DALLAS, June 12, 2014 /PRNewswire/ -- Alliance Data
Systems Corporation (NYSE: ADS), a leading provider of loyalty and
marketing solutions derived from transaction-rich data, today
announced that Precima, a consulting and analytics firm
specializing in shopper insights and housed within the Canadian
LoyaltyOne business, signed a new long-term agreement to develop
and execute customer-centric merchandising and marketing strategies
for Loblaw Companies Limited (TSX: L, "Loblaw"). Precima's business
focus is primarily mid- to large-size companies that tend to have
thousands of SKUs (products), such as grocers and pharmacies.
Loblaw is Canada's food and
pharmacy leader, the nation's largest retailer, and the majority
unitholder of Choice Properties Real Estate Investment Trust. With
more than 2,300 locations across Canada, Loblaw provides grocery, pharmacy,
health and beauty, apparel, general merchandise, banking, and
wireless mobile products and services.
Loblaw will leverage Precima's advanced analytics and modeling
solutions, built with store-level, product-level (SKU) and
customer-level data, to glean insights that will enable more
profitable merchandising and marketing decisions. Building on
previous consulting engagements for Loblaw, Precima will continue
helping Loblaw on a more substantial, long-term basis to better
understand its customers and incorporate these insights into key
business decisions to enrich the shopping experience and increase
sales. Additionally, Precima will provide customized reporting for
hundreds of consumer package goods companies offering real-time
results on targeted and mass promotional offers delivered through
email, mobile, and in-store. These immediate insights of customer
shopping behaviors provide a "pulse" on promotion and pricing
performance, and enable Loblaw and participating vendors to modify
pricing, product assortment and promotion decisions to drive
improved marketing return on investment.
"At Loblaw, we believe in the need to speak to the individual.
Our work with Precima allows us to do so and to provide innovative
programs that are relevant and personalized to our customers," said
Uwe Stueckmann, senior vice president, marketing, of Loblaw
Companies Limited. "We're looking forward to continuing our
engagement with Precima and leading the path in
customer-centricity."
"Identifying a new growth opportunity within LoyaltyOne, we
established a unique consulting and analytical services division
with a focus on using transaction-level data to understand a
client's customer behavior. We then use that information to create
customer-centric merchandising strategies as well as targeted
one-to-one customer communications to help engender loyalty and
drive sales," said Bryan Pearson,
president of LoyaltyOne. "Precima will use its combination of
loyalty, analytics and retail industry expertise to explore new
business opportunities with coalition and non-coalition retailers,
around the globe."
About Loblaw Companies Limited
Loblaw Companies Limited is Canada's food and pharmacy leader, the
nation's largest retailer, and the majority unitholder of Choice
Properties Real Estate Investment Trust. Loblaw provides Canadians
with grocery, pharmacy, health and beauty, apparel, general
merchandise, banking, and wireless mobile products and services.
With more than 2,300 corporate, franchised and Associate-owned
locations, Loblaw, its franchisees, and Associate-owners employ
approximately 192,000 full- and part-time employees, making it one
of Canada's largest private sector
employers.
Loblaw's purpose – Live Life Well – puts first the needs and
well-being of Canadians who make one billion transactions annually
in the companies' stores. Loblaw is positioned to meet and exceed
those needs in many ways: convenient locations; more than 1,050
grocery stores that span the value spectrum from discount to
specialty; full-service pharmacies at more than 1,250 Shoppers Drug
Mart and Pharmaprix locations and more than 500 Loblaw locations;
no-fee banking with PC Financial; affordable Joe Fresh fashion and family apparel; and three
of Canada's top consumer brands in
Life Brand®, noname® and President's Choice®. Through the PC Plus™
and Shoppers Optimum® loyalty programs, more than one in every
three Canadians are rewarded for shopping with the companies.
About LoyaltyOne
LoyaltyOne is a global leader in the design and implementation
of coalition loyalty programs, customer analytics and loyalty
services for Fortune 1000 clients around the world. LoyaltyOne's
unparalleled track record delivering sustained business performance
improvement for clients stems from its unique combination of
hands-on practitioner experience and continuous thought leadership.
