BAU Blue Star Gold Corp

The battle for hockey’s most coveted trophy has just begun, but Bauer Hockey has already etched its name as the sport’s top brand at this year’s finals.

In the five major player equipment categories of sticks, skates, gloves, helmets and pants, Bauer Hockey is the overwhelming brand of choice for players from both Boston and Vancouver. Bauer once again dominates in the skate category with 84 percent of the skaters in this year’s finals choosing Bauer for their most vital piece of hockey equipment. Players in the finals also select Bauer as their stick of choice with 53 percent of players using Bauer in their quest for hockey’s ultimate prize. The next highest skate brand in the finals is 11 percent, while the next highest stick brand is only 25 percent.

“Our main focus as a company is to develop the most advanced and innovative products so that players can elevate their game and play at their highest possible level,” said Kevin Davis, President and CEO of Bauer Performance Sports, the parent company of Bauer Hockey. “The fact that Bauer continues to be the overwhelming choice for the game’s top players on the sport’s biggest stage is a testament to the dedication and commitment of everyone within our organization.”

In addition to its position as the No.1 skate and stick brand, Bauer is also the top choice in the finals for helmets (61 percent), gloves (61 percent) and pants (56 percent). No other manufacturer holds more than a 25 percent share in any category, while at least 53 percent of players choose Bauer in every equipment category.

Top Brands in the Finals - By Equipment Category

SKATES   STICKS   HELMETS   GLOVES   PANTS 1. Bauer – 84% 1. Bauer – 53% 1. Bauer – 61% 1. Bauer – 61% 1. Bauer – 56% 2. CCM – 11% 2. Easton – 25% 2. CCM – 17% 2. Warrior – 14% 2. Reebok – 17% 3. Reebok – 5% 3. Warrior – 14% 3. Reebok – 14% 3. Easton – 14% 3. CCM – 11% 4. Reebok – 5% 4. Easton – 8% 4. Reebok – 5% 4. Easton – 11% 5. CCM – 3% 5. CCM – 3% 5. Warrior – 5% 5. Rebellion – 3%

Based on Game 1 Rosters

About Bauer Hockey

Bauer Hockey is the world's most recognized designer, marketer and manufacturer of hockey equipment. Founded in Kitchener, Ontario in 1927, Bauer developed the first skate with a blade attached to a boot, forever changing the game of hockey. Since then, Bauer has continued to develop the most sought after products in the industry, including the widely successful Supreme ® and Vapor ® lines of products. Bauer Hockey, Maverik Lacrosse and Mission Roller Hockey are brands under Bauer Performance Sports, a publicly traded company on the Toronto Stock Exchange (BAU). For more information, visit www.bauer.com and www.bauerperformancesports.com.