XOM Exxon Mobil Corp

ExxonMobil today announced that its just concluded 90-day credit card promotion resulted in more than 80,000 new cardholders for the proprietary ExxonMobil Credit Card. A majority of these new cardholders took advantage of the opportunity to get a free Speedpass upon acceptance. During the promotion, ExxonMobil teamed with GE Consumer Finance for a major integrated marketing campaign to attract new ExxonMobil Credit Card customers. Beginning in March, and running through the end of May, each new account received a $10 statement credit after the first use of the card. The offer was heavily promoted at ExxonMobil's 14,000-plus retail locations in the U.S. with enhanced on-site marketing. Exxon and Mobil retailers supported this promotion with their own giveaways ranging from travel mugs to $10 off a 10-gallon fill-up when customers applied for the ExxonMobil card. The promotion generated more than twice the number of applications received during the same period last year. "We are extremely pleased with the promotion's results," said Bill Wang, global personal card programs manager, ExxonMobil Fuels Marketing. "We could not have achieved these best-in-class results if it were not for the hard work and support of our retailers and sales force. "The ExxonMobil Credit Card business is important to us and to our retailers. We appreciate our cardholders' loyalty. This successful promotion was also an exciting way to attract new members to the ExxonMobil card family." During the same period, GE Consumer Finance issued new, improved ExxonMobil cards to more than 7 million existing cardholders. More than 80 percent of existing cardholders have already made use of their newly-issued card. These new cards provide enhanced cardholder benefits that deliver improved credit card security and flexibility. The new ExxonMobil Consumer and Business cards: -- Incorporate new and enhanced fraud deterrent technology -- Provide cardholders a choice of payment dates, and -- Incorporate a standardized 16-digit account number. the ExxonMobil Consumer Credit Card also features a zero credit card fraud liability that fully protects cardholders in the event their card is lost or stolen. ExxonMobil cardholders -- Consumer and Business cardholders -- can choose to link their cards to a free Speedpass key tag for an even faster and more convenient way to pay. Beginning June 1 through August 31, participating Exxon and Mobil locations will feature a Speedpass promotion for both current and new Speedpass customers. For additional information about ExxonMobil Credit Cards, visit www.exxonmobilcard.com or www.exxonmobilbusiness.com. For more information on GE Consumer Finance, visit www.geconsumerfinance.com. ExxonMobil, Exxon, Mobil, and Speedpass are trademarks of Exxon Mobil Corporation (NYSE:XOM) or one of its subsidiaries.