LoyaltyOne has over 20 years history leveraging data-driven
insights to develop and operate some of the world's most effective
loyalty programs and customer-centric solutions. These include the
AIR MILES Reward Program, North
America's premier coalition loyalty program; a majority
stake in European-based BrandLoyalty, one of the largest and most
successful campaign-driven loyalty marketers outside of the
Americas; and a working partnership with Latin America's leading coalition program,
dotz. LoyaltyOne is also the owner of COLLOQUY, a group dedicated
to research, publishing and education for the global loyalty
industry.
About Precima
Precima is a consulting and analytical services division of
LoyaltyOne. Precima software-as-a-service solutions use shopper
insights to enable more profitable merchandising and marketing
decisions. Leveraging its unique combination of loyalty, analytics
and retail industry expertise, honed over 18 years, Precima helps
clients deliver on the promise of shopper-centricity for
sustainable competitive advantage.
About Alliance Data
Alliance Data® (NYSE: ADS) and its combined
businesses is a leading global provider of data-driven marketing
and loyalty solutions serving large, consumer-based industries. The
Company creates and deploys customized solutions, enhancing the
critical customer marketing experience; the result is measurably
changing consumer behavior while driving business growth and
profitability for some of today's most recognizable brands.
Alliance Data helps its clients create and increase customer
loyalty through solutions that engage millions of customers each
day across multiple touch points using traditional, digital, mobile
and emerging technologies. An S&P 500 company headquartered in
Dallas, Alliance Data and its
three businesses employ approximately 12,000 associates at more
than 80 locations worldwide. Alliance Data was named to
FORTUNE magazine's 2014 list of World's Most Admired
Companies.
Alliance Data consists of three businesses: Alliance Data Retail
Services, a leading provider of marketing-driven credit solutions;
Epsilon®, a leading provider of multichannel,
data-driven technologies and marketing services; and
LoyaltyOne®, which owns and operates the AIR
MILES® Reward Program, Canada's premier coalition loyalty program.
For more information about the company, visit our website,
www.alliancedata.com, or follow us on Twitter via
@AllianceData.
Alliance Data's Safe Harbor Statement/Forward Looking
Statements
This release may contain forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933, as amended,
and Section 21E of the Securities Exchange Act of 1934, as amended.
Such statements may use words such as "anticipate," "believe,"
"continue, " "could," "estimate," "expect," "intend, " "may, "
"predict," "project," "would," and similar expressions as they
relate to us or our management. When we make forward-looking
statements, we are basing them on our management's beliefs and
assumptions, using information currently available to us. Although
we believe that the expectations reflected in the forward-looking
statements are reasonable, these forward-looking statements are
subject to risks, uncertainties and assumptions, including those
discussed in our filings with the Securities and Exchange
Commission.
If one or more of these or other risks or uncertainties
materialize, or if our underlying assumptions prove to be
incorrect, actual results may vary materially from what we
projected. Any forward-looking statements contained in this
presentation reflect our current views with respect to future
events and are subject to these and other risks, uncertainties and
assumptions relating to our operations, results of operations,
growth strategy and liquidity. We have no intention, and disclaim
any obligation, to update or revise any forward-looking statements,
whether as a result of new information, future results or
otherwise, except as required by law.
"Safe Harbor" Statement under the Private Securities Litigation
Reform Act of 1995: Statements in this presentation regarding
Alliance Data Systems Corporation's business which are not
historical facts are "forward-looking statements" that involve
risks and uncertainties. For a discussion of such risks and
uncertainties, which could cause actual results to differ from
those contained in the forward-looking statements, see "Risk
Factors" in the Company's Annual Report on Form 10-K for the most
recently ended fiscal year. Risk factors may be updated in Item 1A
in each of the Company's Quarterly Reports on Form 10-Q for each
quarterly period subsequent to the Company's most recent Form
10-K.
Contact:
Alliance Data
Tiffany Louder – Investor
Relations
214-494-3048
tiffany.louder@alliancedata.com
Julie Prozeller –
Analysts/Investors
FTI Consulting
212-850-5721
alliancedata@fticonsulting.com
Shelley Whiddon –
Media
214-494-3811
shelley.whiddon@alliancedata.com
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SOURCE Alliance Data Systems Corporation