MONTREAL, VANCOUVER, British
Columbia and PETACH TIKVA, Israel, Oct. 28,
2020 /PRNewswire/ -- Rogers Sugar Inc. (TSX: RSI),
parent of Lantic Inc. ("Lantic"), one of the leading sugar
manufacturers in North America, and DouxMatok, a food-tech
company and pioneer in the development of efficient flavor delivery
technologies, are pleased to announce a strategic collaboration to
deliver a unique sugar reduction solution based on cane sugar, to
food companies in North America.
DouxMatok's solution, which was validated in multiple consumer
tests and professional panels, is expected to be available to the
food industry in the United States as of 2021.
"We are extremely pleased to have secured an exclusive cane
sugar manufacturing agreement with DouxMatok for this
innovative technology that adds an important and much desired
customer solution to our natural sweetener portfolio," said
John Holliday, President and CEO of
Lantic. "As we see a noticeable trend towards a return to natural
cane sugar in many consumer products, the reduction of 30 to 50
percent in sugar content makes this move even more compelling. With
proven commercial manufacturing in place, we are ready to support
the commercialization of this new solution to food companies in the
U.S. market."
DouxMatok's solution is based on real cane sugar and, therefore,
has the same sensorial profile, taste and other functionalities as
sugar. Its patented technology works by maximizing the efficiency
of sugar delivery to the sweet taste receptors, enhancing
consumers' perception of sweetness. This allows for
considerable reduction in sugar content, while retaining the same
taste consumers know and love. The solution offers a wide range of
applications, including: cookies, cakes, confectionery and
chocolate. DouxMatok's technology platform is backed by 24 granted
patents and has been developed for over six years by a leading
multidisciplinary team of scientists.
Over the past two years, Lantic and DouxMatok have worked
together to transition this innovation from pilot testing to
successful commercial scale manufacturing within Lantic's existing
sugar refining business, making industrial volumes already
available. The companies are working collaboratively with selected
food companies to support the development of new products as well
as the reformulation of existing products with less sugar,
more fibers and proteins to secure overall better nutrition.
"This exciting collaboration with Lantic represents an important
step towards commercialization of our solution," said
Eran Baniel, CEO of DouxMatok. "In
working with Lantic and its passionate entrepreneurial team, we are
confident we have the right partner to take on the largest
sugar market in the world. We are particularly excited about
our part in helping make the food we love healthier,
especially amid growing concerns around rising obesity."
About DouxMatok
DouxMatok is pioneering the development of efficient flavor
delivery technologies while improving the nutritional profile
of food products. Patented through 24 granted patents, its
sugar reduction solution maximizes the efficiency of sugar
delivery to the sweet taste receptors and enhances the perception
of sweetness, enabling substantial sugar reduction
without compromising taste, mouthfeel, or texture. Independent
consumer and expert sensory panel tests have confirmed that,
when using DouxMatok sugar, it is possible to reduce 30%-50% of the
sugar content in a wide range of food products while retaining
consumer preferences. For more details: www.douxmatok.com.
About Rogers Sugar Inc.
Rogers is a corporation established under the laws of
Canada. The Corporation holds all
of the common shares of Lantic and its administrative office is in
Montréal, Québec. Lantic operates cane sugar refineries in
Montreal, Québec and Vancouver, British Columbia, as well as the
only Canadian sugar beet processing facility in Taber, Alberta. Lantic's sugar products are
marketed under the "Lantic" trademark in Eastern Canada, and the "Rogers" trademark in
Western Canada and include granulated, icing, cube, yellow and
brown sugars, liquid sugars and specialty syrups. Lantic owns
all of the common shares of TMTC and its head office is
headquartered in Montréal, Québec. TMTC operates bottling plants in
Granby, Dégelis and
in St-Honoré-de-Shenley,
Québec and in Websterville,
Vermont. TMTC's products include maple syrup and derived
maple syrup products and are sold under various brand names, such
as L.B. Maple Treat, Great Northern, Decacer and Highland
Sugarworks.
Contact:
brooke@siliconvpr.com
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SOURCE DouxMatok and Rogers Sugar Inc.