"Canadian Tire Drivers Academy" revolutionizes driver
education by combining road safety and car maintenance education, a
new vehicle fleet, complimentary roadside assistance and discounts
on automotive services and products
TORONTO, June 21, 2012 /CNW/ - Canadian Tire today
launched a revolution in new driver training with Canada's newest driving school, the "Canadian
Tire Drivers Academy™." The Canadian Tire Drivers Academy
offers among the most competitive and valuable suite of benefits of
any driver training program in Canada.
Students will benefit from experienced and licensed driving
instructors, new classrooms and hands-on car maintenance training
from certified mechanics. Students will learn to drive in new
2012 Chevrolet Cruze or Sonic cars that are also available for road
tests.
Graduates of the Canadian Tire Drivers Academy will receive a
Canadian Tire Drivers Club Membership™ that includes complimentary
Canadian Tire Roadside Assistance® for one year and
numerous discounts and offers on auto products and services.
Initially launching as a pilot program in Ontario, the Canadian Tire Drivers Academy is
setting a new industry benchmark in driver education.
"The Canadian Tire Drivers Academy is a natural extension of our
90-year history in the automotive parts and service business," said
Allan MacDonald, Senior Vice
President, Automotive at Canadian Tire. "This is a state-of-the-art
driving school model that will give new drivers the tools they need
to drive safely and help keep their car in good maintenance from
day one."
Classes will launch in Toronto
on August 13 near the Leslie and
Lakeshore Canadian Tire store. Other locations are currently being
reviewed in Ontario and across
Canada.
The Canadian Tire Drivers Academy is an Ontario Ministry of
Transportation approved Beginner Drivers Education course
provider.
For more information on the Canadian Tire Drivers Academy or to
register, please visit canadiantire.ca/driversacademy or call
1-855-61-DRIVE (37483).
About Canadian Tire
Canadian Tire Corporation, Limited (TSX: CTC.a) (TSX: CTC) is one
of Canada's most-shopped general
retailers and the country's largest sporting goods retailer, with
more than 1,700 retail and gasoline outlets from coast-to-coast.
Our primary retail business categories - Automotive, Living,
Fixing, Sports, Playing and Apparel - are supported and
strengthened by our Financial Services division, which offers such
products and services as Canadian Tire Home Services, credit cards,
retail deposits, in-store financing, product warranties, and
insurance. Nearly 68,000 people are employed across the Canadian
Tire enterprise, which was founded in 1922 and remains one of
Canada's most recognized and
trusted brands.
2012 Chevy Sonic, 2012 Chevy Cruze and the Chevrolet Bow Tie
design are trademarks of General Motors LLC, used under licence to
Canadian Tire Financial Services Limited, carrying on business as
Canadian Tire Drivers Academy.
SOURCE CANADIAN TIRE CORPORATION, LIMITED
Image with caption: "Allan
MacDonald, Senior Vice President of Automotive at Canadian
Tire launches the Canadian Tire Drivers Academy in Toronto on Thursday,
June 21. The Canadian Tire Drivers Academy combines road
safety and car maintenance education. (CNW Group/CANADIAN TIRE
CORPORATION, LIMITED)". Image available at:
http://photos.newswire.ca/images/download/20120621_C3021_PHOTO_EN_15445.jpg
Image with caption: "A Canadian Tire Drivers Academy instructor
demonstrates car maintenance to a student. The Canadian Tire
Drivers Academy combines road safety and car maintenance education.
(CNW Group/CANADIAN TIRE CORPORATION, LIMITED)". Image available
at:
http://photos.newswire.ca/images/download/20120621_C3021_PHOTO_EN_15447.jpg
