition to advanced curation technologies, Bloomberg's Twitter
EDF ensures clients can cut through the noise with the assignment
of relevant topic tags, company extraction and mapping, people
extraction, company level sentiment and journalistic oversight of
handle verification. Built on the back of innovative NLP
techniques, raw Tweets along with derived and assigned metadata
will be available via the Bloomberg EDF delivery technologies.
"We're excited to expand our partnership with Bloomberg to
deliver even more value from Twitter data for investment
professionals," said Bruce Falck,
Twitter's Revenue Product Lead. "People come to Twitter for
breaking news, and this new, real-time Twitter data feed gives
finance professionals an increased ability to find meaningful and
relevant news with the speed, quality, and accuracy they expect
from Bloomberg."
Bloomberg's Event-Driven Feeds products are highly structured
and designed to deliver real-time, machine-readable data, including
breaking headlines, exclusive global coverage, structured financial
data, news analytics and global economic indicators for black box
applications. Event- Driven Feeds are part of Bloomberg's
Enterprise Data business, which produces high-quality pricing,
reference and regulatory data sets, real-time market, event and
news data, liquidity analytics along with data management and
distribution technologies. More information about Bloomberg's
Twitter EDF and other products can be found at:
www.bloomberg.com/edf.
About Bloomberg
Bloomberg, the global business and
financial information and news leader, gives influential decision
makers a critical edge by connecting them to a dynamic network of
information, people and ideas. The company's strength – delivering
data, news and analytics through innovative technology, quickly and
accurately – is at the core of the Bloomberg Terminal. Bloomberg's
enterprise solutions build on the company's core strength:
leveraging technology to allow customers to access, integrate,
distribute and manage data and information across organizations
more efficiently and effectively. For more information,
visit www.bloomberg.com or request a demo.
About Twitter
Twitter, Inc. (NYSE: TWTR) is what's happening in the world right
now. From breaking news and entertainment to sports and politics,
from big events to everyday interests. If it's happening anywhere,
it's happening first on Twitter. Twitter is where the full story
unfolds with all the live commentary and where live events come to
life unlike anywhere else. Twitter is available in more than 40
languages around the world. The service can be accessed at
Twitter.com, on a variety of mobile devices and via SMS. For more
information, visit about.twitter.com or follow
@twitter.
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SOURCE Bloomberg